Toys-R-Us goes from brick and mortar to QR and Cardboard
They're doing the same thing that a South Korean company did in one of their subways. They have a cardboard (or whatever the material is) stand that looks like a vending machine and you can scan the QR code next to the toy you want to purchase.
So I did.
It simply took me to the Toys-R-Us website with that particular toy added to my shopping cart. I could then make the purchase and have it shipped to my house.
Here's a photo of the stand.
I'm sure this is just a marketing test for both Toys-R-Us and Nickelodeon. I wonder if it will be the wave of the future, though.
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