How I've So Far Closed At least $16,992.19 Worth Of Deals Without Breaking A Sweat...

16 replies
The secret is in 3 simple words...

Getting strong referrals!

You'll find that if you get recommended by someone your new lead trusts (or even simply knows), that prior relationship will have all but sealed the deal for you in some cases ever before you have even said a single word to the new prospect!

This is a fact that I have experienced quite a few times to the tune of almost $17,000 in closed deals I made without having to do ANY heavy lifting, spending a dime or using high tech strategies all in order to hear that oh so sweet word... "Deal!"

When a prospect says that word to you, you know you have the means to pay your bills or even splurge on something nice for yourself or the family so in many cases you will work your butt off to find leads, groom them, and close them because hearing the word "Deal!" is what the game of marketing and sales is all about.

But, I'm telling you now, all your worries about...

1) Lead generation
2) Getting/Closing good deals
3) Having to be able to rinse and repeat 1 and 2

...regardless if you talk on the phone, chat live online, email back and forth or meet in person... all those worries will end if you can master the art of getting STRONG REFERRALS.

Think about it from your point of view... how hard do you grill someone who was recommended to you by a very reliable source before you hand over some cash? If you're like me and most of the people I've done business with, you probably don't bother giving referred solutions providers the third degree because A) Someone you trust has already used them, likes them, trusts them or in one way or another has vouched for them simply by telling you to make sure to use them B) You don't like spending a ton of time researching anyone's background who is going to do some work for you, so you'd rather just piggy back on someone you trust's background checks and shake hands or hand over some money.

This really donned on me only today when I least expected to close ANY major deals today (Saturday is kind of a day off for me), and despite taking things relatively easy today, I bagged a deal of $1,000 for a site design + $7,500/yr in literally hands off, i.e. semi auto-pilot SMS marketing campaign management for one client that I would in all honesty probably NEVER have met no matter how great my prospecting is now, or even in the future.

Why did I say the latter? Well, as far as my limited 17 years in business and double that in life has taught me, there are just some people you might NEVER have met in your life if it wasn't that they knew someone you know or someone they know or someone they know and so forth.

Which leads me to what I think is one of the best pieces of advice I can share with you as a fellow offline-focused web consultant...

If you're going to bother spending time and money sourcing for leads, closing them and so on. Spend your time and money sourcing for leads that people you already know can connect you with perhaps because you have done a great job working for them or they simply would just love to give you the leg up for whatever reason.

There are several ways to make the art of getting strong referrals work for you...

1) Make friends with and influence people that are likely to be in the kinds of circles of influence you want to get referrals from.

2) If applicable, do a great job of delivering as promised to the people in 1 above

3) If the opportunity to do 2 above doesn't present itself, at least keep doing 1 and be sure to always leave a good trail behind you as much as possible whatever you do in your personal or business life.

4) USE linkedin and even facebook to your advantage in a savvy way... CONNECT online with the people in 1 and take your time to look through their online connections for people you would like to work with/for and then do what I'm certain most people DON'T do... ASK your friends in 1 above to recommend you or introduce you to some of the folks you've hand picked in their Linkedin, Facebook or other online/offline social circles!

That last step (4) is VITAL because sometimes, people know people who can help you, but unless you actually ASK, they either won't bother or won't remember to refer them to you or vice versa. So, as a savvy marketer you will already know that ASKING FOR THE SALE is an extremely vital part of your sales process, so remember to USE the same tactic when sourcing for serious referrals. Do your due diligence in getting connected in a favorable light with the right people for you and then don't be shy about ASKING them to connect you with people they know, but don't just stop at doing what most people already do, which is simply ASKING them to randomly select people they know to connect you with, you go ahead and do most of the work for them...

FIND OUT who they know, find out how good the connections they have with those people are, and then swoop in and get them to put you in touch with them for a cut in the deal or just because they wanna help you out.

Try these simple tactics and let me know in a year's time how it worked (or didn't work) for you.

Best of luck!

Kunle
#$16 #breaking #closed #deals #sweat #worth
  • Profile picture of the author abbot
    Banned
    Agreed...

    My largest deals to date are from ref's.

    Strongest marketing tool out there.
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  • Profile picture of the author SlfMastery
    I'm surprised you never got a lot of comments on this post...hmmmm.

    This is an excellent and very effective strategy. This is the "word of mouth" power and similar to the strategy that made Apple, Mini Cooper, etc. very successful.

    Here's why this strategy works:

    1. Social Proof - the person talking about your service is proof that your service works. The TRUST is already there. Because of this the trust is there. Thus, your service is "sold" to the person they are talking to.

    2. When you target "strong referrals," you make that ONE person very happy by giving them your undivided attention. They are the "only one" important to you. Thus, they are happy and they talk about you.

    Apple focused on pleasing a SMALL group of people and making them happy with a product that fulfilled their wants. THEY talked about it to all their friends and "sold" them on the iPad and iTouch. Apple just focused on the "influencers" if you will.

    Friends already have the trust factor (not "selling" in the traditional sense) and the recipient doesn't see it as being sold on something. Then, that person tell his/her friends....VIRAL working at it's best.

    I like your strategy and hope people here consider using it.

    Thanks for the post!!!

    Charlie
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  • Profile picture of the author iAmNameLess
    If 17k is all you did this year.. then that is bad...

    Can you break down what the amount of sales are? 992? 19 cents? Did someone buy a WSO on how to lead up to a WSO with a wanna be WSO title? LOL

    Your information is good, but the title is soo.... last year in the WSO section lol.
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    • Profile picture of the author maxrezn
      Originally Posted by iAmNameLess View Post

      If 17k is all you did this year.. then that is bad...

      Can you break down what the amount of sales are? 992? 19 cents? Did someone buy a WSO on how to lead up to a WSO with a wanna be WSO title? LOL

      Your information is good, but the title is soo.... last year in the WSO section lol.
      I could be wrong but I believe that amount of money in his country is significant....
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    • Profile picture of the author shane_k
      Originally Posted by iAmNameLess View Post

      If 17k is all you did this year.. then that is bad...

      Can you break down what the amount of sales are? 992? 19 cents? Did someone buy a WSO on how to lead up to a WSO with a wanna be WSO title? LOL

      Your information is good, but the title is soo.... last year in the WSO section lol.

      where do you get 17k for the whole year?

      I read 17k without breaking a sweat because they came from referrals.

      that could be 17k just from that strategy and he could be making more with cold calling, direct mail, etc.
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    • Profile picture of the author Kunle Olomofe
      Originally Posted by SlfMastery View Post

      I'm surprised you never got a lot of comments on this post...hmmmm.

      1. Social Proof - The TRUST is already there. Thus, your service is "sold" to the person they are talking to.

      2. make that ONE person very happy by giving them your undivided attention.

      Apple focused on pleasing a SMALL group of people.... THEY talked about it to all their friends and "sold" them on the iPad and iTouch. Apple just focused on the "influencers" if you will.

      Friends already have the trust factor (not "selling" in the traditional sense) and the recipient doesn't see it as being sold on something. Then, that person tell his/her friends....VIRAL working at it's best.

      I like your strategy and hope people here consider using it.

      Thanks for the post!!!

      Charlie
      Hi Charlie,

      I highlighted some really powerful parts of your post. Thanks for those additions.

      The service being sold for you is the key in what I posted there and really part of if not my major point really... I found that those sales I made through strong referrals usually took between 5 and 30 minutes to close, no matter how big or small the check was.

      Whereas the sales I had to chase down myself took longer to find, connect with in some cases, groom and/or convince--I hate to use that word but am in a hurry, one of my boys wants attention so I may have to come back to adjust that part later--basically, I found I spend time and or money using other methods and this one method in my OP was so effortless and has attracted clients I would probably not have found and/or attracted on my own no matter how much advertising and marketing I did.

      Originally Posted by iAmNameLess View Post

      If 17k is all you did this year..

      Can you break down what the amount of sales are? 992? 19 cents?

      Your information is good, but the title is soo.... last year in the WSO section lol.
      You didn't miss the point which is about the strategy but you're taking the thread in a meaningless direction really, but since I wasn't clear, I'll be clearer now (it was very late when I wrote that OP and I just needed to get my point across.. ;-)

      $17K is PART of my gross. I just highlighted that when I saw how much ONLY that income generator had brought in for me i.e. the referrals that I didn't ask for and that took literally minutes to close PLUS it was working on what is for want of a better description... 100% auto.

      I saw this literally for the first time myself yesterday when a random $1K deal + $7,500 per year recurring dropped in my lap literally in less than 15 minutes of closing, I think I hinted that in my OP, so that's what prompted my post and I plan to focus far more on it starting this week so I'm pretty sure that amount will double, triple or even quadruple before the year ends.

      Besides nameless, in my own country $17K is not chump change, and even if that was what I did so far this year (it's not but that's besides the point) it would be a nice chunk of change in other parts of the world too, the UK and parts of the US included especially considering it came in from a method I spend very little time, energy and money on (also especially compared to the other methods I've used).

      In terms of ROI it is a BIG return cos you're looking at at least 2,620% ROI (it's more I just picked a random expenses figure that was HIGHER than what I did spend on phone calls or meeting up etc, minimal costs like that).

      You need to focus on the really important factors not only on techniques that bring in $10,000 per deal will help people on here and frankly those kinds of deals are not open to everyone especially those starting out, so saying "If 17k is all you did this year.. then that is bad..." is really not helping those kinds of folks on here, not everyone is as experienced as what some folks on here claim or is doing or capable of immediately doing 6 and 7 figures in USD or other stronger currencies so don't knock sensible methods for the dollars and cents reasons alone or mainly.

      As for the 992 and 19 cents, that was just me being 100% realistic since I CONVERTED to USD from my currency. In my currency it was solid figures, no decimals etc. I was just being as realistic as possible. Whether that is so last year or this year is also not the point, if the post helps those it was written for, then I'm thrilled to the heavens. I'm not writing to compete with anyone or sell anything, just wanted to get attention of the folks I wanted to help.

      PS: nameless, the world is larger than where you live, in some parts of the world $1 (which literally is chump change in many parts of the world) is REAL LIFE GOLD in other parts, almost literally so I wouldn't knock amounts until I knew the value to relevant parties, please keep that in mind it's important, this is an international forum after all ... ;-)

      PPS: Thanks for affirming that the method is legit. That really was the whole point of the post, that using this method can make you a nice chunk of change on automatic pilot. And yes, I think it can work to make $1M deals too if you're in the right circles. The fact it has made $17K for me personally doesn't in ANY way negate it's power to make $10M deals over breakfast for someone on here who may or may not have missed the power of this simple lead generation and closing strategy. This same strategy could also help someone make their first real $500 or $1K deal asap so it's not about HOW MUCH it has made ALONE, it's about the LEGITIMACY of the technique.

      You seem to be experienced, so I hope you take some time and add more value the post and not simply digress it off of the main advantage to those who need the info. That would really be something I would appreciate and totally admire.... ;-)

      But all the same I hope my explanations made my point come across better. I really am looking forward to your and other contributions on what really is the main point here. Nuf said.

      Originally Posted by abbot View Post

      Agreed...

      My largest deals to date are from ref's.

      Strongest marketing tool out there.
      Hear hear
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    • Profile picture of the author bluecoyotemedia
      Originally Posted by iAmNameLess View Post

      If 17k is all you did this year.. then that is bad...

      Can you break down what the amount of sales are? 992? 19 cents? Did someone buy a WSO on how to lead up to a WSO with a wanna be WSO title? LOL

      Your information is good, but the title is soo.... last year in the WSO section lol.
      you know nameless I love your style

      reminds me of.. me

      eddie
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      Skunkworks: noun. informal.

      A clandestine group operating without any external intervention or oversight. Such groups achieve significant breakthroughs rarely discussed in public because they operate "outside the box".
      https://short-stuff.com/-Mjk0fDExOA==

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  • Profile picture of the author mark healy
    refferals are so powerful, it can grow your entire business

    thanks
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    • Profile picture of the author SlfMastery
      Hi "Kunle..." (OP):

      Question about how you use this strategy:

      Do you give the "influencer" a taste of your service for free? Or, do you just tell them what you do? Or, how do you get the "influencer" to "sell" your services to his friend?

      Just curious about your version of this strategy.

      Thanks,
      -C
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      • Profile picture of the author abbot
        Banned
        Originally Posted by SlfMastery View Post

        Hi "Kunle..." (OP):

        Question about how you use this strategy:

        Do you give the "influencer" a taste of your service for free? Or, do you just tell them what you do? Or, how do you get the "influencer" to "sell" your services to his friend?

        Just curious about your version of this strategy.

        Thanks,
        -C
        Pay them. Refer a friend, receive X%
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      • Profile picture of the author Kunle Olomofe
        Originally Posted by SlfMastery View Post

        Hi "Kunle..." (OP):

        Question about how you use this strategy:

        Do you give the "influencer" a taste of your service for free? Or, do you just tell them what you do? Or, how do you get the "influencer" to "sell" your services to his friend?

        Just curious about your version of this strategy.

        Thanks,
        -C
        Yes sometimes you can offer services for free, or it can simply be one of your past clients who did pay you for work you did for them.

        Other times you can simply just ask them to refer you if they happen to not actually need any of the services you offer, say for example they are employed and don't run any side businesses or plan to etc.

        You can also offer x% or $x in return for referrals.

        It really depends on who exactly the influencer is.

        In the case of the stated amounts those sales largely came from my past clients who liked work I did for them (sometimes they never even actually tell me or they just make a reserved comment about the fact they are very pleased, I get to know just how pleased they were sometimes from the people they sent over lol).

        To get the latter happening you simply do the best possible for each client and the rest happens virtually on autopilot.

        Hope that helps.
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        • Profile picture of the author SlfMastery
          Originally Posted by Kunle Olomofe View Post

          Yes sometimes you can offer services for free, or it can simply be one of your past clients who did pay you for work you did for them.

          Other times you can simply just ask them to refer you if they happen to not actually need any of the services you offer, say for example they are employed and don't run any side businesses or plan to etc.

          You can also offer x% or in return for referrals.

          It really depends on who exactly the influencer is.

          In the case of the stated amounts those sales largely came from my past clients who liked work I did for them (sometimes they never even actually tell me or they just make a reserved comment about the fact they are very pleased, I get to know just how pleased they were sometimes from the people they sent over lol).

          To get the latter happening you simply do the best possible for each client and the rest happens virtually on autopilot.

          Hope that helps.
          I like your last statement. I'd hate to put the "influencer" on the spot and have them refer me just for the commissions. I'd want a referral b/c they actually liked my service.

          Thanks for the repy!

          -Charlie
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          • Profile picture of the author Kunle Olomofe
            Originally Posted by MWGrubb58 View Post

            You've hit it out of the park!

            Getting referrals is the number one way of producing a solid business without doing a lot of selling. The key is getting the first clients, doing a great job, and then going from there.
            Thanks MW. Getting referrals is the number one way of producing a solid business without doing a lot of selling. That highlighted phrase is the real key here. If you want to avoid having to hard sell or whatever, this is one of the best strategies I know that works.

            The key is getting the first clients, doing a great job, and then going from there.

            Well said. You also nailed it there...

            A business won't grow in leaps and bounds by relying on word of mouth if they can't deliver exceptional products and services, so focusing like a lazer on quality delivery and quality control plus superb customer relationship management and support is guaranteed to make this one of, if not the easiest ways to generate and keep growing your income.

            Originally Posted by SlfMastery View Post

            I like your last statement. I'd hate to put the "influencer" on the spot and have them refer me just for the commissions. I'd want a referral b/c they actually liked my service.

            Thanks for the repy!

            -Charlie
            You're welcome Charlie, but you won't always be able to serve each person that has referrals so you'd have to figure out a good reason they would refer you otherwise, if you insist on being referred for the quality of your work, get influencers who don't actually need your service to connect you with someone you can service possibly free of charge or at a reduced rate or other attractive offer tell them it's so that you can prove your worth before getting even more referrals.... This way you prepare them for getting far more than one or two referrals if they have many folks to send to you or vice versa.
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  • Profile picture of the author MWGrubb58
    You've hit it out of the park!

    Getting referrals is the number one way of producing a solid business without doing a lot of selling. The key is getting the first clients, doing a great job, and then going from there.
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  • Profile picture of the author markcr
    Banned
    Yep the hardest task should be landing your first few clients after that word of mouth should do it for you. In theory.
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    • Profile picture of the author SlfMastery
      "Kunle":

      I like your tip:
      ...but you won't always be able to serve each person that has referrals so you'd have to figure out a good reason they would refer you otherwise, if you insist on being referred for the quality of your work, get influencers who don't actually need your service to connect you with someone you can service possibly free of charge or at a reduced rate or other attractive offer tell them it's so that you can prove your worth before getting even more referrals.... This way you prepare them for getting far more than one or two referrals if they have many folks to send to you or vice versa.

      Thanks. I hope offliners heed your suggestions.
      -C
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