I have a restaurant client who is looking to bring his overhead down a bit. He'll be moving away from some print ads he's been buying and wants to put a portion ($500-1,000) into a one-time-buy to increase his marketing efforts.
The thing is, I kind of specialize in recurring services. What one-off services do you guys offer your food clients?
The only thing I've thought of is setting up his Local Marketing Assets for him (Yelp, Google Local, Etc). Maybe a website, but that's got recurring charges attached to it and I don't think it will make him a positive return without extra marketing packages.
Any ideas would be appreciated!