I have a successful local online marketing business. In a nutshell, I sell;
A Wordpress website; 5 pages, plus about 10-12 articles.
Optimizing their Google Plus Business listing- new photos and videos
12 videos uploaded to a keyword optimized Youtube channel. Either talking head, business tour, or animated videos (using goanimate.com)
24 more videos (slide show with music) to 2 more Youtube channels (total) to provide links and better Google positioning.
The 12 original videos sent to 4 additional videos sites, with different titles, descriptions, and tags.
1,000 website listings.
240 online business directory listings. Using UBL.org
And a lot of links to videos, articles, the website, their original website, and ongoing content creating.
I charge $3,999 up front and then $199 a month until they decide to stop.
Here's what happened; The Google Exact Match Domain Name websites are almost gone. Some are ten pages back...Some of the websites the clients had before I started with them, are also gone or moved off the first page. (I'm talking about the organic listings, not Google Plus Business listings)
So, my question;
Should I stop including a website as part of the deal, and just create links to their existing site? Or keep the website I build, and just not depend on it to be on Google page one.
Maybe just concentrate on creating videos? (they always show up on page 1, at least a few)
If I drop the website, should I reduce the monthly fee?
I sell this package when I speak to groups of business owners. Selling isn't the problem. I just want to know what several bright minds think would be a good option, now that Google has made many local websites useless.
I've also checked local business websites that are not depending on exact match domain names. They are also affected. In fact many searches don't list any websites from anyone for a few pages back.
This may change after the dust settles, but I can't count on that. Ideas?