Mutating my business further - advice please

by him77
3 replies
This is what I'm in the process of doing and why :

Back story:
  • At this time I'm cold calling and have sold a few sites...some deals in the works (business is slow)
  • Hired some sales people, but only one is really doing anything (and he also attends a lot of AA meetings...great guy and person though to say the least)


What I'm going to do next week starting Monday:
  • bought coupon wordpress theme. Will be doing a local coupon site with local and nation wide company deals (kmart coupons for example which will be affliate programs)
  • will walk in, email, and cold call business telling them about the site and how its being marketed. And that its free to add their offers.
  • A lot of the businesses will be those that have used coupons in the past, used groupon or living social, or on classifieds sites marketing their services.
  • I will market the site on my own with flyers in parking lots, newspaper ads, posters in stores, seo, and some radio. Goal is to help local business make money. (still working on method to track this...may have people say they heard about the deal from my site for now)
  • once they register their business to put up coupons I will have their information to market them services in the future (web design, fb pages, e-newletters, google places, etc)
  • I will charge for premium ad placing on the site
  • will also have some adsense on the site (until higher paying ads of local businesses are added in the future)

What do you guys think?

Goal is to have as many revenue streams as possible. Put this in to action at 5:30am tomorrow.

Any advice or teams would be a blessing!
#business #mutating
  • Profile picture of the author Aaron Doud
    Personally I think the coupon demographic is fairly flooded. You have to be "different" to even stand a chance. And even then it would require a lot of money and/or effort to get customers to find you.

    I personally wouldn't touch a coupon site business with a ten foot pole.
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    • Profile picture of the author him77
      Originally Posted by Aaron Doud View Post

      Personally I think the coupon demographic is fairly flooded. You have to be "different" to even stand a chance. And even then it would require a lot of money and/or effort to get customers to find you.

      I personally wouldn't touch a coupon site business with a ten foot pole.
      I'm not really focused on the coupon site niche, but more on the fact that people want to save money and local businesses want to make money. I'm going to offer a location where they can both meet for free ...Not trying to be the next groupon at all.

      My goal is to find a fast way to get all these businesses in the same place and they're contact information as in emails and phone numbers. I want to plan meetups showing them how they can market they're small business online in the late spring...Also recording some of them to email as free video sessions. Lastly, create a local brand trusted by regular people and business so it's easier to sell my products and services to them.


      Again....this not a coupon site..more like a combo of a coupon site and classifieds site.
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  • Profile picture of the author KateStevensB
    have you already submitted your business to local business directories? On some of these sites, you can add as many businesses as you like. For planning meet-ups, you can organize live events for your clients.
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