22 replies
Hi Warrior Family,

I'm sure plenty you use offline marketing methods such as hanging flyers and pull tabs. Generally speaking, where do you hang them? I have found a great online classified site that create them with every online ad you post(you cn message me to find out which one). So, now I just need to know where to hang them that will be worth my time and effort. Please advise.


Thanks.
#flyer #flyers #hang #where to hang flyers
  • Profile picture of the author kellyyarnsbro
    Taxi cabs, buses and other public means of transportation will do.

    Just make sure it does not get damaged easily.
    {{ DiscussionBoard.errors[7873174].message }}
  • Profile picture of the author squadron
    Originally Posted by enterprisemind View Post

    Hi Warrior Family,

    I'm sure plenty you use offline marketing methods such as hanging flyers and pull tabs. Generally speaking, where do you hang them? I have found a great online classified site that create them with every online ad you post(you cn message me to find out which one). So, now I just need to know where to hang them that will be worth my time and effort. Please advise.

    Thanks.
    Dog exercise parks. Seriously, give it a go. Put them at the entrance to the park.
    {{ DiscussionBoard.errors[7877283].message }}
  • Profile picture of the author MWalden
    Visit large office buildings that have cafeterias and leave some on the tables. People eating lunch always want something to read.
    {{ DiscussionBoard.errors[7879266].message }}
  • Profile picture of the author kellyyarnsbro
    Well mine was just an opinion and at the end it's your decision on how you wanted to do it, good luck anyway.
    {{ DiscussionBoard.errors[7880889].message }}
  • Profile picture of the author SashaLee
    Hi there,

    Supermarkets usually have bulletin boards you can stick a flyer on. Also, you could get a small display case and stack the fliers in there, then go around to local merchants and ask if they wouldn't mind having your display case on their counter. You'd be surprised how many would say "yes". Check this link:

    A $40 Million Dollar Little Known Referral Strategy

    All the best,

    Sasha
    {{ DiscussionBoard.errors[7881887].message }}
  • Profile picture of the author Daniel LaRusso
    I have an idea for this flyer method, mixing it in with my other marketing, but I have a totally dumb question or two:

    1. How do you make/design/print the flyers?
    2. Do you put the flyers in one of those clear plastic display cases?
    3. Do you pass out the flyers yourself, or pay someone to do it?
    Signature

    It is unwise to trust all you read on the internet.
    - Benjamin Franklin

    {{ DiscussionBoard.errors[7882385].message }}
  • Profile picture of the author RedShifted
    I agree with what Sasha said.

    Except that I don't typically do flyers, I prefer brochures instead. I think they just work better for my niche (mold).

    And I intentionally get my brochures in places where people will be forced to read them. Like waiting rooms. Specifically doctors offices.

    Like sasha said, you'd be suprised how many people actually say yes if you just ask them. Here is something a lot of people don't actually think about. If your material is cool/interesting to look at/read, many places will WANT you to leave your stuff. Because many waiting rooms have like 1 or 2 old magazines max. They forget to renew subscriptions, or don't want to spend the money, so you do them a favor by providing their customers reading material.

    On the front of my brochures, since its a doctors office, I put in yellow:

    "Do Your Children Have Asthma or Allergies?

    then underneath in a smaller red font, I put a stat about how the National Institute of Health (NIH) estimates that 30% of all asthma and allergy cases are triggered by household mold.

    Then I put a few other bullet points on the front, and on the inside I really grab their attention. At the end I put an offer for a free inspection.

    Its an excellent way to target considering that so many of the people who call us, have children with allergies or asthma. We've seen some homes that were attrocious, absolutely covered in mold, and the parents had no idea that the mold could be causing their childrens problems. In some homes, we've seen playrooms put in the basement, the basements have water problems, and the insides of the walls are covered in mold. It astonishes me how little some people actually know about mold. So not only does it get us business, it genuinely helps spread awareness.

    The only problem is, I'm too damn lazy to get off my ass most of the time and go deliver them. But one of these days I will just pay someone to deliver them for me. =]
    {{ DiscussionBoard.errors[7882386].message }}
    • Profile picture of the author Daniel LaRusso
      Originally Posted by RedShifted View Post

      I agree with what Sasha said.

      Except that I don't typically do flyers, I prefer brochures instead. I think they just work better for my niche (mold).

      And I intentionally get my brochures in places where people will be forced to read them. Like waiting rooms. Specifically doctors offices.

      Like sasha said, you'd be suprised how many people actually say yes if you just ask them. Here is something a lot of people don't actually think about. If your material is cool/interesting to look at/read, many places will WANT you to leave your stuff. Because many waiting rooms have like 1 or 2 old magazines max. They forget to renew subscriptions, or don't want to spend the money, so you do them a favor by providing their customers reading material.

      On the front of my brochures, since its a doctors office, I put in yellow:

      "Do Your Children Have Asthma or Allergies?

      then underneath in a smaller red font, I put a stat about how the National Institute of Health (NIH) estimates that 30% of all asthma and allergy cases are triggered by household mold.

      Then I put a few other bullet points on the front, and on the inside I really grab their attention. At the end I put an offer for a free inspection.

      Its an excellent way to target considering that so many of the people who call us, have children with allergies or asthma. We've seen some homes that were attrocious, absolutely covered in mold, and the parents had no idea that the mold could be causing their childrens problems. In some homes, we've seen playrooms put in the basement, the basements have water problems, and the insides of the walls are covered in mold. It astonishes me how little some people actually know about mold. So not only does it get us business, it genuinely helps spread awareness.

      The only problem is, I'm too damn lazy to get off my ass most of the time and go deliver them. But one of these days I will just pay someone to deliver them for me. =]
      I like the brochure idea. My head is spinning with the possibilities of this...

      Do you design your own brochures? How do you do it?
      Signature

      It is unwise to trust all you read on the internet.
      - Benjamin Franklin

      {{ DiscussionBoard.errors[7882557].message }}
  • Profile picture of the author RedShifted
    Yes I do!

    Its REALLY simple. Simple if you have photoshop I should say.

    What I did specifically, was go online and type in phrases like:

    brochure psd templates
    trifold brochure psd templates
    3 fold psd brochure
    photoshop brochure templates
    brochure templates adobe

    I found 4 templates I liked, and downloaded them free.

    The ones I got, were called -

    "business brochure green"
    "free psd 3 fold brochure"
    "real estate brochure"
    "rebellion trifold brochure"

    Then I wound up picking my 2 favorites, and just edited them. Which is extremely simple in photoshop. You just highlight/delete the text and replace with your own. Take the pictures out and replace with your own. You can even change colors, move things around, add borders etc etc.

    Then you just print out a few hundred, fold them, and drop them off (you can fold more than 1 at a time just so you know =]).

    Its really that simple. I'm sure there are other ways to do them too, but I love photoshop so its what I use.

    -Red

    ps. If you have photoshop, I can upload 1 of the psd templates I made. But you can't view or edit it w/out photoshop.
    {{ DiscussionBoard.errors[7882624].message }}
  • Profile picture of the author Daniel LaRusso
    Sweet. I'm on this like white on rice. I have some cool ideas on using this in addition to what I am already doing. Funny how once you get off your butt and take action, good things start ti happen!
    Signature

    It is unwise to trust all you read on the internet.
    - Benjamin Franklin

    {{ DiscussionBoard.errors[7882711].message }}
  • Profile picture of the author webcosmo
    It depends what are you promoting with those flyers, hence the target audience. So it could be in the mailbox, public means of transportation, on the cars in the parking lot etc.
    {{ DiscussionBoard.errors[7882990].message }}
  • Profile picture of the author Natasha2003
    Supermarkets, laundry mats, boys and girls club, hair salon, restaurants, church, I even saw flyers and business cards in a postal service. Just think outside the box
    {{ DiscussionBoard.errors[7884044].message }}
  • Profile picture of the author michael bury
    Supermarkets would be my 1st point of call, after that anywhere public where you get plenty of traffic, malls, librarys [do people still use them?] college/university common rooms etc
    Good luck but get them up!
    {{ DiscussionBoard.errors[7884060].message }}
  • Profile picture of the author Natasha2003
    Places where people HAVE to wait around and can't help but look at your flyers. That's why I said laundry mat. I happen to go the laundry mat the other day (my washer is broke at the moment..lol) and right next to it was a hair salon and a clothing store. That is a smart marketing move. Why? Because washing clothes takes 30min, that you can't help but go the clothing store and "window shop" and possibly buy something. Its just logic.
    My point is hanging flyers is still a great way to spread your business
    {{ DiscussionBoard.errors[7884501].message }}
  • Profile picture of the author JerrickYeoh
    I will said whenever area that you target market will hang around and go the most and where is the place that they will stop by and looking around.

    Maybe is the time they stuck in traffic jam ? when queue for buying ticket or waiting public transport, while they in toilet ?

    Know your niche behavior then you will know where to stick your flyers
    {{ DiscussionBoard.errors[7885206].message }}
    • Profile picture of the author kellyyarnsbro
      Originally Posted by JerrickYeoh View Post

      I will said whenever area that you target market will hang around and go the most and where is the place that they will stop by and looking around.

      Maybe is the time they stuck in traffic jam ? when queue for buying ticket or waiting public transport, while they in toilet ?

      Know your niche behavior then you will know where to stick your flyers
      Nice idea, people often lures their eyes whats around specially when they are idle, the location is good to place those flyers.
      {{ DiscussionBoard.errors[7885378].message }}
  • Profile picture of the author aduttonater
    Gas pumps have been working great for me lately. Also the new Redbox's for movie rentals that are around my area. All great for Pull Tab style fliers.
    {{ DiscussionBoard.errors[7885440].message }}
    • Profile picture of the author Natasha2003
      Originally Posted by aduttonater View Post

      Gas pumps have been working great for me lately. Also the new Redbox's for movie rentals that are around my area. All great for Pull Tab style fliers.
      Good idea.do you have to get permission at the gas stations to hang fliers?
      {{ DiscussionBoard.errors[7885632].message }}
  • Profile picture of the author mert
    Good question. I hang flyers on posts and walls that have a perfect spot. When I say perfect spot, people can see them in just a single glance. Try to locate a spot in your place where most of the people will usually look. Examples are street walls, trees, buses, and etc. just to name a few. Cheers!
    {{ DiscussionBoard.errors[7886369].message }}
  • Profile picture of the author davidreese
    Cafes, laundromats, bookstores, dry cleaners and college campuses are typical places.

    This is one way to do it:

    1) walk in shop
    2) ask if they have a poster board
    3) if they don't then point to a spot and ask if you can put a flyer there
    Under the counter or on the wall as you walk in are good spots.

    This is another:
    Walk down a street that has cafes and mid to low priced restaurants. Look for posters in the window but also checkout any cafes. If you see posters in the window check for outdated posters. Ask if you can take down an outdated one and put yours up.

    The first time you go to an area -
    Go in every shop on a local street. You would be surprised by the places that may have poster boards. Some places that don't have one will tell the locations of the local poster spots.

    Make a list and visit it twice a month. You now have your own route.

    Try to leave the poster board neater than when you got there. Take down any outdated flyers or flyers that too faded to read.

    Good luck.
    Signature

    David Alger
    Thumbtack Bugle We Get the Word Out

    {{ DiscussionBoard.errors[7891531].message }}
  • Profile picture of the author shane1234
    I treat flyers the same as I would forum marketing. You would want to strategically place your flyers in well thought out locations that will more than likely contain the sort of people that corresponds to your niche. If your selling electronics place your flyers in a location where electronic lovers will be. It's just target marketing offline.
    {{ DiscussionBoard.errors[7894441].message }}
  • Profile picture of the author bawls
    Signature
    Dominate Craigslist
    ~1.50 Per Post * 90 Day Min Run * Ghost Free Guarantee~
    ~Full Phone & Skype Support * PM or Skype for Details~
    {{ DiscussionBoard.errors[7894639].message }}

Trending Topics