This'll Get Their Attention with Your Direct Mail...

11 years ago

Oh heck yes...

I don't know who wrote this. One of the numerous sales books I read suggested sending a Hula-Hoop with a note that said "This is just one of the many hoops I'm willing to jump through to earn your business!"

Always loved the concept. Not thrilled about giving the prospect that much power in the relationship.

This ball idea is awesome and I could see many creative marketing messages. Although I will say $16 + $4.50 shipping seems a bit steep for a 10" play ball. Then again, I haven't priced play balls in a while!

I'm on my way to Target right now. I'm going to do some recon!

Thanks

{{ DiscussionBoard.errors[7386621].message }}

KingOfContentMarketing

11 years ago

Another good one to send is a coconut. The smooth ones, not the hairy version. Lots of word play and puns available when you send someone a coconut.

Can You Really Mail a Coconut?

http://www.coconutgreetings.com/

[ 2 ] Thanks

Signature

Marketing is not a battle of products. It is a battle of perceptions.
- Jack Trout

{{ DiscussionBoard.errors[7386760].message }}

Aaron Doud

11 years ago

I remember them when they were on Shark Tank.

[ 1 ] Thanks

Signature

Aaron Doud - Sales & Success

{{ DiscussionBoard.errors[7386786].message }}

MaxReferrals

11 years ago

Coconut one is cool! Thx

Thanks

Signature

KILLER OFFLINE WSOs - 100s of REVIEWS!!
52 PLR Offline Autoresponder Emails | Offline Client Flood - 'Door-Opener Tactic | SMS Lead Machine - Mobile Domination | QR Code Tricks, Tactics, Loophole Secrets

{{ DiscussionBoard.errors[7386796].message }}

SashaLee

11 years ago

Great find! Thank you!

Sasha

Thanks

{{ DiscussionBoard.errors[7386803].message }}

Steve The Copywriter

11 years ago

...Just when I thought I had seen every possible type of "grabber"...

Now I can add balls and coconuts to the repertoire.

And it's not too difficult to think of the headlines...

For the chaps - Don't lose your balls...

For the ladies - Yes, you have got a lovely bunch of coconuts...

I don't suppose anyone has had the courage to use them...yet?

Steve

Thanks
1 reply

Signature

http://www.warriorforum.com/warriors...right-now.html

{{ DiscussionBoard.errors[7390752].message }}

tryinhere

11 years ago

Originally Posted by Steve The Copywriter

...Just when I thought I had seen every possible type of "grabber"...

For the chaps - Don't lose your balls...

I was thinking more along the lines of "the perfect gift for men without balls" "get some balls today" "we know your lacking the balls to close more sales so we have sent you some more"

this part worried me though ?

NOTE: 2 or More Balls shipped to same address may NOT arrive on same day

if I shipped both of my balls on the same day and they did not arrive at the same time ?

Thanks
2 replies

Signature

| > Choosing to go off the grid for a while to focus on family, work and life in general. Have a great 2020 < |

{{ DiscussionBoard.errors[7391375].message }}

KabirC

11 years ago

Originally Posted by tryinhere

I was thinking more along the lines of "the perfect gift for men without balls" "get some balls today" "we know your lacking the balls to close more sales so we have sent you some more"

this part worried me though ?

NOTE: 2 or More Balls shipped to same address may NOT arrive on same day

if I shipped both of my balls on the same day and they did not arrive at the same time ?

Put a clear wrap on them to seal them together?

[ 1 ] Thanks

{{ DiscussionBoard.errors[7391473].message }}

misterme

11 years ago

Originally Posted by tryinhere

this part worried me though ?

NOTE: 2 or More Balls shipped to same address may NOT arrive on same day

if I shipped both of my balls on the same day and they did not arrive at the same time ?

Tell the Post Office you have an over sized package, and you want special handling of your balls.
You may have to pay extra for it, but hey, who doesn't one way or the other?

Thanks
1 reply

{{ DiscussionBoard.errors[7392027].message }}

celente 11 years ago

Originally Posted by misterme

, and you want special handling of your balls.
You may have to pay extra for it, but hey, who doesn't one way or the other?

Haha, love someone with good skills in those department.
- Thanks
Signature
Create a $5000 USD a month Business. 1-on-1 Coaching. By 6 figure marketer! - CLICK HERE
{{ DiscussionBoard.errors[7392223].message }}

Chad Kimball

11 years ago

anyone actually test this to see response rates? I know it SEEMS like it would work, but I'd like to see some data

Thanks

Signature

Make Money Using Google Maps
Click Below to Learn How-Free Videos

{{ DiscussionBoard.errors[7422962].message }}

jayspann

11 years ago

Chad, yes grabbers do increase response rates. I've never mailed over a 100 grabbers at a time so take the data with a grain of salt, but Ive seen it more than triple response.

It's more than worth the cost when doing B2B.

I normally would send one or two plain post cards to skim the list for easy pickings and remove those from the list before getting into the $5-$10 mailings.

I've even spent upwards of $80 to get appointments with certain prospects using something that I heard Joe Polish talk about years ago.

Sending a golf shoe (or whatever they are into) and telling them if they want the other one you are free for lunch of Tuesday @ noon or whenever. I only did that once but it worked so I'm not sure why I never tried it again.

Anyway I would MOST DIFFERENTLY use grabbers but it wouldn't be the first thing I sent them. Again only talking about B2B here.