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How to start a conversion optimization business?

by wb_man
2 replies
Hi guys,

I was reading the forums and came across some posts about conversion optimization and it got me interested.

If you offer conversion optimization to your clients, do you offer it as your main service or part of services that include web design, seo, ppc, etc.?

How do you find clients when you offer a service like this? I think my biggest problem is how do you convince them to work with you? If they already have a good website and getting traffic, they probably think everything is working fine for them.

Do you look for companies with websites that get a lot of traffic? I don't think this works for small businesses because they don't get a lot of traffic to their websites to see any results.

If you go after small and medium sized companies, how do you get to the president/ceo to sell this service to them?

How much do you charge them? $500? $3000? $15000?
Setup fee plus monthly fee, project fee, or percent of revenue?
#business #conversion #optimization #start
  • Profile picture of the author Michael Nguyen
    People don't but unless you can absolutely convince then you can do the job and if you don't have past results then your jobs is going to be much harder.

    If you're so sure you can do the job, make a proposal.

    "I get 10% of sales on any increases I make to your business". So you'll need to set a benchmark. This model works well if you're helping an eCommerce business as you can clearly track stats.

    Its a win win situation for them if they're clever enough to see it, but be careful, you could get shafted.
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  • Profile picture of the author Genesis1
    You have to prove to your clients that your job worth even consideration. Try to work only this aspect and then others
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