How Can We Add More Value To Our Mold Business?
We're getting a lot of business lately ever since the hurricane struck. And for many reasons, we are able to sell our services cheaper than the majority of our competitors. TBPO, there is only 1 reason. We are not that special.
That reason being, our competition is a rip off. We know various companies, selling work right now that costs $2,000-$3,000 to do. And they are selling these jobs for as much as $15,000.
So some of them are clearing $12,000 on a job that only costs $3,000 to do (including labor). Because of this, we've been getting a ton of work, while offering the same exact services they do.
The thing now, we want to sell jobs for a bit more. Which we CAN technically do w/out adding anything else to our contracts. Our quality is the same, our prices are lower. BUT, we want to raise our quality a little bit more, along with our prices.
So offer more, for still less than our competitors, but make more in the process for ourselves.
Right now this is our basic process: (I'm not going to go through all the prices I'm just looking for more possible services we can add)
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We put in 6-10 commercial fans and dehumidifiers to dry out peoples homes for 48 hours prior to the work. Each piece we charge $100 a day to run.
Each 5 gallon bucket of anabec (industrial grade modicide) costs around $220. On average, we use around 15 gallons per home. Sometimes 20-25 gallons if the home is large. Then we have a labor cost for application of the anabec. Everything must be sealed off, and people come in with gas masks/tyvec suits to prep the walls for remediation.
All the walls are brushed with wire brushes, then hep vaccumed to remove mold from any of the dust/dirt/debree.
After brushing, we apply valprene to kill off any left over mold, that the brushes couldn't remove. If we spray before brushing, then dirt/dust will block it from working. Which is why its done in that order.
Final treatment includes a second spraying with an encapsulant to all effected areas. This is for any left over mold spores, not visible to the eye. Plus the encapsulant guarantees the work for 30 years. Mold can not grow on it once applied.
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That is the scope of the work we do.
What I'm looking for are ideas or extra things we can add to our service, to add more value.
One thing I thought of, was doubling the warranty to 60 years, by offering a second coat of anabec. However, that increases the price by another $2,000. I can't imagine that most people would care for an extended warranty, although we will still try it out.
Aside from that, me and my brother are trying to think of more services to add to our contract. I doubt that there are people on here who know anything about the mold niche, but if you have any ideas, please mention them!
Thanks WF! - Red
In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt
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