Is This A Good Deal For Cold Calling? (voicelogic)

4 replies
We've never used an outside company to do telemarketing for us and my boss paid $2,600 for 89 hours of work between 4 people in the room all calling at once.

What bothered me is they've already gone through 36 of those hours, and so far we only have 4 confirmed appointments.

So I'm estimating out of 89 hours, for $2,600, we might schedule around 8 appointments. We can sell a job for between $6-$8 grand. But doing the math for the 8 appointments (which I'm only guessing right now) that comes to around $325 a lead!

If they schedule 10 which I'm doubting, thats $260 a lead.
My question is has anyone used voice logic before?

At this point I'm assuming its our script that needs work, which is not a problem, we can work on it. But that leads to another question. When you use outside telemarketing agencies like this, do they always expect you to perfect the script on your own? I was just expecting a little bit more help with it.

We were rushed for time and only had 1 day to write it up. The company helped us make some quick fixes to it, but I'm still thinking it needs a ton of work.

So let me keep this simple. Should we be using voicelogic? Would we be better off maybe finding a smaller, more private business maybe even on this forum?

I've been thinking about it, seems like theres a few very talented cold callers on this forum. You think we could get better results working with someone on here, instead of the place we're using now?

Just curious to get some opinions about this. I'm trying to recall how many calls it is he actually paid for in total, all I know is it was A LOT. And it bothers me a bit that we're not really getting enough leads still.

Should we stick with this place and just keep working on our script? Any advice you guys have I'd definitely appreciate it!

thanks - Red
#calling #cold #deal #good #voicelogic
  • Profile picture of the author econnors
    They should have their own script...especially since it seems they are getting a flat hourly rate or something like it ..


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  • Profile picture of the author MaxwellB
    I've heard of voiceLogic but have no experience for obvious reason so I can't really say whether you should use them or not.

    but before you decide whether to use another outsourced appointment setting firm you need to know if your metrics are correct for your industry/business

    So what does your company sell, and to whom do you sell it to and what is your normal or expected close ratio.

    Generally most companies want to eventually fix their per appointment costs though, and voicelogic does not have any per appointment program.
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  • Profile picture of the author Mighty
    VoiceLogic seems like the best choice.
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  • Profile picture of the author bob ross
    $325 per lead isn't unheard of in our industry but if you can get it anywhere in the $200's that's good. For my company, the general rule is that if they're costing $300 per lead or $1,000 per sale they get terminated.

    I just looked around my desk at home and have a Year To Date summary from last november.

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