For all you copywriters - Ideas for email optin?

by Banned 5 replies
6
I'm looking for those of you with copyright experience. Or experience in building an email list.

I need some ideas for a compelling title for people to opt in to a newsletter for my consulting biz...

Should I make a free report with some hints, tips etc? then have them opt in for the free report?

Right now my call to action is simply

"Tips on how to increase your online presence, 100% FREE!

- News
- Guides & Tips
- Updates
- Specials"

I know it's not good. But I figured it would work until I come up with something else.

To those of you who actually have list building experience. What would you do?
#offline marketing #copywriters #email #ideas #optin
  • Banned


    Just to get things started. Would you recommend something like this?
  • First of all, you mean copywriting experience. Copyright is something else entirely. Sorry, pet peeve.

    Secondly, personal opinion is to have this opt in available in a sidebar or highly visible but not forced. More effective.

    Third, add something about "we will not spam you"

    Finally, of the options you gave it's good to offer a free report but think like a prospect. "Why should I give this guy my email? Can I trust him?"

    Answer those questions and you'll get a higher conversion rate.
    • [2] replies
    • Banned
      Sorry about that. Was a complete typo. I know the difference :rolleyes:

      Thank you for your input!
      • [1] reply
    • Continually test. Test free, new, etc.
      Download our new... Download our free...

      Test this as well. I know someone that doubled their opt-in
      by removing this section.
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