The "AWESOME POWER OF WORDS!"

by midasman09 Banned
1 replies
Here's a Video that shows how the right words can have POWER!

The Power of Words - YouTube

Enjoy...and Apply!

Also....reminds me of some of the advertising projects I've done where my first job was to get Sponsors to agree to allow me to place my "FREE" product in their location.

Example: I wanted to make "Scrapbook Sized" books of Menus of local restaurants. 2, 11 x 17 pages per restaurant, along with photos of Interior, Exterior and Food Plates. These had leather-like covers and sat on counters of Hotels, in Concierge Stations and at Bell Captains desks. A Great reference for tourists and...totally FREE to the hotels. All I needed was their agreement accept my FREE...."Menu Guides".

When I went to the 1st 3 hotel GMs....I got a "We'll THINK about it!" response. After going over each sales presentation (gee whiz, I was offering something FREE, that would make the hotel appear MORE Professional and Concerned about their guests)....I realized I was looking for a "Yes!" response. When I changed to looking for a "NO!" response....I got 100% Agreement!

I did it by coming to the end of my sales spiel and saying, "Would you have any "OBJECTION" to using my Menu-Guides?!"

The response was always, "No! I have no objection!"

The POWER OF WORDS!

Don Alm
#awesome power of words

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