Cant wait to hear the responses to this one!

Make 500 cold calls to local business people next week of 10 employees or less, for the next 12 weeks.

Ask for the person responsible for the company's website. Ask to speak to the owner anyway if they don't have one.

Introduce yourself, what you do, and ask for an appointment to show how you've helped other business owners like him with their online website presence.

Fight to see 15 business owners each week -- strive to close 1/4 of them.

Do the work yourself on the weekends when you're not prospecting -- sell each website for $600 to $800 -- $700 x 3.5 x 12 = right around $30,000 -- subtract a few grand for expenses, etc., and BAM.

You're back in black.


PS: Don't waste a dime on marketing -- you don't have the time or money to experiment and probably end up failing. Just pick up the freekin' phone and get to setting appointments.

First let's take a few minutes to plan. I am making some assumptions here including the fact that you are time rich but money poor.

1. How fast can you produce a website?
2. Do you have sales experience? (I am hoping you do)
3. Which way do you sell best? In person? On the phone?

Let's say you can produce a basic website (say 5 pages in wordpress) in 2 hours. The market value of that website let's say is $499. So you have to produce at least 31 websites. Let's call it 40 to be safe and say you have 45 days to collect it (the money in the last 2 weeks you might not get paid in time and you lost today). So on the safe side we have to produce one website per day. Production of the website will be easy.

The next question is can you sell one website per day? Even better can you sell two? That needs to be your goal.

So how are we going to do this?
1. Tomorrow you will run to office depot (or similar) and buy basic office supplies including business cards. Yes I know stuff is cheaper online but you don't have time for that.
2. Buy a square reader for your smart phone (praying you have a smart phone)
3. You will purchase a domain yournamedesign.com or similar. (remember you don't have time to get a DBA so you will have to use you name in the company name).
4. You will buy hosting.
5. You will design a website for yourself.
- If you don't have professional clothes buy them as well
All of these need to be completed before you go to bed tomorrow. No excuses.

6. Monday morning you will get up and be at your bank when they open at 8am.
7. You will open another account in your name for your business.
8. Run home and set up your square account to go into that account at the bank.
9. No later than 10am you need to start cold calling or cold walking. I will tell you that at this stage cold walk. Most people sell better in person.
10. You continue to sell till you have two sales and it is 6pm or later. Sell 2 by 3pm? You still keep going till 6pm either way. 6pm and you have only sold 1? You keep going till businesses close.
11. Once you get home design the websites before you go to bed. You will send for sign off in the morning.

Day 2 +
12. Wake up at 6am
13. Email out designs for clients to sign off on.
14. Start selling by 8am unless you are taking care of client changes but never start selling later than noon.
15. Sell at least 1 per day following the 2 sold and 6pm method I mentioned above.
16. Come home and design all websites you sold that day before you go to bed.

Your goals will be to be up daily at 6am and be in bed by midnight.
You want to sell 1 to 2 daily.

Your $500 will be used to pay for basics and not used for marketing or anything else. Use it for gas and bills because the only way you are making $15k in 60 days is a whole lot of sweat and hard work.

Remember to keep track of your miles in a log for taxes and keep receipts for all expenses. And remember due to taxes you will need to actually make more money in the following month (for a total of 90 days) to pay the taxes. So this is a 90 day plan not a 60 day plan.

After 90 days you will create a new plan to carry the business forward if you wish to. But during the 90 days you will need to work 14 hours plus per day 6 (if not 7) days per week. And thought you will need to complete the work on the websites you must do that during non-business hours because during business hours you must be selling.

This will be IMO about 1200 hours of work and you should gross about $25k which is about $20/hr before taxes.

This is the reality of this.

Are you ready to commit to this for 90 days? Can you handle this 90 day challenge?

Apart from offering web development what other marketing skill sets do you have that you can sell?

Knowing this will help you get better answers.

Well there are many ways you can make good profit out of $500 but it all depends on your skill,mindset,reputation in online.I would suggest you to start working on your biz right now,create a good professional online portfolio for the service you offer,start collecting reviews by giving away people free service in exchange for review & referral,join places in online such as forum,blogs & other places related to your niche & start exchanging,sharing ideas,tips to build yourself a trusted authority on your niche,harness the power of social media websites such as facebook,twitter,pinterest etc by creating a brand profile/fan page/account on those places & mingle with people related to your niche.

You are coming on a forum asking how to make $90,000 per year and apparently expecting legitimate answers that anyone can implement. Really?

There's an awful lot of fantasy posted to this thread so far, so I would tread carefully. The truth is that you aren't going to get that money through just one thing. The internet related stuff is probably going to have to supplement something real world.

Do you have an extra car you can sell? One you can trade down and replace with a "reliable transportation" type car? If you have a couple cars worth $10,000 each, there's your money right there if you did the buying and selling on craigslist.

Man I love this place! Thank you all for the incredible feedback given. Please see my response to each of you below:

@Jason - Thanks for the reality check... although very doable, it puts things in perspective. Your right, I'm looking at a 3,000% return. I guess that's the beauty of math being an exact science. I know exactly what I have and what I've got to GO GET. I have been grappling with the 2 points you mentioned below :

1. Sell a high-priced service that would allow you to reach our goal with only a couple of sales
2. Sell a low-priced, highly duplicatible service or product that requires very little time per-sale for back-end customization and delivery, and sell a lot of them"

I think I more inclined to price condition the business owner and let them know we can build something ranging from as little as $500 up to $$6,000, $7000 or even higher depending on which route you would like to entertain. By price conditioning I should be able to soften the blow and manage expectations when it comes down to closing the sale. Thanks again for your contribution.

Last but not least, I would like to answer your question. Wordpress Web Development is what I have to offer. My price point will be $400 to $800 for template make overs and customization and up to $3,000 to $5,000 for custom designs.

@Rearden - Thanks a million! More priceless information. I'm accustomed to selling. So much so, I've kept track of my personal closing percentage for the past 3 years. Gross close (credit turn downs included) and Net close (Credit Approved or Cash Customers - Also know as Good Money in my neck of the woods). I typically close at better than 30%. I've never focused on web services. Why... I don't know. But I love the guidance you've provided. In reference to your statements below:

"Fight to see 15 business owners each week -- strive to close 1/4 of them.

Do the work yourself on the weekends when you're not prospecting -- sell each website for $600 to $800 -- $700 x 3.5 x 12 = right around $30,000 -- subtract a few grand for expenses, etc., and BAM."

I believe it's totally doable. Even if I am able to close 1/8 (half of the goal you set above) I will hit my mark.

I also hear you loud and clear when it comes to not spending any money on marketing. I'll definitely be sure to pick up the phone and go to work! Thank you for taking the time to share your expertise.

@Aaron - I don't know where to start. Thanks for the detail. All the way down to the planning phase. Amazing to say the least. I think you'll be glad to hear that I have several business accounts already established. I've got a business cards and the like. Which brings to the second part of Day 1 and Day 2. Cold Walking will be more of challenge since my regular 9 to 5 is so time intense. I am going to have to work through this though. Every chance I get I will pick up the 5,000 pound phone or visit a business to discuss my services. I love the idea of the 90 day plan as well. I am going to commit to making 50 contacts a day. 1 way or another. The one thing that is evident from your post. I'm going to have to put in the time whether it's 14 hour days... or working 7 days a week. It is up to me to make the sacrifice to achieve my goal. As you advised, I will use the $500 for expenses and make sure I spend more than enough "Sweat Equity' to cover the cost of marketing. Last but not least, in reference to your quote below:

"This will be IMO about 1200 hours of work and you should gross about $25k which is about $20/hr before taxes.

This is the reality of this.

Are you ready to commit to this for 90 days? Can you handle this 90 day challenge?"


I am up to the challenge. If it is to be it is up to me. Thank you kind Sir. You are appreciated.

@Claude - Thank you as well. It has become overwhelmingly apparent that I am more than capable of making the money without spending the $500 on marketing. I will definitely roll up my sleeves on this one and go to work. As you stated. It will be my fault if I do not make it. As far as collections... more priceless info. I've been a position before when they didn't pay for services rendered. I will definitely make sure I adhere to your advice on this matter.

In reference to your quote below:

"Added a few minutes later; Man, Aaron and Reardon really came through for you!"

Man did they ever... I've got to throw you in that boat as well. I appreciate you all. I appreciate recieving this invaluable information and look forward to embarking on a whirlwind journey that will end with me crossing the finish line with no less than $15,000 in my pocket to show for my efforts.

Thanks again. I'll be sure to keep you all posted along the way.

Regards,

TRG

There is a saying I heard it a few years back from a friend of mine, sounds something like this:

"who works doesn't have time to make money"

Yep, so working hard might not be the best idea on this one, being able to focus, have a clear/sharp mind - try to make funnels and goals.

So that being said and based of the info provided I propose the following:

1. Lets assume that you have a smart phone and can record a video, go to the top 10 best websites that would sell similar services like yours and try to use their sales pitch to create your very own sales video, casual, normal dont over think it.

2. Record your 2-5 minutes video

3. Now put on a squeeze page and a full website behind to sell a brand new website for small local businesses (priced $670 - but a complete hassle free website)

4. Build a laser targeted ad words campaign

5. Assuming that you know what you are doing you should expect in the worst case scenario I think a 0.1% to 0.3% conversions.

That means spending $500 - will get you more than 1000 visitors and you should be able to convert at least 1-3 people.

If you use proper tracking and have a proper funnel in place this should go much better.

Out source the project to "warrior for hire" you might spend in some cases less than $300.

Use each of your team member to do this.

You can do it.

I did 256 cold phone calls last week and set 25 appointments to discuss a highly competitive, commodity service where I have have 5 other competitors who are pounding the phone and cold walking just like me.

Most web design guys still live in their Mammy's basement. Bet there's virtually zero competition for an aggressive go-getter local web guy in your neck of the woods.

GOAT,

Glad you are seeing the value we tried to give you.

As I always say everyone is successful. You just have to decide what you want to be successful at.

Myself I am very successful at enjoying food. And I choose to not be successful in losing weight.

Once you truly commit you really can't fail.

Coming a spectator and mainly newbie to IMing viewpoint, everything in this thread is pure gold.

Just want to give my personal thanks.

One word Amazing, find this thread worth the time spending reading.

If you had web design authority, you could make $15,000 in a week with a single website. Assuming you don't have that authority, you can outsource 15 web designs @ $1200 and keep the $1000 for yourself. As far as lead generation goes, have the mentality of a warrior, but try and be smart at the same time. Advertising and marketing is all about convincing people to take action and that's done with a good sales letter and good targeting. If you would like to generate good leads, use the yellow pages and similar tools for finding plumbers and such who don't have websites.

All I can say is im a real newbie havent even made any money yet and ive been trying for over 6 months now, only found this site last week but its full of infomation so learning new things every day I cant wait to post back on here I made my first sale lol so good luck to you hope it all works out for you

Perhaps I missed these or similar suggestions in the thread.
But, since you have a team, you could use their work as samples.
After all - it's your job to feed them.

In addition to bread and butter work, you could
develop and simultaneously market
the $1500 to $6000 (on up) packages.

Justin Brooke at sitefling.com (Not Affiliated) may
still have on his blog archives how he did what
you are trying to do with SEO services.

It involved self-publishing a hard-cover book (approx 50 pages)
about SEO. (I can't recall the source for publishing, but it's
easily Googled and I'm sure others could speak up here, or
you could post another thread.) Limited run, to fit your budget.
Then he spoke at and/or attended Chamber of Commerce (or maybe
Meetup or both) events and got that book in as many qualified and
interested hands as he could.

Because not many offline consultants have a hard cover book
that they wrote, he was quickly viewed as an expert (which he is)
and had enough people call him to get the amount of business
you are seeking in about the same time frame.
(Or at least that amount under contract.)

Good luck to you. I think it's doable, or at least hopefully
close enough for what you need to do.

http://www.warriorforum.com/offline-...s-per-day.html

http://www.warriorforum.com/offline-...ccess-tip.html

http://www.warriorforum.com/offline-...rting-now.html

Dan

Your FOUR priorities, in order of importance:
1. Customer Acquisition
2. Customer Satisfaction
3. Customer Loyalty
4. Referrals.

Get out there and start getting new customers like crazy. Beat your head against 1,000 walls as quickly as you can. Dig up every interested person and pitch them. When you get a sale, don't stop to fulfill, keep selling.

It wont be long till you have a ton of orders and you have to figure out how to deliver. That is a great problem to have.

Maybe I missed it, but did not see this particular step covered:

Put everyone you talk to in a database!

BY the end of the 60 days, if you keep up with this level of contact, you'll have created yourself a veritable gold-mine. The difference between a typical offliner, and a 6 figure+ offliner?

One of them has a database and keeps up to date notes! This can be done with something as simple as Excel, or you can make use of a cheap CRM.

The fact of the matter is, almost every person you talk to, even if not interested at the moment is a potential future customer. Build your database up to 1,000 names with detailed notes, names, and dates...

Now when you circle back to touch these people a few months down the road you'll wow them with your "Great memory" and relevant topics.

Many salesmen discount the idea that a database can double or triple your income -I've yet to see any of those doubters do much successful selling. haha

Oldie but goodie - And could pay off even during your first 60 days as you'd be surprised how many interested prospects you forget to call back, or meet with because you're so busy hustling.

Best of luck to you.

There is just massive amount of tips, tricks and pure information in this thread for me to absorb.
I have been into online marketing and software development for a few years now and only now starting in Offline Marketing. I have build various tools to harvest leads from different niches and other tools will help do most work automatically which surely helps.

I am silently following this and some other similar threads that talk about various techniques for Offline starters.

Since last 3 weeks I have been working on formulating my plan of attack and conquer for all the potential leads I have captured.

I must say THANK YOU to all who have contributed to this informative thread.
A big challenge for me is that I have always been afraid of public speaking and contact. But I think giving it a good shot would not kill me so I'm gonna go ahead.

I shall later share what I did and what were the results.

Praney

Cold Calling +/- Appointments + Outsourcing the service you want to sell.
Now it all depends on you.How big is the need of the $15k?
JUST DO IT

Invigorating discussion.
With all the programs I've seen lately, some with built in "scalpers" etc. I just hope that TheRealGoat will be able to use all of this Great Advise and meet his deadline.

The last program I looked at for off line Marketers even had a marketing course with scripts and videos to train you in what to say....It was marketing sites that would rank #1 in the niche...scaled for luring away PPC customers for less per month than what they were spending...surprised there was not a mention of QRcodes which are great for restaurants etc. and have a monthly fee and a healthy sales price.

Thanks to all you guys for sharing....

Honestly man... save your $500, it puts you that much closer to your goal. There is no WSO or marketing opportunity that will get you from $500 to $15,000 in 60 days unless you already have a website with products for sale.

If I were in your situation, I'd just pick up the phone and start calling businesses offering $2,500 website makeovers. All you need are 6 people to say yes to reach your goal, and it gives you a little over a week per site to do the work. Get on the phone and start calling... you'll be hung up on, cussed out, shot down, etc. but persist. Someone will say yes. Then, keep going. Once you have confirmed yes's, do the work - you can use a WP template as a starting point, throw in a little customization, and and roll with it from there. It's not a lot of money, and it's not hard to get there in your timeframe if you're willing to put in the effort.

Hopefully the reason he hasn't responded to this topic is because he is out there making it happen! C'mon goat... Give us an update!

$15 grand in 2 months, wow, id be happy with $1000. Post your log here dude I wonna see how this goes/

I'd be impressed if this thread got bumped after 2 months with the reply "I did it!"

If the OP follows the advice given on this thread there should be no reason why he would fall short of his goal.

Couple of things I would add to this.
As a real estate investor I am very familiar with: contractors, attorneys, mortgage brokers and settlement companies.I would focus my attention on businesses I am familiar with. Immediately, your price points raise because you know the business model of your customer and the jargon of the business.

The website would be my front end.... Upsell, Upsell, Upsell lots of other services. Custom graphics, custom sales letters, custom direct mail pieces, printing services, press releases, video's etc.

In conjunction with my method, I would build the site, get it ranking for 3-4 keywords in their market (Chicago settlement attorney) and sell the site. Again, a much higher price point. I would use the site as an example of my work...AND

If the potential customer won't buy my site.... I would add a simple opt in and go in the lead selling business. Roofing contractors, heating and air contractors, landscapers will pay $100+ per lead no problem. Five leads= 1 small site = $500.

We use bird dogs in real estate to find the hot deals. Online they are known as JVs. I would build a bird dog net work to find new business.

I would have a hell of a lot of back end sales in my marketing bag when I hit the bricks.

I got carried away a bit as this is more than a couple of things. Good news is I could go on and on and build a long term business with recurring income with these methods. This is the difference between the pretenders and experienced businessmen/businesswomen.

RealGoat it's your turn. How about an update.

You have many options to accomplish this, it really depends on your skill level and type of services you offer. I am going to assume since this is a Offline Marketing Forum, that is what you can offer to clients.

My first suggestion to all new Offline Marketers, is to become your own first client. What would you do....if you hired yourself to market your business?

1. Create a Internet Marketing Consultant website.
2. Position your website on Google Page One where people are searching for your services. (Spend your $500.00 on Google Adwords)
3. Attend local business and chamber mixers.
4. Get leads from Google Search and Face to Face Networking
5. Land 5 clients at $2,500 per month, or 10 clients at $1,500 per month.

I have done exactly what I said above since 2008, average $15K to $25K months and have done all that with outsourcing my work. I have NO desire to be an Agency.
Good luck !!!

Yeah can we get a 30 day update? Though if he is working his butt off he may be too busy for WF

Hey Aaron,

I read your original post up near the beginning. Awesome advice!!!

Talltom

[DELETED]

Hey Aaron,
He hasn't logged in since 4/21
Your original response though was AWESOME advice BTW

Tom

There's already been some great feedback here.

I would just say the $500 is pretty much irrelevant if you're going
to do this.

What's important is the amount of personal effort you put in.

To make that money as people have already said, you need to be
getting yourself in front of business owners and you need to be
charging upfront before you do work (you could charge 50% upfront
...then get the work done inside 60 days).

16 or 17 $1,000 clients or
8 $2,500 clients or
3 $5,000 clients
1 $15,000 client (think businesses who make HUGE amount of money
when they bring in just one paying client...they often have money to
invest)

or some combination of those will get you into the
ballpark for your goal.

You may need a few more if you're going to pay for
outsourcing work.

And you're going to have to spend a huge percentage
of your daylight hours face to face or on the phone with
business owners.

Kindest regards,
Andrew Cavanagh

We aren't telling this guy to grow wings. None of this is theory. Nothing is made up. Nobody is leading him on. This isn't "Pie in the sky" wishful thinking.

I thought you already made $15k in 2 months and were sharing your experience.

(

Really really good idea. I may try this.

Remember, when doing face to face selling, big build up, small ask.

It would be so good if the OP gave his update. At least the rest of us who combed through this entire thread learned a MASSIVE amount thanks to tons of expert experienced advice. Big thank you and hope to see an update if the $15k mark was indeed reached.

Lots of good, advice indeed. Hopefully Op reached his goal