8 {{ upvoteCount | shortNum }}
8 {{ upvoteCount | shortNum }}

Offline Methods For Newsletter

by amwarner
7 replies
Hello all,

Just wanted to know what some of the best methods, strategies are for generating more leads for my online newsletter. I'm already generating inquiries and leads by placing classified ads, and other than direct mail, was just wondering if there were any other methods I could use.

Thanks.
#methods #newsletter #offline
  • Profile picture of the author kebertt
    What kind of newsletter is it? Who's your target market?
    Signature
    Digital Booked - Appointment Setting Services for Web Designers
    {{ DiscussionBoard.errors[8113978].message }}
    • Profile picture of the author amwarner
      Originally Posted by kebertt View Post

      What kind of newsletter is it? Who's your target market?
      Well the newsletter is basically a monthly collection of interviews, businesses and how-to information from other successful business people. It's step-by-step instructions of that persons business for anybody who wants to do a similar type of business. So basically a business opportunity publication.
      {{ DiscussionBoard.errors[8116178].message }}
  • Profile picture of the author derricks4
    Of course there's many methods you could use! First, you need to share what you're selling and to who.
    Signature
    EXPLODE Your Sales! The PREMIER Copywriting Service on WF<PM ME!
    ^^GUARANTEED 100% to INCREASE YOUR PROFIT ^^
    {{ DiscussionBoard.errors[8114369].message }}
    • Profile picture of the author amwarner
      Originally Posted by derricks4 View Post

      Of course there's many methods you could use! First, you need to share what you're selling and to who.
      I answered your first question. However, to who? This newsletter is geared to those looking for an opportunity who want to start a successful business. More so geared towards those who are looking to make passive income on a regular basis.
      {{ DiscussionBoard.errors[8116187].message }}
  • Profile picture of the author thaicompanypro
    Sometimes at the checkout counter I’ll notice a little signup sheet or a collection box with a note that says something like, “Join our mailing list for updates and information on [retail store name here.]”
    Never once have I given my email address.
    It’s not that I think I may get spammed by my local deli, or have my laundromat sell me out to home mortgage lenders. It’s that I have to wonder what these establishments really have to offer that requires my email.
    In short, they haven’t given me a compelling reason to share that particular inroad to my life.
    So what would compel a person to subscribe to your newsletter?
    First, give them a good reason to subscribe, such as a free gift, raffle entry, or a discount or free trial on a service or product. In other words, offer something of (perceived) value in exchange for your prospect’s email address.
    Signature
    Thai Business Directory

    All about thai business listings. Great website to explore Warriorforum is such a good forum.
    {{ DiscussionBoard.errors[8116241].message }}
    • Profile picture of the author amwarner
      Originally Posted by thaicompanypro View Post

      Sometimes at the checkout counter I’ll notice a little signup sheet or a collection box with a note that says something like, “Join our mailing list for updates and information on [retail store name here.]”
      Never once have I given my email address.
      It’s not that I think I may get spammed by my local deli, or have my laundromat sell me out to home mortgage lenders. It’s that I have to wonder what these establishments really have to offer that requires my email.
      In short, they haven’t given me a compelling reason to share that particular inroad to my life.
      So what would compel a person to subscribe to your newsletter?
      First, give them a good reason to subscribe, such as a free gift, raffle entry, or a discount or free trial on a service or product. In other words, offer something of (perceived) value in exchange for your prospect’s email address.
      What could I possibly do to do that? I have two sites taht are similar because they both focus on business opportunities. One is the main site where I offer a free e-letter and some other bonuses and information products and then I have this other site which is just a paid newsletter. On there I offer different types of business opportunities and articles and, in the future, interviews.

      I completely understand and agree with you on adding value, but realistically what could I do to do that on my paid newsletter website? Does it make sense to offer them a free newsletter to influencing them to sign up for the paid one? Should I create blog posts and articles?

      That's the stand alone product on that site pretty much, the paid-newsletter.

      On my other site, where I have my free e-letter, I give away bonuses and reports, etc. in exchange for their email address. I'm really not sure if I should do the same thing for the paid newsletter website. I may end up giving a free trial or something like you said ... maybe a reduced discount.

      Anyway though, thanks for the input.
      {{ DiscussionBoard.errors[8116326].message }}
  • Profile picture of the author laird
    Take a look at mixergy.com and the freemium model - free content for the majority of subscribers and paid content for the minority.

    It's based on entrepreneurial-based interviews focused on internet start-ups (rather than your biz opp format) but doing searches about mixergy's background and how it got to where it's at today may help you.

    Good luck.
    {{ DiscussionBoard.errors[8116503].message }}

Trending Topics