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Offline Lead-Generation Marketers - Trouble Collecting Payment?

by Stranger Danger
11 replies
Have any troubles collecting payment for your leads? If so, how do you manage?

Also, do you generally agree on a monthly maximum, in the event that your client has a limited budget for leads? If so, are you monetizing your excess leads some how?

Thanks.
#collecting #leadgeneration #marketers #offline #payment #trouble
  • Profile picture of the author David Miller
    Every lead broker I've ever dealt with is either paid in advance or deducted from a pre-arranged balance as leads are supplied.

    Doing it any other way is simply foolish.
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    The big lesson in life, baby, is never be scared of anyone or anything.
    -- FRANK SINATRA, quoted in The Way You Wear Your Hat
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    • Profile picture of the author Simoshere
      Originally Posted by David Miller View Post

      Every lead broker I've ever dealt with is either paid in advance or deducted from a pre-arranged balance as leads are supplied.
      Doing a balance deduction is a smart way of doing it. But most of the time when starting out, you nor the business owner know if its going to work so invoicing might work better.
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  • Profile picture of the author Stranger Danger
    Thanks, David.

    I am surprised that some brokers are being paid in advance. Although, I guess that wouldn't differ much from the subscription-based/rental site model.

    Regarding the prearranged balance; this arrangement makes sense, although, I can see how it could become an issue if you encounter a lot of cheapskates. Having to juggle multiple clients with one website doesn't seem ideal. However, I guess it's better than nothing.
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  • Profile picture of the author srdjank
    Lots of different ways to do it. My personal favourite is to get a new phone number with a platform that tracks call duration, like callfire.com. Then forward that to the client and bill them for calls that are longer than 30-45 seconds, while also making sure they don't get billed for the same number twice. Then simply send an invoice biweekly or however you prefer. If they don't pay, leads get routed to competitor. Simple.
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  • Profile picture of the author Stranger Danger
    Thank you, all.

    I definitely think that any budgeting concerns should be discussed from the get-go and predetermined by the client.
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  • Profile picture of the author localvseo
    Another option is to get a credit card from your client, charge every week or two and send an invoice when charging with reports.
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    • Profile picture of the author kenmichaels
      Originally Posted by localvseo View Post

      Another option is to get a credit card from your client, charge every week or two and send an invoice when charging with reports.

      That not too good of an idea.

      If you haven't done bizz with them, and have a trust factor, then you leave your self open for a charge back... AFTER they have the leads, and there is nothing you can do about it.

      ( its not like you can go and take the leads back )


      I have seen people get burned accepting CC for leads, even with
      an established customer....


      Some businesses think its ok to steal to get ahead.
      which is what they are doing, when they do it.

      Cash as you go, or Cash in Advance, is the only 100% safe way
      to sell leads.
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      Selling Ain't for Sissies!
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  • Profile picture of the author merinkalin
    I had gone through the post, Many of the customers are troubling while collecting the payments from there. I think in that situations, We are very strict at that moments, Some customers are not paying the amount in correct installment process and prolong the duration of time also.
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    • Profile picture of the author ShayB
      I've been paid as leads came in, but it was with people I worked with for a while.

      The idea of having a "bank" to draw from as leads are handed out is appealing.
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      "Fate protects fools, little children, and ships called Enterprise." ~Commander Riker
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  • Profile picture of the author John Durham
    5 words - Electronic Bank Draft (at point of sale)

    and "Forced Billing".

    The only people who have a prob with it are people who were planning on not paying you...
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    • Profile picture of the author AmyKay
      John, what's your favorite way of doing the electronic bank draft? What service do you use? I'm clueless on this one. Thanks!
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