My wife just took a job with a counseling place (She holds her Master's in Counseling.) This place exclusively deals with medicaid children and teens. The clinic itself bills medicaid, and the therapists get the majority of the billing. The office itself keeps a bit off of the top to pay for operational costs. Brilliant concept, actually.
Anyway, she has talked to schools, and they will be giving her calls for referrals after the first of the year. In the mean time, she can market herself around as she wishes. We have looked at some lower income areas (apartment complexes, other lower income areas as we know them,) and she can probably go hand out flyers/cards.
What are some ways she can market herself? What would the flyers looks like? I welcome suggestions on what they would say.