Get your business off the ground with telemarketing

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Focus on goals, and not business activity.

Don't focus on 'doing the dials', or simply going thru the motions of calling. Set yourself some specific goals which are directly related to how much revenue you are going to bring in this week, this month and this year. This is what will motivate you to take action.

What I found useful in setting up my business was to use the GOSPA model of strategic management. GOSPA stands for:

Goals: The end result, how much MONEY are you going to make?

Objectives: List how many objectives (sales), do you need to make to make to hit your goal

Strategies: How are you going to make those sales? How are you going to pitch them? How will you show value? What selling tactics will you use? What is your script?

Plans: Write down everything you need to do based on priority, this is where you'll form a list of things to do to fulfil the strategies to hit the sales to achieve your revenue target.

Actions: Write down what you are going to do on your list of plans and prioritise them based on value and urgency and then focus on doing these activities day by day to fulfil your plans.

Out of those 100 dials you will set yourself a goal of setting x amount of appointments which lead to x amount of presentations getting x amount of sales.

Then every morning I would write down your sales goals for that day. Remember your unconscious mind will deliver whatever results you program into it, and goals are what is going to fuel your furnace of achievement.

'I have made 3 sales by 5:30 today.'

'I have made $4,000 in sales by the end of this week.'

'I have made 5 qualified appointments by 2:30pm tomorrow.'

Once you get your business off the ground I would then keep raising your goals higher and higher. Make goals that excite you, because pretty soon 5 or 6 sales a week isn't going to motivate you to take action. Think big!

'I make $200,000 per year by 01/03/2014'

'I have made $10,000 in sales by end of this week.'

The only thing which may hold you back is your belief that it's possible. At the start these goals may seem huge, but the more you write down your goals, review them and think about them, the more your unconscious faculty will unlock your dormant potential. I cannot stress how important this is!

Then eliminate any distractions and prioritise your prospecting above anything else. 8am to 6pm should be regarded as your holy time, do anything else you need to do after and before these times and focus on business generation.
#business #ground #telemarketing
  • Profile picture of the author payoman
    Pantera could you tell me a little about your business? Are you offering websites/SEO like others here? I saw your earlier thread about landing some big clients but a bit of history about where you came from etc. In fact, here are some numbered questions :

    1. A little bit of history about yourself and your business?

    2. How do you get the work done? If outsourcing, what are your methods for achieving that? Odesk? onlinejobs.ph etc?

    3. What are your price ranges and for what services exactly?

    I run a web design/seo business and am always looking to see what the norms are for guys doing a similar thing, so I hope to hear more from you
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    • Profile picture of the author PanteraIM
      Originally Posted by payoman View Post

      Pantera could you tell me a little about your business? Are you offering websites/SEO like others here? I saw your earlier thread about landing some big clients but a bit of history about where you came from etc. In fact, here are some numbered questions :

      1. A little bit of history about yourself and your business?

      2. How do you get the work done? If outsourcing, what are your methods for achieving that? Odesk? onlinejobs.ph etc?

      3. What are your price ranges and for what services exactly?

      I run a web design/seo business and am always looking to see what the norms are for guys doing a similar thing, so I hope to hear more from you
      Hi, thanks for your questions.

      The more I work the more I find that it's more about who you are rather than what you do which counts. There are thousands of web design companies where I live, but 80% of the sales are made by 20% of the companies; you just make it happen and take responsibility with no excuses.

      In fact I'm sure if you placed a top earner from any industry into a completely new business, new market, new territory they would be at the top again within a year max. It's not like a vague whim or wish for them to be successful like it is with most average people, but a part of them which is so inextricably part of who they are and their identity which drives them endlessly towards their goals.

      People get so caught up in the how and the details of selling that it paralyses them from taking any action at all. Being successful at this is being persistent and failing over and over again until you get it right. You need to have that resolute belief and success in your own mind first before anything external is going to change for you, but once you DO finally achieve that conviction within yourself it gets stuck into place for your entire life. In fact I'm sure if you took all the money away from the richest and most successful people in this world they would earn it back (and more), in the next ten years. Why? Because wealthy people have an unconscious blueprint for success which has been burned into their unconscious mind from experience - but success is NEVER easy.

      In summary, the most important lesson I've learned is that it is not what happens to you in life, it is not what you say or intend, but only which you do that counts. Fundamentally, it's always about taking responsibility for your success AND failures throughout life. I couldn't sell this as a $27 report here on WF, because people don't want to hear that success is all about hard work failure, but it always is.

      You could consider this my manifesto I'm done now.
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      you cant hold no groove if you ain't got no pocket.

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