Entrepreneur Tips and For those wondering what to charge... here's some advice

8 replies
It's been asked and discussed *many* times on the Warrior Forum what to charge for offline/online marketing, mobile sites, etc.

Sometimes the suggestions ("I think I'll keep prices low"), aren't the best.

While it's obviously not a "free for all", it has been mentioned that charging higher can be a better thing for you... and here's proof:

I just read an article in a daily deal news site and I thought the points were excellent for Entrepreneurs (It's a 10 winning tips thing), but this caught my eye:
"With my first pitch to a major client, I was scared of rejection and only asked for a small relationship which we could grow from that point. They declined the offer and I heard from back channels that the leadership thought that I was too 'small time.'"
The article is here: dailydealmedia.com/10-winning-tips-for-entrepreneurs78/ (Obviously its not an affiliate link, just some good information).

So don't necessarily go too low. Look at some various competitors, and try to stick with an average - OR go a bit higher (as long as you can do the quality work of course).

I got fed up of dealing with "too little money but too much handholding" - so I raised my prices. By 5 times (depending on what it was for of course), and it does make a difference. Clients respect your knowledge, it shows you DO know what you're doing.

Anyway, HTH.

Amber
#advice #charge #entrepreneur #tips #wondering
  • Profile picture of the author danielsteven
    Good Stuff Amber!

    One of my main "front end" services is Web Redesign.
    I have noticed over time that alot of people have different opinions on the cost of webdesign.

    I build clients "free" mockups in photoshop but I ask them if they have a budget they would like to stay within for once the coding begins. I will create a design that is within there budget.

    9 out of 10 times I will get a pretty high budget and the closing part becomes easy once we nail down the design.

    What I'm getting at is, most prospects understand that design and other offline services are expensive and if they show interest, they are aware that they are going to be coughing up some dough... So I agree, don't be scared to ask for more.

    Good post Amber!
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    • Profile picture of the author Amber Jalink
      Originally Posted by danielsteven View Post

      Good Stuff Amber!

      One of my main "front end" services is Web Redesign.
      I have noticed over time that alot of people have different opinions on the cost of webdesign.

      I build clients "free" mockups in photoshop but I ask them if they have a budget they would like to stay within for once the coding begins. I will create a design that is within there budget.

      9 out of 10 times I will get a pretty high budget and the closing part becomes easy once we nail down the design.

      What I'm getting at is, most prospects understand that design and other offline services are expensive and if they show interest, they are aware that they are going to be coughing up some dough... So I agree, don't be scared to ask for more.

      Good post Amber!
      Exactly! And if they don't want to spend... you don't want them as a customer anyway.

      (Sorry - didn't get a chance to get back in here)
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    • Profile picture of the author LoraLane
      Originally Posted by danielsteven View Post


      I build clients "free" mockups in photoshop but I ask them if they have a budget they would like to stay within for once the coding begins. I will create a design that is within there budget.
      great point! everyone is happy - they are within their budget and you can justify what you are willing to do for their budget!
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  • Profile picture of the author everge
    Nice post Amber.....I think people starting out under estimate their worth in the market place and think if they reduce their costs they will get business.

    As shown this is not always the case, from experience you should work out your costs and profit margin accordingly then go to the market.

    Self belief is the key..at the end of the day you are the expert showing how your business can help their businesses get more customers to make them more money etc and if your not making money why should you do it....
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  • Profile picture of the author sdentrepreneur
    I found that I got higher paying and better behaved clients when I raised my prices. Great post :-)
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  • Profile picture of the author Jason Kanigan
    Yes, the more scared and small you think you are, the more difficult it is to generate revenue.

    You also do attract a different kind of client.
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  • Profile picture of the author limaxa
    Great post
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  • Profile picture of the author A.Green
    Thank you!

    I'm just now starting to take my writing offline (again. I originally started offline.) I've been browsing this section of the forum, though, and reading about how many U.S. businesses seem to balk at spending $500 for a website. I found that rather surprising, but I don't live there, so I don't know what's considered expensive.

    On the other hand, the miniscule little prices some people on the WF expect seem laughable in the context of, ya know, reality.
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