Anyone still doing the Bob Ross postcard method?

29 replies
Any one still doing post card marketing and if so what success are you getting?
#bob #method #postcard #ross
  • Profile picture of the author John Durham
    I was just reading an email I recieved the other day from a person who started on one of my programs, built themselves up to one small sale per day....then evolved onto the Bob Ross method, and ultimately has built her business up to 10k per month... I dont know specifically how much she success she had with the post cards, but Im guessing it was at least responsible for some percentage of her business growth from the way it sounded.

    I would say that the things Bob Ross talks about are classic solid , proven principles that havent went wrong in a hundred years, so if you are looking for a safe bet as far a direct marketing, he is going to give you the solid classic info. that has worked for generations. I havent got too deeply into it, but HAVE read some of his stuff and it sounds classic and solid.

    I dont reinvent the wheel with what I share, its all classic principles and techniques that work consistently and transcend the different trends..., even though some of it is now online... Niether does Bob, he teaches solid classic, proven stuff, so, if no one else is going to answer this thread, there was my own two cents. I dont think you can go wrong listening to him if you are careful to do it as he prescribes.

    Most people read the ebooks, but they dont implement verbatim as prescribed. The success Jake achieves with his systems is because he does them in a certain way, and you have to do it the way he shows you, and dont try to reinvent it.

    Again, I havent gotten into it yet that deeply, but Bob Ross and Bruce Ruby are the people I will study when Im ready to get into direct mail.
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  • Profile picture of the author digichik
    I have successfully used his 9x12 method. If you follow his system you should be successful. I was also able to get a few nice sized website design projects from clients who, originally, bought ads from me.

    Each one of Bob Ross' WSOs are good as individual businesses, but can also be used together to create one great direct mail business. Yes, they are that good.

    I have no affiliation with his WSOs, I'm just someone who has used them successfully.
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  • Profile picture of the author goblue1918
    I have used the method as well.

    The hardest part is getting out there and selling. Once you start meeting business owners they will tell you what they need.

    In addition to the postcard I have sold 5 websites.

    I am a huge fan.

    Bill
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  • Profile picture of the author jimp74
    Hi John Durham,

    How do you learn this post card method? Thanks!
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    • Profile picture of the author TimGreen1
      Originally Posted by jimp74 View Post

      Hi John Durham,

      How do you learn this post card method? Thanks!
      It's a WSO but it comes at a pretty high price of around $70,

      heres the link:

      http://www.warriorforum.com/warrior-...wn-soon.html#1
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      • Profile picture of the author RRG
        Originally Posted by TimGreen1 View Post

        It's a WSO but it comes at a pretty high price of around $70,

        heres the link:

        http://www.warriorforum.com/warrior-...wn-soon.html#1
        Paying $70 to learn a business model that just about anyone can implement to earn $3-10K per month and more is not a high price.

        I heavily researched this opportunity myself. Ultimately, I decided not to pursue it as a business. But I do know a guy in my market who did implement it and he has sold out several cards, including three simultaneously during December!

        It works it you work it.
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        • Profile picture of the author TimGreen1
          Originally Posted by RRG View Post

          Paying $70 to learn a business model that just about anyone can implement to earn $3-10K per month and more is not a high price.

          I heavily researched this opportunity myself. Ultimately, I decided not to pursue it as a business. But I do know a guy in my market who did implement it and he has sold out several cards, including three simultaneously during December!

          It works it you work it.
          I completely agree, I think it's an amazing system that you pretty much CAN'T go wrong with it's definitely worth the investment so long as you're willing to put time in. I just thought they guy wanting to know info about it might find it a bit pricey.

          I think the problem with many people on this forum is that they don't treat what they are doing as a proper business simply because they are sitting behind a computer screen.

          If you were doing face to face business and someone offered you a chance to make a few thousand dollars per month, every month for investing just $70 you'd be stupid not to take it.
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  • Profile picture of the author chackett
    There's a lot of good advice in the thread so far. I purchased this WSO and others from Bob Ross and I can tell you he's the real deal. If you're looking for a legitimate business that you can focus on, you can grow, and you can be proud to be involved in and share with your friends and family, this is the WSO for you.

    I launched multiple cards about a year ago and I have grown this concept into basically a full-time business. I have multiple clients, multiple repeat clients. I have folks that want to do post cards and I have several HVAC companies that are sending out tens ouf thousands of pieces every month. One of them just wrote me a check for $20,000 for direct mail services. I'm not bragging, but just demonstrating that this is an absolutely viable business with tons of potential clients out there waiting for you to call on them.

    Just like with anything, you just gotta do the work. You can lead a horse to water, but you can't make him drink.

    Also, I can't say enough good things about Bob Ross. He's a standup guy that will provide you with support after the sale. He'll go above and beyond to give you what you need to be successful. Plus he's just a nice guy.

    I wasn't paid for this endorsement by the way Although I can provide a paypal address if you want to make a contribution

    Chris
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    • Profile picture of the author cruisinman
      How is it going today?

      [QUOTE=chackett;7751360]

      I launched multiple cards about a year ago and I have grown this concept into basically a full-time business. I have multiple clients, multiple repeat clients. /QUOTE]


      How much Revenue does this create for you? That's a lot of cards each month. They using EDDM for delivery.


      [QUOTE=chackett;7751360]

      I have several HVAC companies that are sending out tens of thousands of pieces every month. /QUOTE]
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      Life - enjoy it . . .

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  • Profile picture of the author VantagePro
    I have been doing the BobRoss system for about 4 months now and things are going great! I'm currently mailing 9x12s in 3 markets and have hired 2 commission sales reps.

    The 9x12 system has been a great foot in the door for me and has resulted in me picking up a handful of new consulting clients. We have also piggybacked solo eddm campaigns with our service, which has been a great moneymaker and a super easy sale.

    Overall the 9x12 is generating about 12k per month and solo mail and other deals I have picked up as a result of selling the 9x12 are grossing another 6k or so.

    If you have the motivation and dedication to get this thing off the ground, you can be pretty darned successful with it. I say go for it.
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    • Profile picture of the author TimGreen1
      Originally Posted by VantagePro View Post

      I have been doing the BobRoss system for about 4 months now and things are going great! I'm currently mailing 9x12s in 3 markets and have hired 2 commission sales reps.

      The 9x12 system has been a great foot in the door for me and has resulted in me picking up a handful of new consulting clients. We have also piggybacked solo eddm campaigns with our service, which has been a great moneymaker and a super easy sale.

      Overall the 9x12 is generating about 12k per month and solo mail and other deals I have picked up as a result of selling the 9x12 are grossing another 6k or so.

      If you have the motivation and dedication to get this thing off the ground, you can be pretty darned successful with it. I say go for it.
      Wow, didn't realise they could be that successful! Thanks for the input. How did you find those commission sales reps? I could really use one, you'd be doing me a massive favor!

      Cheers,
      Tim
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      • Profile picture of the author zimbizee
        Tim

        I see your in the UK as well as me. Have you read anything about the royal mail door to door which is the eddm equivalent over here. I read that it takes at least 3 weeks to set up with them and many people report bad things about trying to deal with them?

        I am interested in this but the wso is more geared towards the USA and would love to here of anyone here in the uk that has made a go of this and the associated costs.
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        • Profile picture of the author TimGreen1
          Originally Posted by zimbizee View Post

          Tim

          I see your in the UK as well as me. Have you read anything about the royal mail door to door which is the eddm equivalent over here. I read that it takes at least 3 weeks to set up with them and many people report bad things about trying to deal with them?

          I am interested in this but the wso is more geared towards the USA and would love to here of anyone here in the uk that has made a go of this and the associated costs.
          I've been looking at the website for a while now and I have to say I'm getting nowhere, it's pretty hard to understand with all the prices and I've no idea how to select areas.

          It's much easier on EDDM and I think Royal Mail should update their online service. When you say 3 weeks, is that just to schedule a date?

          I can really see the potential in this method, that's only if it works with Royal Mail. How long do you think businesses will be prepared to wait for their ad to be distributed?
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          • Profile picture of the author Biz Max
            I've only bought one WSO ever, and it was the '9x12' from Bob. I liked a lot of the advice he gives but more importantly, it gave me ideas. I created something slightly different but very successful.

            People need to stop chasing $7 WSO's. This is worth well over $70, if you are a person of action.

            I've done a lot of offline marketing and this is one of my favorites.
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            • Profile picture of the author cruisinman
              Originally Posted by OfflineGold View Post

              I created something slightly different but very successful.

              Care to share what it is / was ?
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          • Profile picture of the author zimbizee
            Originally Posted by TimGreen1 View Post

            I've been looking at the website for a while now and I have to say I'm getting nowhere, it's pretty hard to understand with all the prices and I've no idea how to select areas.

            It's much easier on EDDM and I think Royal Mail should update their online service. When you say 3 weeks, is that just to schedule a date?

            I can really see the potential in this method, that's only if it works with Royal Mail. How long do you think businesses will be prepared to wait for their ad to be distributed?
            I think you need the "door to door" service the link is Here

            This is taken from the site about delivery and set up
            "If you’re new to Door to Door or haven’t used the service in the last eighteen months, you might be eligible for our new user incentive. Call our sales team on 01865 796981. Remember it takes three weeks to set up a standard Door to Door booking and the minimum charge for a distribution is £500 plus VAT."

            On this page is a place where you can click to see the prices, they charge by weight per 1000 items but i'm not sure how much 1000 a4 cards would weigh.

            You also have to drop off the cards to one of their distribution centres, ie i don't think you can drop them at your local sorting office.

            I also think that this method has great potential here in the uk, an i certainly have not seen anything like it in my area(Kent)
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            • Profile picture of the author TimGreen1
              Originally Posted by zimbizee View Post

              I think you need the "door to door" service the link is Here

              This is taken from the site about delivery and set up
              "If you're new to Door to Door or haven't used the service in the last eighteen months, you might be eligible for our new user incentive. Call our sales team on 01865 796981. Remember it takes three weeks to set up a standard Door to Door booking and the minimum charge for a distribution is £500 plus VAT."

              On this page is a place where you can click to see the prices, they charge by weight per 1000 items but i'm not sure how much 1000 a4 cards would weigh.

              You also have to drop off the cards to one of their distribution centres, ie i don't think you can drop them at your local sorting office.
              I got that far but if I wanted to use the service again I wouldn't be able to go for the new user incentive and in that case the prices would be judged by the bands which I have no idea what they are, is that a location or a mailing route or what?

              I have no problem going to the distribution centres with all the profit I'll be making!

              Have you tried it out yet or are you planning to?
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              • Profile picture of the author zimbizee
                Not tried it yet but i am considering it. Need to carry out some research regarding flyer design costs for each ad spot, print costs here in the uk and of course like you trying to figure out the royal mail initial and ongoing costs

                I just thought of an idea!!! I and i expect you do too, receive leaflets/flyers through the door by companies using the door to door service. It might be worth taking one of those flyers and contacting the biz that sent it. They might be able to pass on some info on costs etc as they have already done it themselves.
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                • Profile picture of the author TimGreen1
                  Originally Posted by zimbizee View Post

                  Not tried it yet but i am considering it. Need to carry out some research regarding flyer design costs for each ad spot, print costs here in the uk and of course like you trying to figure out the royal mail initial and ongoing costs

                  I just thought of an idea!!! I and i expect you do too, receive leaflets/flyers through the door by companies using the door to door service. It might be worth taking one of those flyers and contacting the biz that sent it. They might be able to pass on some info on costs etc as they have already done it themselves.
                  Fair point except most of the flyers coming through my door are local takeaways which get them delivered by workers, not royal mail (I see them all the time).

                  I suppose you could ask about printing, might look into that.

                  I found somewhere that will do it for around £900 online printers.
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                  • Profile picture of the author zimbizee
                    I'll keep researching, if i come up with anything solid i'll post it here. Got to sign off for today, spent way too much time looking at this screen..lol
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    • Profile picture of the author cruisinman
      Getting the businesses to renew?


      Originally Posted by VantagePro View Post

      I have been doing the BobRoss system for about 4 months now and things are going great! I'm currently mailing 9x12s in 3 markets and have hired 2 commission sales reps.
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    • Profile picture of the author wywsave
      on the 9x12 how many are there and what size
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      • Profile picture of the author Achiz768
        for the 9x12 there can be different amounts of ad spaces..it all depends on how you want to do it. that's the beauty of it..it's so flexible. so if you want to have let's say 6 on the front/6 on the back and charge $500 each because they're larger ads..you could do that..I do 16 ads.. I've also seen up to 22 ads on the card.
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  • Profile picture of the author Achiz768
    I started the 9x12 method just this month and have already had success with it. It's a real system that works...believe me I've tried everything---and this card has been the easiest sale of all. Biz owners can see the value in it- it helps because it's tangible...so it speaks for itself. My husband is doing most of the selling--just hitting the streets--but it's a great feeling coming home after 6 or 7 hours with a $300 check and 3 or 4 appointments set up to sell additional ad spots this week. We've already sold 3 ad spots for a total of $1000 collected so far--with 14 spots left to go and many biz owners interested--we should have the card filled up in a week or two coming out with close to a $2500 profit for just a couple weeks work. then we'll be starting out 2nd card & then scaling up from there. so yes it totally works and opens the door to your other services should you offer them (SEO, reputation marketing, etc). We've already had a couple of biz owners ask about other services we offer and say they may need those services in the near future.
    So the card is a great foot-in-the-door that can deliver them fast, and effective results & they like this.
    9x12 card rocks!
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    • Profile picture of the author TrueNLP
      Achiz768,

      Congratulations! That's great! That's I am also about to start here in the East Coast.
      Taking that first action step is always the biggest challenge.

      If you don't mind, just wanted to get feedback since you already started.

      1) Do you guys ask for payment upfront or do you go for a 50% deposit & 50% upon proof?

      2) did you go with the 16 spots or did you kind of redesigned the spots to sell more spots?

      3) Are you selling the small spot right in the middle of the card as One spot since its kind of small?

      4) What time frame do you give your customers in terms of " When the cards will actually go out from the day they pay you? ( in other words, how much selling time are you giving your husband to complete the card to actual mailing it out)

      5) Are you using Odesk, Fiverr, etc for the graphis artist?

      I'm just waiting for the samples & hopefully can launch upon receipt.

      Will likely do a Trial Price at either $395 or around $425 .

      Thanks for sharing & wish you & your husband Lots of Success!!!

      Originally Posted by Achiz768 View Post

      I started the 9x12 method just this month and have already had success with it. It's a real system that works...believe me I've tried everything---and this card has been the easiest sale of all. Biz owners can see the value in it- it helps because it's tangible...so it speaks for itself. My husband is doing most of the selling--just hitting the streets--but it's a great feeling coming home after 6 or 7 hours with a $300 check and 3 or 4 appointments set up to sell additional ad spots this week. We've already sold 3 ad spots for a total of $1000 collected so far--with 14 spots left to go and many biz owners interested--we should have the card filled up in a week or two coming out with close to a $2500 profit for just a couple weeks work. then we'll be starting out 2nd card & then scaling up from there. so yes it totally works and opens the door to your other services should you offer them (SEO, reputation marketing, etc). We've already had a couple of biz owners ask about other services we offer and say they may need those services in the near future.
      So the card is a great foot-in-the-door that can deliver them fast, and effective results & they like this.
      9x12 card rocks!
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      • Profile picture of the author robertfrancis
        Hey TrueNLP, did you ever start your postcard campaign?

        Originally Posted by TrueNLP View Post

        Achiz768,

        Congratulations! That's great! That's I am also about to start here in the East Coast.
        Taking that first action step is always the biggest challenge.

        If you don't mind, just wanted to get feedback since you already started.

        1) Do you guys ask for payment upfront or do you go for a 50% deposit & 50% upon proof?

        2) did you go with the 16 spots or did you kind of redesigned the spots to sell more spots?

        3) Are you selling the small spot right in the middle of the card as One spot since its kind of small?

        4) What time frame do you give your customers in terms of " When the cards will actually go out from the day they pay you? ( in other words, how much selling time are you giving your husband to complete the card to actual mailing it out)

        5) Are you using Odesk, Fiverr, etc for the graphis artist?

        I'm just waiting for the samples & hopefully can launch upon receipt.

        Will likely do a Trial Price at either $395 or around $425 .

        Thanks for sharing & wish you & your husband Lots of Success!!!
        {{ DiscussionBoard.errors[8496523].message }}
  • Profile picture of the author kellyyarnsbro
    A good friend of mine uses that type of method, i see his doing well with that method, though there are many kinds of method but as for him he believes it's one of the best.
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  • Profile picture of the author swilliams09
    I absolutely failed at it. I bought the WSO and a bunch of other materials. I tried cold calling, emailing and cold walk ins I got 1 bite. I hung it up and tried again a few months later. Still 1 bite. Not saying the method doesn't work, what I am saying is that I can't sell it.
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  • Profile picture of the author Achiz768
    Hey swilliams09- I'm sorry it hasn't worked for you- yet. I wouldn't give up so though..because it really can work...what kind of email are you sending??what does it say? maybe I can give you some feedback. The big idea is to present yourself as a business owner too. You can say you have a small print & design business since you have access to the best printing (thanks to Jake).
    When you present yourself as a business owner--talk their language--than they will let their guard down. They won't see you as just another salesperson trying to pitch them on something else. That's the biggest key to making this work.
    Once you get a couple of businesses on board..then by all means name drop! when other business owners you're approaching see that you have fellow business owners on your "team" than it makes it so much easier!
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