Recommendations...Dan Kennedy, Bill Glazer, etc

9 replies
Who/what do you recommend me to read up on to market my offline business, as well as help me market my clients?

I have heard great thinga about Dan Kennedy. What programs and books do you recommend?

Thanks
#bill #glazer #kennedy #recommendationsdan
  • Profile picture of the author iamchrisgreen
    Dan Kennedy all the way.

    Start with this podcast as well: I Love Marketing
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  • Profile picture of the author racso316
    Definitely Dan Kennedy. Get his books and his GKIC newsletter. Go to the GKIC monthly meetings. Bill Glazer's book as well. Specifically on DK, get The Ultimate Marketing Plan and No BS Direct Marketing.

    A giant in traditional marketing strategies is Jay Abraham. Can't go wrong with Jay, he's one of my favorites. His knowledge is unlimited. Get his books and if you can, get his programs, there's even some selling on ebay as we speak.

    Another resource is Bob Bly's "The Marketing Plan Handbook" he provides you with a step by step plan for marketing yourself and which you can use to market your own client.

    John Jantsch "Duct Tape Marketing" also similar and much more practical plan for marketing your business as well as your client's.

    Last but not least I have Michael E. Gerber's "The E Myth Revisited", Michael Hiles recommended that book to me and wow, it's full of advise written to a business owner and how to "work on her business and not in it".

    That's all I have for now
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  • Profile picture of the author Eddie Spangler
    Booked Solid and The Think Big Manifesto by Michael Port. Top notch
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    Promise Big.
    Deliver Bigger.
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  • Profile picture of the author TyBrown
    I really love listening to the audios at hardtofindseminars.com. Tons of great ideas from lots of different experts.
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  • Profile picture of the author Kman1801
    Dan's Magnetic Marketing is where most people start. Todd Skaggs is the Dan Kennedy business adviser in Louisville. If you're close, just go to his monthly event. All the other advice here is spot on, just don't get consumed trying to read everything.
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  • Profile picture of the author markyboi
    Speaking of Jay if you head on over to Abraham.com there's a $5000 worth of gifts from jay all yours for a single opt-in including his two books that are selling on amazon!
    I have been working my way through them and have already clocked up a few ah-ha moments.
    And yeah get as much Dan Kennedy down you as you can iv already read 8 of his books and still cant get enough =D
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  • Profile picture of the author davidreese
    Guerrilla Guide to Marketing by Jay Conrad is another useful alternative.
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    David Alger
    Thumbtack Bugle We Get the Word Out

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  • Profile picture of the author Seantrepreneur
    Jay Abraham. Read everything he's written and watch every video on youtube you can about him. The man is a genius. You could build a business just on what he teaches.

    Sean
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