Best Social Media or Web 2.0 Sites to Promote a Local Business?

17 replies
Hi Warriors,

Just wondering where you have had success in promoting an offline business like a plumber, eye doctor, dentist, electrician?

Was it a site like Twitter, Facebook, Pinterest, Google+, Squidoo, Blogspot, or???

What is the secret of your success? Followers or traffic? Or???

I need traffic, leads and income (don't we all?) and I want to try different things than just Google & SEO.

What worked for you or your client and what exactly did you do?

Lastly, if you read a great WSO about how to drive traffic to an offline biz without SEO, please send me a PM or I guess you could post it here. It has to be a short report because my attention span is very short and my workload is very long.

Thank you and wishing you total success,

Dan
#business #local #media #promote #sites #social #web
  • Profile picture of the author nileearls
    Let Me Know When you Find out ALso !
    Signature

    skype-nileearls031

    {{ DiscussionBoard.errors[6765996].message }}
  • Profile picture of the author wally247
    Facebook pages are great if you do them right, so even though I think for personal use Facebook is the dumbest thing ever, I think for business it's great.

    If you engage with the fans, it will work for you. You'll find tons of WSO's on doing all of that, but you don't need them. If they have a FB page, just post interesting stuff.

    Not "Hey January is national chiropractor month" interesting....actual interesting images and stuff that people will share with friends, which helps.


    I am brand new to Twitter but that thing is awesome. With some simple searches you can find people in your city searching or bitching about things, and directly respond to them.


    Forget about all of the bots and scams...the real power of twitter (in my opinion) is to have a 100% legit account and engage with people in interesting ways.


    Squidoo and that kind of thing is fine too, but that's all SEO just like your site so you know that drill.


    You know one thing I've found though that I haven't seen anyone else talk about?


    Merchant Circle.com!

    After you fill out your local businesses info, they have a "blog" section where you can write articles...as many as you want.


    And you know what?


    Those things rank damn high without much effort. Send a few links to them and they will rank higher I would guess, but I haven't tried that yet.


    I never jumped on the Pinterest bandwagon so I couldn't tell you about that, but I think all of the products out there are about how to scam Pinterest, so I would stay away.


    Hopefully you get some ideas there.


    I've bought a LOT of traffic guides, and there are no real secrets. You have to have something to say that people find interesting or helpful and you'll find traffic.


    Find some Facebook fan pages for local businesses that have lots of fans, and lots of posts and lots of likes on those posts....then copy what they do!
    Signature
    {{ DiscussionBoard.errors[6766168].message }}
    • Profile picture of the author kebertt
      Here's a list of web 2.0 sites you should find very useful. These are all also great for building backlinks.

      Code:
      PR9
      http://wordpress.com		
      http://blogger.com		
      PR8		
      http://livejournal.com		
      http://my.opera.com		
      http://sfgate.com		
      http://tumblr.com		
      http://typepad.com		
      http://weebly.com		
      http://cerncourier.com		
      PR7		
      http://diigo.com		
      http://en.netlog.com		
      http://freewha.com		
      http://goodreads.com		
      http://jimdo.com		
      http://jugem.jp		
      http://knol.google.com		
      http://multiply.com		
      http://newsvine.com		
      http://officelive.com		
      http://over-blog.com		
      http://posterous.com		
      http://rediff.com		
      http://salon.com		
      http://schuelerprofile.de		
      http://skyrock.com		
      http://squidoo.com		
      http://tripod.com		
      http://tripod.lycos.com		
      http://webnode.com		
      http://webs.com		
      http://wikidot.com		
      http://wikispaces.com		
      http://yola.com		
      http://yolasite.com		
      http://academia.edu		
      http://angelfire.com		
      http://bravejournal.com		
      http://bravenet.com		
      PR6		
      http://democratandchronicle.com		
      http://diaryland.com		
      http://dmusic.com		
      http://doodlekit.com		
      http://edublogs.org		
      http://fc2.com		
      http://foodbuzz.com		
      http://foss4lib.org		
      http://fotki.com		
      http://freeblog.hu		
      http://gather.com		
      http://hubpages.com		
      http://jazztimes.com		
      http://jigsy.com		
      http://journalspace.com		
      http://moonfruit.com		
      http://onsugar.com		
      http://piczo.com		
      http://podbean.com		
      http://purevolume.com		
      http://quizilla.teennick.com		
      http://shutterfly.com		
      http://siteforum.com		
      http://springnote.com		
      http://travelblog.org		
      http://travellerspoint.com		
      http://twoday.net		
      http://ucoz.com		
      http://webspawner.com		
      http://webstarts.com		
      http://wetpaint.com		
      http://wikia.com		
      http://xanga.com		
      http://zimbio.com		
      http://areavoices.com		
      http://atom.com		
      http://babycenter.com		
      http://bitcomet.com		
      http://blog.co.uk		
      http://blog.com		
      http://blog.de		
      http://blogs.rediff.com		
      http://blogsome.com		
      http://bonnersprings.com		
      http://dailystrength.org		
      PR5		
      http://devhub.com		
      http://dinstudio.com		
      http://ewebsite.com		
      http://fixya.com		
      http://flixya.com		
      http://freeblogit.com		
      http://freeflux.net		
      http://freehostia.com		
      http://galtime.com		
      http://hazblog.com		
      http://insanejournal.com		
      http://jukeboxalive.com		
      http://kaneva.com		
      http://lifeyo.com		
      http://livelogcity.com		
      http://madville.com		
      http://migente.com		
      http://myanimelist.net		
      http://mytripjournal.com		
      http://opendiary.com		
      http://ourmedia.org		
      http://ourstage.com		
      http://ourstory.com		
      http://pinkbike.com		
      http://postbit.com		
      http://quietwrite.com		
      http://realbuzz.com		
      http://scrapbook.com		
      http://shoutpost.com		
      http://simplesite.com		
      http://snappages.com		
      http://sosblog.com		
      http://sosblogs.com		
      http://soup.io		
      http://spruz.com		
      http://tblog.com		
      http://terapad.com		
      http://thoughts.com		
      http://wayn.com		
      http://webgarden.com		
      http://weblog.ro		
      http://weblogs.us		
      http://yousaytoo.com		
      http://ziki.com		
      http://zoomshare.com		
      http://11alive.com		
      http://20six.co.uk		
      http://350.com		
      http://alivenotdead.com		
      http://beep.com		
      http://blinkweb.com		
      http://blog.com.es		
      http://blog.hr		
      http://blogage.de		
      http://blogbaker.com		
      http://blogdetik.com		
      http://blogdrive.com		
      http://blogs.ie		
      http://blogtext.org		
      http://boulderweekly.com		
      http://centerblog.net		
      PR4		
      http://doomby.com		
      http://fotopages.com		
      http://free-conversant.com		
      http://freeblogspot.org		
      http://getjealous.com		
      http://hipero.com		
      http://hpage.com		
      http://i.ph		
      http://iamsport.org		
      http://inube.com		
      http://iseekblog.com		
      http://jamrie.com		
      http://kiwibox.com		
      http://mahiram.com		
      http://meemi.com		
      http://mylivepage.com		
      http://mywapblog.com		
      http://nearlyweds.com		
      http://netcipia.com		
      http://nexopia.com		
      http://nireblog.com		
      http://nyc.net.au		
      http://ohlog.com		
      http://ontheroad.to		
      http://pnn.com		
      http://profileheaven.com		
      http://quechup.com		
      http://singledad.com		
      http://spi-blog.com		
      http://supernova.com		
      http://tabulas.com		
      http://typolis.net		
      http://upsaid.com		
      http://vilago21.com		
      http://visualsociety.com		
      http://wallinside.com		
      http://weddingwindow.com		
      http://wikipages.com		
      http://wikyblog.com		
      http://worldofminecraft.com		
      http://xomba.com		
      http://2itb.com		
      http://bcz.com		
      http://beeplog.de		
      http://bigadda.com		
      http://blog.ca		
      http://blogeasy.com		
      http://blogetery.com		
      http://bloggerteam.com		
      http://bloggorilla.de		
      http://bloggum.com		
      http://bloghi.com		
      http://blogigo.com		
      http://blogion.com		
      http://blogreaction.com		
      http://blogskinny.com		
      http://blogspace.fr		
      http://blogstudio.com		
      http://blurty.com		
      http://busythumbs.com		
      PR3		
      http://flippingpad.com		
      http://flukiest.com		
      http://fotolode.com		
      http://iblog.at		
      http://incompany.com		
      http://jacso.hk		
      http://journalfen.net		
      http://lagbook.com		
      http://metsbook.com		
      http://modwedding.com		
      http://myindospace.com		
      http://publr.com		
      http://schuelerchat.net		
      http://siterun.eu		
      http://spyuser.com		
      http://sweetcircles.com		
      http://weblogplaza.com		
      http://wedshare.com		
      http://allmyblog.com		
      http://blogge.rs		
      http://blogono.com		
      http://blogspot.com.au		
      http://buzzherd.com		
      PR2		
      http://directorise.com		
      http://evood.com		
      http://getwed.com		
      http://glbsocial.net		
      http://gonegothic.com		
      http://inlocaltv.com		
      http://makinitmag.com		
      http://medicalmarijuanalisting.org		
      http://salsahook.com		
      http://uwcblog.com		
      http://anyhow5.com		
      http://bizeso.com		
      http://blogpico.com		
      http://blogster.com		
      PR1		
      http://donkbook.com		
      http://yapperz.com		
      http://cloodles.com		
      http://deinekollegen.de		
      PR0		
      http://getjelous.com		
      http://honmag.com		
      http://jamendo.net		
      http://journalhub.com		
      http://kambase.com		
      http://lastbyte.com		
      http://my.telegraph.co.uk		
      http://myblogsite.com		
      http://mynewblog.com		
      http://petbam.com		
      http://premizturma.mixxt.com		
      http://qapacity.com		
      http://wheretogetengaged.com		
      http://250.com		
      http://bgm.me		
      http://blog2blog.nl		
      http://blogspirit.com		
      http://blogstream.com		
      http://bloguni.com
      {{ DiscussionBoard.errors[6766208].message }}
      • Profile picture of the author Lopaca
        I think that many online marketers get so involved with the online resources we forget that there are alternative methods that can sometimes be far more fruitful. We all know that word of mouth has been the holy grail of promotion since time began and it still can be the most effective source of generating leads, sales and referrals but standing on a roof top and screaming out that you have a great product may not be the best thing.

        Many of us look at social networking as the new age word of mouth but even social networking can be challenging particularly if your looking to market for a client. We see all sorts to Internet products that claim to make social networking, SEO, PPC, Video marketing, and a whole gambit of software solutions that are suppose to get business owners rushing to the phone to call you, sure wish it worked like that.

        Don't mean to sound so negative and believe it or not there are real world solutions that do produce incredible earnings but the reality of all this is it comes from hard work and focused energies and with all my ranting here I'm trying to get to your question without making a cheep promo (cause I'm not suppose to do that)

        I guess the best way to say it is to use what has got a lot of people talking in the online and offline market. If you have been doing the standard online solutions to help local offline businesses your primary focus has been on customer acquisition. The big buzz word is now Customer Retention. 90% of marketers are spending most of their customers ad dollars on getting customers when retention is far more profitable due to lower cost. A great place to make money now is in helping local businesses keep the customers they have now and get them to visit more frequently and spend more on each visit.

        PM me and I would be happy to elaborate.

        BK
        Signature
        Lopaca
        Get the Free Training You Need to Become an Offline Marketing Expert. Learn how we make getting local clients easier and how to keep them longer.

        {{ DiscussionBoard.errors[6766326].message }}
    • Profile picture of the author daddyoh
      Tons of really good points here about FB & Twitter, Wally!

      The tip about Merchant Circle is something I didn't know and will test it out!

      I haven't tried Pinterest yet either but FB & Twitter are higher up on my To-Do List.

      I've bought a LOT of traffic guides too but my sense is that the traffic will be from all over the world and I just want traffic from 1 big area. That's why I want to get into social media in addition to SEO.

      GREAT TIP!

      Find some Facebook fan pages for local businesses that have lots of fans, and lots of posts and lots of likes on those posts....then copy what they do!
      Thanks!



      Originally Posted by wally247 View Post

      Facebook pages are great if you do them right, so even though I think for personal use Facebook is the dumbest thing ever, I think for business it's great.

      If you engage with the fans, it will work for you. You'll find tons of WSO's on doing all of that, but you don't need them. If they have a FB page, just post interesting stuff.

      Not "Hey January is national chiropractor month" interesting....actual interesting images and stuff that people will share with friends, which helps.


      I am brand new to Twitter but that thing is awesome. With some simple searches you can find people in your city searching or bitching about things, and directly respond to them.


      Forget about all of the bots and scams...the real power of twitter (in my opinion) is to have a 100% legit account and engage with people in interesting ways.


      Squidoo and that kind of thing is fine too, but that's all SEO just like your site so you know that drill.


      You know one thing I've found though that I haven't seen anyone else talk about?


      Merchant Circle.com!

      After you fill out your local businesses info, they have a "blog" section where you can write articles...as many as you want.


      And you know what?


      Those things rank damn high without much effort. Send a few links to them and they will rank higher I would guess, but I haven't tried that yet.


      I never jumped on the Pinterest bandwagon so I couldn't tell you about that, but I think all of the products out there are about how to scam Pinterest, so I would stay away.


      Hopefully you get some ideas there.


      I've bought a LOT of traffic guides, and there are no real secrets. You have to have something to say that people find interesting or helpful and you'll find traffic.


      Find some Facebook fan pages for local businesses that have lots of fans, and lots of posts and lots of likes on those posts....then copy what they do!
      {{ DiscussionBoard.errors[6789490].message }}
      • Profile picture of the author ankur018
        If you have a business website, it also make sense to provide social login, social sharing as functionalities for better interaction. It will also help in collecting user profile data and other details. Services like loginradius.com, Gigya provide all these features
        {{ DiscussionBoard.errors[6791544].message }}
  • Profile picture of the author David B.
    A local online classified on one the local news agency website. It has become the go to online classifieds for our city.

    My lawn care guys gets 2-5 calls a day from it.

    The site is getting so much traffic they are doing paid ads, banned businesses from having a classified ad for there services, added a local business directory section where a business must pay to be on top of 1st page....but has little traffic compare to the classifieds section.

    I create throw away accounts to post my lawn care guys ads in the classifieds because they delete the account after a couple of warnings.

    So find a site that is buzzing with local traffic and then advertise on there.
    {{ DiscussionBoard.errors[6769602].message }}
  • Profile picture of the author think more
    Use facebook pages,squidoo,hubpages.craiglist.
    Signature
    =======================================
    I Can Deliver You 2 Whiteboard Animation Video for $5
    =======================================
    ======= 6 Tips to Boost Your Email
    Marketing Campaign ========

    {{ DiscussionBoard.errors[6770344].message }}
    • Profile picture of the author Mekanism
      Personally I think most social media efforts for local business (like plumbers, doctors) are a big fat waste of time. Occasionally running certain promotions or coupons that gets shared among people might get some business. But for the most part it's a complete waste of time. Instead you should focus on things like Google places, yelp, and getting ranked for local keywords
      {{ DiscussionBoard.errors[6770787].message }}
  • Profile picture of the author KamauAustin
    Really if you don't get in the SEO game with reviews and ratings you are dead. You're sure swimming against the tide of the way people are now searching for local businesses. FB pages, Linked IN promotion targeting your local area will get some business. But not replace the search engines. Just not gonna happen.

    FB advertising has worked in some cases targeting your area. But social media users are spontaneous prospects. They aren't as good as people on search engines looking specifically for your service.
    Signature

    Kamau Austin, helps emerging businesses vibe, survive, and thrive online. He is a Dadpreneur and Publisher of: eINFoNews . Austin is also a author of Raise Cash Fast and a SEO and Social Media Professional. Contact him at: Search Engine Plan

    {{ DiscussionBoard.errors[6774239].message }}
  • Profile picture of the author riverview
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[6775200].message }}
    • Profile picture of the author Mekanism
      Originally Posted by riverview View Post

      social media network has turned a new leaf for business purposes.through advertisement here,advertiser gets lot of traffic.
      i dont know whats worse, your english or your advice.
      {{ DiscussionBoard.errors[6788655].message }}
  • Profile picture of the author ksetu
    Have been doing local affiliate marketing for almost 5 years now and nothing has proved more efficient,fast and powerful than adwords. Works like a charm for getting local leads.
    Signature
    Are You Still Selling SEO Services to Local Businesses?You Are Mistaken. Learn What They Need in This New "Local Goldmine" Course. Use Coupon: 15PERCENT
    {{ DiscussionBoard.errors[6791656].message }}
    • Profile picture of the author daddyoh
      "Local Affiliate Marketing"??? What do you mean?
      Can you give us an example?

      Originally Posted by ksetu View Post

      Have been doing local affiliate marketing for almost 5 years now and nothing has proved more efficient,fast and powerful than adwords. Works like a charm for getting local leads.
      {{ DiscussionBoard.errors[6796218].message }}
      • Profile picture of the author ksetu
        In online aff marketing, your transaction happens online whereas in local aff marketing it happens offline. So it's like driving online customers to offline stores/services. There is huge opportunity in local aff marketing if you can create a good pay per lead/sales model with local businesses. Works like a charm.
        Signature
        Are You Still Selling SEO Services to Local Businesses?You Are Mistaken. Learn What They Need in This New "Local Goldmine" Course. Use Coupon: 15PERCENT
        {{ DiscussionBoard.errors[7046508].message }}
        • Profile picture of the author DABK
          If you're in the USA (well, parts of it) look into Patch (allows for announcements free, ads (paid), blogging (free). It's in about half the states.

          It's for suburbs. I asked about visits... it seems they get 1 for every 2 people in the suburb. In other words, Evanston (about 60k), according to one of their reps, for the month I asked, had 30k visits, Niles/morton grove, about 42k residents, had 16k, Des Plaines, 56k, had 29k visits. Whatever press release or blog post you place stays on page one for about a day (unless something newsworthy happens in your suburb).

          You can only post in one suburb/accouunt.
          {{ DiscussionBoard.errors[7052056].message }}
  • Profile picture of the author ehmadlee
    LInkedin, Facebook and Twitter is the best to get best exposure to local business.
    {{ DiscussionBoard.errors[6897926].message }}

Trending Topics