Stupid business owners
Every now and then, even on this very forum, i see IM's talking about stupid business owners. Offline people that just don't understand how the internet works, what you need hosting for, all that jazz.
Well here's the thing (and this is just my personal opinion): i don't like that attitude.
Business owners aren't stupid people, they just aren't educated about all things online. That's why they hire you.
How about this:
Don't devalue business owners by saying they are stupid, but instead increase your OWN value by saying you are an expert when it comes to online stuff.
This mindset has basically two advantages:
1) You don't constantly feel like you're working with complete idiots
2) You overthink your pricing-strategy because hey, would an expert sell seo services for like 29 bucks a month?
Ah well, just my two dineros.
Cheers, Chris.
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