Wedding Prospects: Where To Find Them?

12 years ago

What are selling to newlyweds?

The wedding market is huge. SEO and cutting through the clutter in that market is a tough nut. We do wedding videos and most of our work is by word of mouth. Very few from the ads, google ads, brochures and commercials we market with. Word of mouth is still the best for us.

Also we pick up a lot of people at local bridal convention events. They have several at the start of wedding season and lot of new brides to be will come out and shop for everything from dresses to newlywed vacations to videographers and photographers. Explore your local wedding market. Our season is done, we don't get much wedding work after August so we'll be spending the next few months gearing up for next year.

Thanks

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Mr. Subtle

12 years ago

Originally Posted by Jon Martin

My obstacle is finding these people of whom are about to get married. Does anybody know how I could do this? It's easy to target plumbers or something like that, but this seems a lot tougher.

Mailing lists are available. Minimum order is usually 5,000 names. Selects by wedding month are $10 more per 1000:

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Jon Martin

12 years ago

Originally Posted by Mr. Subtle

Mailing lists are available. Minimum order is usually 5,000 names. Selects by wedding month are $10 more per 1000:

Cool. I was worried that it would be tricky / overly expensive to get mailing lists of this type. Thanks. I may actually make an attempt at a snail-mail campaign here and I'll be sure to post my results afterwards. Thanks, Mr. Subtle!

To the others - the idea for a JV is somewhat intriguing. I'm 16, so I'm worried about how well it would go over if I approached say a gown shop for example. Maybe I'll try and pay them to allow me to post something @ their business and near their registers, etc. Could somebody help me in terms of the best way to approach these businesses for this type of JV?

Thanks everyone.

Thanks
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vndnbrgj

12 years ago

Originally Posted by Jon Martin

Cool. I was worried that it would be tricky / overly expensive to get mailing lists of this type. Thanks. I may actually make an attempt at a snail-mail campaign here and I'll be sure to post my results afterwards. Thanks, Mr. Subtle!

To the others - the idea for a JV is somewhat intriguing. I'm 16, so I'm worried about how well it would go over if I approached say a gown shop for example. Maybe I'll try and pay them to allow me to post something @ their business and near their registers, etc. Could somebody help me in terms of the best way to approach these businesses for this type of JV?

Thanks everyone.

Send me a PM

Thanks
1 reply

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Jon Martin 12 years ago

Originally Posted by vndnbrgj

Send me a PM

Will do.
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- 512 Designs 12 years ago
  
  My wife has been in the wedding videography business for over 20 years. Send me a PM. I may be able to help.
  
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kcom

12 years ago

Do a JV with a local wedding planner or wedding photographer.

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shane_k

12 years ago

you could also do a jv with wedding gown shops, tux rental shops.

What about online forums that have a bunch of women on there all giving each other wedding tips and such.

You could post a banner on that kind of site.

Or limi services, catering services.

Do a search on Google for planning a wedding and see if you can find someone's list not a company but someone actually planning their own wedding.

This will give you an idea of what they all need for their wedding and that should give you an idea of companies you can target.

Thanks

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TimD

12 years ago

Hi Jon,
Also, remember that Facebook allows you to target engaged people of any gender or age.

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misterme

12 years ago

First, get your terminology correct. A "newlywed" means they've recently gotten married. You're seeking engaged people or brides-to-be.

JV with others depends on where in the bride/groom's buying cycle your product/service is typically purchased. Flowers, for example, are usually further down the line then the dress. So if you were a florist, you'd want to hook up with a gown shop, but not so much the other way around. And then, it also depends on your reputation. Most wedding vendors won't blindly refer another business untried because if you do a poor job, it'll reflect on them for having recommended you.

You can try Facebook ads, but in light of the recent doubts raised about them, I wouldn't be so fast to spend any money there.

Thanks

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luke1213

12 years ago

Vegas baby, VEGAS!

Sorry, couldn't resist. Carry on.

Thanks

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Niks24

12 years ago

The best Way to find is get in Touch with event managers as they know what are the marriage functions They will be working,Other you can contact florist.

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Jon Martin

12 years ago

Thanks for the fantastic ideas, everyone! Keep em' coming!

Thanks

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isaacoomber

12 years ago

Hello,

Well, i think you should try in the Canada...Canada is really beautiful place.

Thanks

Thanks
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Jon Martin 12 years ago

Originally Posted by isaacoomber

Hello,

Well, i think you should try in the Canada...Canada is really beautiful place.

Thanks

I do live in Canada... haha. Well that was pointless.
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digichik

12 years ago

Check theknot.com. Also look on craigslist, many people offering wedding services post in the community section. Many cities also have free wedding services publications. To find out about free publications in your area just call a wedding planner or bridal shop. They should be able to give you some good information.

Thanks

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zuhaib1111

12 years ago

I think you contact with who make wedding invitations

Thanks

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erikvanhoutum

Banned 12 years ago

[DELETED]

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Gold Coast Web Design 12 years ago

Stupid question but does JV stand for joint venture?
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Wedding Prospects: Where To Find Them?

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