How to get PPC clients?

5 replies
So, I work for the largest independent search agency in the UK as a campaign manager, I manage a team and have approximately 15 clients all of which are large international brands. I have years of experience in not just PPC but the complete digital market and whilst I enjoy my job I am interested in getting some part time smaller clients for myself.

However, how would I go about getting these clients, that's what I need help with - looking on Elance and the likes of, the majority of these agencies are based in India, US and some in the UK however they have large portfolios of clients and reviews already, so it makes competing near impossible and whilst I could compete on the price I would rather not do because my skills and experience is probably far superior to the majority and I obviously have a minimum I would work for per hour for any given client.

With this being said, what strategies can anyone suggest I try or have you tried which have worked in getting PPC clients?

Any suggestions, help, opinions would be greatly appreciated, so thank you.

Regards,
#clients #ppc
  • Profile picture of the author Kung Fu Backlinks
    Might be obvious but...

    1. Search for businesses and pick out the ads that aren't placed well or ranking for bad terms?

    2. You may even want to connect with some folks here. I've been asked once or twice if I do PPC. Seems like the kind of thing some folks would want to outsource.

    3. You may want to search some big cities for business people like plastic surgeons, etc. look for those that look web savvy. If you have some business owners that seem to do well with YouTube videos, lead gen sites, etc... I've met several that do this themselves and would definitely add PPC to the mix if it brought the more business.
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  • Profile picture of the author vndnbrgj
    What is the company your working for do?

    Can't you just copy their model?
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  • Profile picture of the author marcosalinas
    The easiest way to get started from zero is to talk to people and business owners you already know. Then Go to business networking meetings and any meetings and groups where business owners congregate. And most important is to speak at as many business group events as you can.
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  • Profile picture of the author tac88
    I go in to local bushiness that are on the second page of Google with a poster of the first page and a poster of the second page and sell them SEO OR PPC This works like a charm for me so far I have 64 clients !Best of luck
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