did you noticed how people go nuts when they see their brand / name on a product?
My first customer that I had sold a website, SEO and a listing in my local directory to wanted even more - a mobile website! Not because she needed it, but - I saw it in her eyes - because she wanted it. Things to promote - with her name on it.
That's not only her thinking that way - I admit I go crazy as well, when I see my company logo on my business car, etc.
And I am planning to use this strategy. I will create a free Mock-up and confront the client - with his logo displayed. I am sure that he will want it.
I would like to read more about that topic. What is the psychology behind that? Please don't tell me just "self-love" - I would like to know the terminology in the business world.
Thank you so much.