WHY are you in the Offline forum?

27 replies
Share your story, interests, what you were hoping to get out of it, and I'll do my best to provide some content to help you get to where you want to go! I'm sure other experts will join in!
#forum #offline
  • Profile picture of the author Carlsbadd
    I am looking for information on google places, going after some low hanining fruit to build up my sales funnel. I am working on a free report to give out on the street.
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    • Profile picture of the author Jason Kanigan
      Originally Posted by Carlsbadd View Post

      I am looking for information on google places, going after some low hanining fruit to build up my sales funnel. I am working on a free report to give out on the street.
      Why not follow the John Durham method and call companies, talk to decision makers, and find out if they want your free report?

      You WILL get "lie-downs" who will want it. Some of these will lead to sales.

      You can also offer a nifty craigslist ad for your report. Of course, posting it in the right category will be necessary for it not to be ghosted, and you will have to create a catch basket form for people to request it. Good luck!
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      • Profile picture of the author Carlsbadd
        Originally Posted by kaniganj View Post

        Why not follow the John Durham method and call companies, talk to decision makers, and find out if they want your free report?

        You WILL get "lie-downs" who will want it. Some of these will lead to sales.

        You can also offer a nifty craigslist ad for your report. Of course, posting it in the right category will be necessary for it not to be ghosted, and you will have to create a catch basket form for people to request it. Good luck!
        Thanks but this doesn't help me, if you have some insight on google places and where to get good information I am all ears.
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        • Profile picture of the author Sue Bruce
          Jason, one thing I can say is you have intestinal fortitude opening this can of beans.

          Originally Posted by jryan View Post

          Well first off you did not answer the question why you are in the offline forum

          No I am not bitching about finding offline clients but lets not be so generic in what an offline client is

          many examples talk about pizza, well guess what most of the pizza sold is because it is close to a high school and they finally as students are able to leave the campus for lunch.

          sure there is other worker night delivery but most pizzerias will not go over 10 miles

          To me let them have a website and such and a mechanism to order also they can compete with other business owners about another 3 miles away

          Same thing with a plumber or electrician therategy here.y do not want to deal with your outlet or toilet problem at 125 an hour and only being one hour.

          They want the 5000 dollar remodel jobs and most companies will not travel over 30 miles for anything else
          I would change the strategy here. different areas require different approaches.I would go a step up the ladder to professionals such as medical professionals. you're right about the pizza shops and trades people so go to a different profession. Marketers in huge cities can find a middle niche, in smaller towns, not so much.

          Originally Posted by P1 View Post

          Whoops, fixed that up. Thanks

          And yea that is my opening line I call ask for owner which I already know by name (data from Manta) and just ask do you have a website but I'm using s62731's method.

          Just seems a majority doesn't answer the phone when I call which I find weird since they are businesses especially food places, never understood why they don't answer even when I call at times where it isn't lunch or dinner.
          Ok so you're spending time researching names on Manta and IMO it doesn't matter if you have the owners name. This is a numbers game. The more calls you make, the more sales you make. Get as close to a yes as you can with every minute. Its your valuable time. If you're not having luck with food places, move on. Time is money.

          Originally Posted by P1 View Post

          I'm trying to build my web design business by cold calling businesses that don't have a website.

          Long term goal: Create and maintain a steady flow of new clients daily using cold calling by having others call, I can already do it myself and am very comfortable talking to the potential clients I just need more volume pumped out.

          I probably have the same goal and idea as everyone else or at least most of the people here.

          kaniganj, I sure you got some insight for me!
          If a business doesnt have a web site in 2012 there are many possibilities why. You dont care about that. Its our business to help those who want an online presence because they know it will make them money. Go after the poorly designed websites that can use upgrading, SEO, SMS, mobile site, etc. Its my experience that many businesses that do not have a web site by now are a lost cause. Go make money where the money is!
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          • Profile picture of the author P1
            Originally Posted by Sue Bruce View Post

            Ok so you're spending time researching names on Manta and IMO it doesn't matter if you have the owners name. This is a numbers game. The more calls you make, the more sales you make. Get as close to a yes as you can with every minute. Its your valuable time. If you're not having luck with food places, move on. Time is money.



            If a business doesnt have a web site in 2012 there are many possibilities why. You dont care about that. Its our business to help those who want an online presence because they know it will make them money. Go after the poorly designed websites that can use upgrading, SEO, SMS, mobile site, etc. Its my experience that many businesses that do not have a web site by now are a lost cause. Go make money where the money is!
            I don't manually go to Manta to look up businesses I use a program that will return me the data. And yea, I am focusing on something else now other than food I'm getting into the home and garden market.

            Secondly, I am going to add these poorly site etc into my mix and see.

            Thank you.
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  • Originally Posted by kaniganj View Post

    Share your story, interests, what you were hoping to get out of it, and I'll do my best to provide some content to help you get to where you want to go! I'm sure other experts will join in!
    Great thread starter Jason!
    I'm going to shut up and enjoy the read as it develops...
    Signature

    P.S. If I can be of any assistance in your "Off" or "On"- line sales and marketing please PM me or email at WinnersChoice-Warrior@yahoo.com . Old Dog

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  • Profile picture of the author P1
    I'm trying to build my web design business by cold calling businesses that don't have a website.

    Long term goal: Create and maintain a steady flow of new clients daily using cold calling by having others call, I can already do it myself and am very comfortable talking to the potential clients I just need more volume pumped out.

    I probably have the same goal and idea as everyone else or at least most of the people here.

    kaniganj, I sure you got some insight for me!
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  • Profile picture of the author Jason Kanigan
    P1, in your first sentence, it could be construed that you are telling readers that you are trying to sell websites, but you don't have a website.

    I suspect that you mean the businesses that you are calling don't have a website.

    People you call will either "get it" that they need a website, or not. Why not ask right up front, "Do you need a website?" Then you won't waste your time or effort.

    Apparently, as I responded to in another post tonight, there are plenty of people out there who don't even "get it" that SEO is something they need. So ditch those who don't need a website ASAP.

    The "more volume" you need pumped out is just in basic calls. If you've followed my posts, you know how to get past gatekeepers. Then in 30 seconds you can find out if this decision maker needs a website, and qualify them In or Out.
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    • Profile picture of the author P1
      Originally Posted by kaniganj View Post

      P1, in your first sentence, it could be construed that you are telling readers that you are trying to tell websites, but you don't have a website.

      I suspect that you mean the businesses that you are calling don't have a website.

      People you call will either "get it" that they need a website, or not. Why not ask right up front, "Do you need a website?" Then you won't waste your time or effort.

      Apparently, as I responded to in another post tonight, there are plenty of people out there who don't even "get it" that SEO is something they need. So ditch those who don't need a website ASAP.

      The "more volume" you need pumped out is just in basic calls. If you've followed my posts, you know how to get past gatekeepers. Then in 30 seconds you can find out if this decision maker needs a website, and qualify them In or Out.
      Whoops, fixed that up. Thanks

      And yea that is my opening line I call ask for owner which I already know by name (data from Manta) and just ask do you have a website but I'm using s62731's method.

      Just seems a majority doesn't answer the phone when I call which I find weird since they are businesses especially food places, never understood why they don't answer even when I call at times where it isn't lunch or dinner.
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  • Profile picture of the author Jason Kanigan
    AAAA-AAAAA-AAAAAAarrghghHGHGHHQ! </Dennis Leary>

    P1, my friend: have ye not read me posts in which I share:

    * half the people you call won't be in

    * half of the people you call who are in won't be able to talk


    Leaving you with a miserable piece of kaka ONE in FOUR people on AVERAGE who are available to listen to little ol' YOU?

    Have you tried my "unsure" method? (password: arctic1) It's Magic!

    BTW you're gonna make it, man! You keep asking questions!
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  • Profile picture of the author P1
    Thanks!

    I haven't seem your "Unsure" post can you link me to it? I'd search but I'm unsure what to look for.
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  • Profile picture of the author jryan
    Hello

    can you tell us why you are in the offline forum?

    Offline marketing and the online world is not as easy as people think.

    You have to think mileage radius vs quality delivered and then price point.

    For instance in Las Vegas you need to add an hour just for travel to go into "center city" as I think its called as they ask people to drive to a parking spot and then take mass transit to the city center.....

    Well guess what as a business owner someone has to pay for it and it will not be me, somehow someway I will include it in the price and can tell you it is for free.

    Many offline businesses have been sold a line of bull about online presence, I am not saying that there should not be some investment however the online presences supports boots on the ground relationships not the other way around.

    I will do a caveat you may get a customer or 2 online however you have to prove yourself offline and make things happen.
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  • Profile picture of the author Jason Kanigan
    so Wait.

    Are you bitching and moaning that customers are hard to find?

    I have to admit I don't know what you want.
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    • Profile picture of the author jryan
      Well first off you did not answer the question why you are in the offline forum

      No I am not bitching about finding offline clients but lets not be so generic in what an offline client is

      many examples talk about pizza, well guess what most of the pizza sold is because it is close to a high school and they finally as students are able to leave the campus for lunch.

      sure there is other worker night delivery but most pizzerias will not go over 10 miles

      To me let them have a website and such and a mechanism to order also they can compete with other business owners about another 3 miles away

      Same thing with a plumber or electrician they do not want to deal with your outlet or toilet problem at 125 an hour and only being one hour.

      They want the 5000 dollar remodel jobs and most companies will not travel over 30 miles for anything else

      I am not disagreeing that a web presence is convienent but it is not always necessary

      depending on the community you live in...hey I sell web services but give me a break most of of the communities services are word of mouth not due to some website and that is where the fallacy lies

      When I have to call someone for a 200 dollar job I need to say that so and so recommended them

      I live in North Carolina for about 6 years in the 80's however I think the same holds true.

      Originally Posted by kaniganj View Post

      so Wait.

      Are you bitching and moaning that customers are hard to find?

      I have to admit I don't know what you want.
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      • Profile picture of the author iAmNameLess
        Originally Posted by Carlsbadd View Post

        Thanks but this doesn't help me, if you have some insight on google places and where to get good information I am all ears.
        The search function of this forum will give you more information than you can handle. Try it.

        Originally Posted by jryan View Post

        Well first off you did not answer the question why you are in the offline forum

        No I am not bitching about finding offline clients but lets not be so generic in what an offline client is

        many examples talk about pizza, well guess what most of the pizza sold is because it is close to a high school and they finally as students are able to leave the campus for lunch.

        sure there is other worker night delivery but most pizzerias will not go over 10 miles

        To me let them have a website and such and a mechanism to order also they can compete with other business owners about another 3 miles away

        Same thing with a plumber or electrician they do not want to deal with your outlet or toilet problem at 125 an hour and only being one hour.

        They want the 5000 dollar remodel jobs and most companies will not travel over 30 miles for anything else

        I am not disagreeing that a web presence is convienent but it is not always necessary

        depending on the community you live in...hey I sell web services but give me a break most of of the communities services are word of mouth not due to some website and that is where the fallacy lies

        When I have to call someone for a 200 dollar job I need to say that so and so recommended them

        I live in North Carolina for about 6 years in the 80's however I think the same holds true.
        And you're wondering why you're having issues? You don't believe in what you're selling, so you may as well quit now. Why should one of the businesses you approach buy into your pitch if you don't believe it yourself?

        Your first post is so out there that I can't understand what your point even is. Now this post, I still don't know what you're saying.

        Are you trying to tell me that local businesses don't need to do marketing and that word of mouth is their biggest business driving tool? I think I have many clients and a lot of numbers that would prove that to be untrue.

        Why are you so negative about acquiring new customers? Do you honestly believe a web presence isn't necessary? Do you expect ME to believe that your local area is so dry that you can't get clients? Give me your location and I will get a client in your area for myself. If it REALLY is that bad, then why don't you start targeting other businesses?

        There is no excuse here... I don't even sell much locally compared to the rest of the country. If you want clients, you can get them as long as you aren't lazy, and you believe in the results you can get, which obviously you don't.
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  • Profile picture of the author Jason Kanigan
    Why am I in the offline subforum? Because I'm an offliner.

    You and I are in the same marketplace so I would concentrate on finding the people that value your technical expertise, and ignoring those who don't.

    People in NC fall into two categories: those who understand technology and those who don't. I'd place them in 1/4, 3/4. We have to deal with reality. Around Raleigh you'll find more receptiveness.

    In the farm town I'm in, they don't even use Craiglist or For Rent signs! You have to go to the local cabinet shop to find out what homes are available! This is life!
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    • Profile picture of the author iAmNameLess
      Originally Posted by kaniganj View Post

      Why am I in the offline subforum? Because I'm an offliner.

      You and I are in the same marketplace so I would concentrate on finding the people that value your technical expertise, and ignoring those who don't.

      People in NC fall into two categories: those who understand technology and those who don't. I'd place them in 1/4, 3/4. We have to deal with reality. Around Raleigh you'll find more receptiveness.

      In the farm town I'm in, they don't even use Craiglist or For Rent signs! You have to go to the local cabinet shop to find out what homes are available! This is life!
      I find north carolina to be juicy, south carolina even juicier! Mertyl beach, love it! Charlotte, Raleigh, great markets for web design. I have a cousin that goes to Duke, and I give her $200 for every site or potential client she brings me that ends up going through with some work.
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  • Profile picture of the author ERPLeadsWriter
    Well I'm sure you've seen a fair number of my posts to tell.

    Still, for everyone else, I'm here because I'm looking for more information on various marketing and lead generation methods to write about.

    That and maybe find a way to understand just what is it that goes through the heads of both my parents when they promote their own business. (Then again, I suppose that applies to me being on this forum in general. )
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  • Profile picture of the author Jason Kanigan
    Hee Hee.

    Well I hope that I showed in my call example (link above) that you don't need to know the owner's or decision maker's name when you call.

    I also didn't want to get on anybody's back; I want to share some expertise if I can.

    What prompted me to start this thread was that I was a little bit peeved about the lack of response to some really powerful (and what should be costly) information that I and another Warrior provided in another thread. Maybe it didn't get noticed because the thread wasn't new. I don't know. But I figured starting a new one might create different results.

    Anyone else?
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  • Profile picture of the author ryanmckinney
    Why am I in this section?

    Because I have a desire to actually work from home one day very soon, one that I piddled away in traditional IM, because I never followed anything all of the way through.

    Having had completely "given up" a series of events happened a few months back that lead me back on the path of that "work in my underwear" lifestyle dream.

    (I hadn't touched or thought IM in over a year at this point)

    1. My dad wanted to start a business, and was asking me questions about what I thought and marketing, etc, and I went on a tirade of how to do marketing online. He said "Damn son, I didn't realize you knew this much, you should like help businesses or something?"
    2. I looked in my paypal account that I had not used or looked in, in a very long time to find a $250ish balance of affiliate payments that had been paid to me. That I had no clue about
    3. A friend reached out to ask me questions, as his company was looking to do better with adwords/seo

    All of this happened in about a 48 hour period.

    I decided then (again) I wanted to be able to quit my job, and I came to the WF and started learning- read: buying WSO's.

    Got super motivated by a certain WSO, that was just straight to the point, gave me confidence to take action, talked with the owner of WSO who has been very helpful.

    I am here to learn, and help as I can, I am here to work from my own office and be my own boss.. that is why I am here.

    Ryan
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  • Profile picture of the author Fernando Veloso
    I love it here cause it's hotter then my office.

    Oh wait, sorry, this is a real thread. My bad. I am here can I am experienced, full time since 2004, cause I know what the hell I am talking about (thats why I keep it shut most of time, so I don't offend some posers floating around) and cause I am always learning a trick or two, OR at least I am learning new stuff I can apply over here in my daily business - and that's a fact.

    But in the end I am here less and less cause some stuff posted in this forum makes me dizzy with so much ignorance about the whole "Offline" business, specially when it comes from people with zero experience in real world, real live, real customers. Some people here think offline is to sell a site for 300$ and they're champs.

    Ouch.

    Hopefully this year things get better
    Signature
    People make good money selling to the rich. But the rich got rich selling to the masses.
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    • Profile picture of the author ryanmckinney
      Originally Posted by Fernando Veloso View Post

      Some people here think offline is to sell a site for 300$ and they're champs.

      I don't do web design, but I found someone who does and will take web designs as I sell them, which is cool.

      That is one thing I definitely "learnt" here - is how to price things, and the understanding that people will pay $$ , not to sell my self short! people want the Mercedes.

      Since I do suck at web design, If I sold a $300 site, I would consider my self a champ! :rolleyes: I would prob end of having to refund it though

      There does bee some gems hidden in this forum, I have literally started a swipe file.

      If you see me being ignorant, please let me know, I want that constructive criticism! I have thick skin, and I don't know where you live.. or do I.. hmm

      Ryan
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      • Profile picture of the author Fernando Veloso
        Ryan

        Maybe I didn't made myself clear - The issue is not the 300$ per site, the problem is people who don't have a Business Plan for their offline activities. They sell one site that way, but then they go struggling and say offline doesn't work, is a scam, it's low payin', and so on.

        I see many people trying to start offline without that business plan - and that is the biggest mistake rookies make these days.

        But don't pay much attention to my post. In fact I shouldn't posted.

        Signature
        People make good money selling to the rich. But the rich got rich selling to the masses.
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        • Profile picture of the author ryanmckinney
          Originally Posted by Fernando Veloso View Post

          Ryan

          Maybe I didn't made myself clear - The issue is not the 300$ per site, the problem is people who don't have a Business Plan for their offline activities. They sell one site that way, but then they go struggling and say offline doesn't work, is a scam, it's low payin', and so on.

          I see many people trying to start offline without that business plan - and that is the biggest mistake rookies make these days.

          But don't pay much attention to my post. In fact I shouldn't posted.

          Thank god I have one of those.
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  • Profile picture of the author Neodism
    I am in the offline forum for multiple reasons. I feel like the online world is too saturated, for one. Everyone and their Philippine dog is working (or trying) online in SEO, etc. I hate adsense, I hate affiliate marketing, I hate schemes that entice people into believing that they can make a full time income for the rest of their lives by sitting at a computer and outsourcing work and I am damn tired of sitting behind a computer for 15 hours a day trying to make a buck.

    I want to actually go out and sell something valuable that will bring me income without fear of algorithm changes or any other fear shared by IMs. I want to meet people, give them a service that will benefit them, gain their trust and be able to work with them down the road when my next endeavor begins.

    IM seems unstable to me. I want a "real" business. I want to be successful by my own footwork, not by tricking Google or other poor souls on the web that are looking for valuable information.

    Maybe the IM world doesn't seem real to me. It seems faulty and although its definitely possible to sustain an online income, it's just not my forte. My father was a very successful SEO but got slapped and lost 80+k a month to Panda. I like to work on a personal level with people and build business relationships.
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    Free Web Design from Neodism.
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