Possible to rank above "non-merged" local map listings?

14 replies
Ok; I know that if you do a search for like, "hair salon miami fl", and if the results pop up where the google places have actually "merged" with the regular results, then you CAN rank above the map listings.....but what if they local places haven't merged with the regular results? Is there still a way to rank above the map listings?

If you need an example of listings that are NOT merged, just google the example I listed above, "hair salon miami fl".

For a follow up questions, how does google even decide when it will "merge" the results? Because some local search terms are merged, and some aren't, ya know?

Is there something we can do to influence Google and actually get a non-merged search result to turn into the "merged" one?

Follow what I'm saying?
#listings #local #map #nonmerged #rank
  • Profile picture of the author redcell1
    1.) When the 7pack is on top in my experience there is no way to outrank that. If it's less then 7 then yes it is possible.

    2.) Google decides on their own terms there is not much you can do to influence google. You can however have the correct google places info (NAP) and when they do decide to change it up you can be prepared.
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    Just here to see the shenanigans.

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    • Profile picture of the author davidbatchelor
      What is the 7pack?

      Originally Posted by redcell1 View Post

      1.) When the 7pack is on top in my experience there is no way to outrank that. If it's less then 7 then yes it is possible.

      2.) Google decides on their own terms there is not much you can do to influence google. You can however have the correct google places info (NAP) and when they do decide to change it up you can be prepared.
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      • Profile picture of the author ronr
        Yes I've had it happen several times. Sometimes with a website, others times with a video.

        If I knew how I did it, I would do it every time, bottle it and be rich :-)

        That's the problem. Trying to figure out why it happens sometimes and not others, only mother Google seems to know for sure.

        Ron
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      • Profile picture of the author DABK
        The 7 google places that Google brings up when you do keyword + city searches.

        Originally Posted by davidbatchelor View Post

        What is the 7pack?
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  • Profile picture of the author DRO
    Originally Posted by mavericx View Post

    Ok; I know that if you do a search for like, "hair salon miami fl", and if the results pop up where the google places have actually "merged" with the regular results, then you CAN rank above the map listings.....but what if they local places haven't merged with the regular results? Is there still a way to rank above the map listings?

    If you need an example of listings that are NOT merged, just google the example I listed above, "hair salon miami fl".

    For a follow up questions, how does google even decide when it will "merge" the results? Because some local search terms are merged, and some aren't, ya know?

    Is there something we can do to influence Google and actually get a non-merged search result to turn into the "merged" one?

    Follow what I'm saying?
    Here is what is coming up for me for 'hair salon miami fl'
    It is a regular 7box.


    I think you are trying to point out if an organic listing mingled into a 7box is possible?
    Example below for "chiropractor ft lauderdale"
    Where the organic listing is mingled in the 7box.



    "chiropractor ft lauderdale"









    "hair salon miami fl"

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  • Profile picture of the author Jeff Snyder
    Yup, as the image above shows, it's definitely possible. I rarely see more than 2 regular listings above merged listings though.

    One of my clients has a sub-page ranking #1 and their general merged listing ranking #3.

    For a follow up questions, how does google even decide when it will "merge" the results? Because some local search terms are merged, and some aren't, ya know?

    Is there something we can do to influence Google and actually get a non-merged search result to turn into the "merged" one?
    To get a top-ranked merged listing your Places page and your SEO have to be solid. Is the hair salon actually in Miami? I would look at optimizing your Places page well and making sure you have reviews and citations to match the competitors.

    But nothing beats good on-page and link-building. If your site would have ranked well without Places, and your Places address is in the city being searched, Google will usually give you a merged listing no problem. I saw it happen literally overnight when a client moved offices - we were already ranking without a merged listing, once I updated their places address we shot up to #2 with a merged listing.

    One thing to note though is be sure you're building keyword-rich links to the home-page, even if you're optimizing for multiple terms using sub-pages. For example, if your salon also offers spa services like massages and facials, don't only build "massage" links to /massage. Build links to the home page with "miami massage service", "miami fl massage company", "massage service", "massage miami", etc... while also building to the sub-pages with the same keywords. This is how I've achieved double-rankings on merged results.
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  • Profile picture of the author gecko1
    I have seo clients and my own web rental sites merged and even above places.

    As stated above, your on page and off page seo has to be solid.
    Shortcuts will get you short term rankings.

    Some sites have been left alone for six months or more without doing any
    additional link building after the initial 3 months.
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  • Profile picture of the author mavericx
    Hey guys,

    Sorry for not responding sooner! Thanks for all the great feedback!

    Actually what I was wanting to figure out, is if was somehow possible to get a website ranked above the "7-pack" if the google places results are NOT merged with the organic results (I figured it wasn't possible, but wanted to ask anyway). That's why I used the "hair salon miami fl" example, b/c they are not merged.

    Sorry I didn't communicate what I was asking correctly. Does that make more sense?

    And then I was thinking, "If it's not possible to rank a site above the 7-pack when it's not merged with the organic listings....I wonder if there is anything we can do to make google start merging the results for a given keyword" (like the chiropractor ft lauderdale example).

    It would be awesome if there was a trick to make google start showing merged results for a given keyword, b/c THEN you can rank pages above the "A" spot!
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  • Profile picture of the author JustinG30
    What if your renting sites and you technically dont have a physical place to create a google places. What do you guys do for that so you can still rent the site and be #1
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    • Profile picture of the author Jgregory
      The mixture of organic SERPS and GP box listings is not common, but its very possible to find these. And you can find some with a sole organic listing above a 7 box too, but that usually means th local search keyword is a new longer tail addition to the algorithms for mixing the two.

      The algorithms to build the SERPS for local search keywords are a bit like a popcorn machine. If you don't like what you see, just wait a few days and watch it all change

      Growing pains as the software engineers keep trying to get it right.

      The algorithms are attempting to collate the local nature of separate indexes... there is one for organic and one for the google maps. And god knows that's tricky to do.

      The objective is the same as always... most relevant results. The algorithms use a weighted scoring system that arrives at a score... top dog wins and on down the line

      When you see these occurrences, its almost always down to some high-power factors... such as a domain in the organic side with an older well-respected website with high authority and perfect on-page seo for the local keyword... these could come out with the highest score and trump the local listings merged in from the Google maps index
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    • Profile picture of the author mavericx
      Originally Posted by JustinG30 View Post

      What if your renting sites and you technically dont have a physical place to create a google places. What do you guys do for that so you can still rent the site and be #1
      I wouldn't mind hearing what you guys have to say about Justin's question.....any thoughts?
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      • Profile picture of the author TyErickson
        There are a number of options:

        1. get an address in the city in question and use that for places
        2. rank above places (it is possible)
        3. get traffic in other ways

        Originally Posted by mavericx View Post

        I wouldn't mind hearing what you guys have to say about Justin's question.....any thoughts?
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  • Profile picture of the author johnchristopher
    I am not sure if you can influence google. And I wont say that it's impossible too
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  • Profile picture of the author JustinG30
    So you guys just register say a UPS address and register the google places address with that? Doesnt google places have to send you a postcard for verifcations? Also, do you think this deters people on the internet from calling if they see an address and maybe its on the other side of town?
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