Well, today I had a meeting with the magazine owner and it went great. She loved the idea and how it will make their magazine stand out from their competition.
Basically, the deal is that the magazine will offer a free QR Code to their print advertisers that will go to one of the following...
1. A three page mobile site
2. A one page mobile coupon
3. An online video that they've already created
4. A mobile business card.
I will then create the QR Code and one of those 4 items for free for the advertiser. But in return the magazine will tell them that if they want anything more robust or need any other type of online service, they need to contact me directly. They will also give my information pack (in person and by email) to the advertiser which will describe all of my other services.
So basically I'm using the magazine reps to help me get my foot in the door and in front of these businesses. And since they already know and trust the magazine, then by association, they should trust and eventually get to know me
There are roughly 200 advertisers they deal with and a lot of them are in the health or education profession (doctors, chiropractors, dentists, private schools, etc.).
I guess you can say that I just recruited my own sales team that will work for zero commission The only thing it will cost me is the short amount of time to create the QR Code and whatever it does.
Hope this sparks some ideas for you guys.