I have came across lots of threads, blogs and even WSOs that guides you on how to start up your own web design business, how to find leads, how to make cold calls, how to make a lasting impression with your client and yadda yadda the list goes on.
However, I've noticed ONE major problem that wasn't addressed or brought up, ever.
We all know how easy it is to build a professional, nice looking website for businesses with the help of Wordpress and their ever-growing themes that can be obtained for FREE or for an affordable price. And here comes the problem:
When you're done with the website and you deliver it to your client, it's only natural that you provide them their login credentials to the very website they own, yes?
Now when they log on to the Wordpress Dashboard, it wouldn't take a genius (let alone business owners, or executives) to hover and play around with the settings.
It wouldn't take long for them to eventually find out that all you did was upload a theme and BAM, you have created a 'website' out from it.
And with a quick 30 second Google search, they can even find out the price of the theme you have installed. Well, maybe not the exact one but they'll eventually get the idea that they can get stunning looking themes with only $20).
So when they start doubting your 'skill' and question "why the hell do you charge me $199, $497 or even $1000 for something that can be done and settled for under $50?", how do you really dig yourself out of the hole?
Would love to hear your thoughts.