Damn You For Losing Interest in Me!

3 replies
After trying to sell my services over the past decade as well as trying
to sell other people's services, I realized one thing...

Hit while the iron is hot!

Whenever you get a lead, I don't care if it is from a newspaper ad
or right here on Warrior, hurry to turn your lead into a client.

Just yesterday I had a Skype chat with someone who was telling
me "on Friday this guy wanted me to build him a website and
I told him I will put together a proposal and get it to him Monday"

Guess what happened? The prospect went flaccid like an 80 year
old man doing a polar plunge. He would not return any email or
calls... finally out of frustration sent an email saying "I think I'm going
to hold off for a while. thanks".

This has happened to me (an epidemic on Warrior for sure). Life
is happening all around us and moods turn on a dime because
of it. Whenever you get someone very interested in your thingy,
GET THEIR MONEY!... or at least a commitment.

Not only may you lose out, but the flaky client may be losing
out on a service that may greatly help their business.

Timing is everything and also a commodity in limited supply

March on
#direct mail #offline #paul mcquillan marketing
  • Profile picture of the author Jason Kanigan
    We call this concept "First In Wins." And it's a truism.

    Most people don't even answer their phone.

    The prospect doesn't care; they simply move on to the next number.

    If you can simply respond in a timely manner, you'll be doing better than 90% of the businesses out there.
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    • Profile picture of the author Claude Whitacre
      Yup. We get in heat for something. It lasts about as long as eating a sandwich.

      I can't tell you how many sales I lost because I refused to accept their money right at that moment. Until you get a check (or equivalent) the prospect doesn't feel like they bought anything.
      I know I sound like a salesman, but get the check as soon as possible. And make appointments for as soon as possible.

      I hired a sales appointment setter that set me plenty of appointments...for three weeks away. I told her 'Tonight or Tomorrow. What time tonight or tomorrow can they see me?". Prospects lose interest. They hide. they are fickle little creatures.


      " I bobbled the snap and dropped the ball."? What the heck does that mean?:rolleyes:
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      What if they're not stars? What if they are holes poked in the top of a container so we can breath?
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  • Profile picture of the author jherewini
    I agree we've all had the lead that was as hot as Ele McPherson and then within 24 hours they went colder than the ice in Antartica. I now go through a quick qualification process with the prospect and ask them when do they want the job completed by, do they want total ownership for updates or would they like us to manage it for them moving forward, and finally budget? Once these questions are answered I then ask for a deposit to engage us and we will begin the work today.
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