Feedback needed on my New Company Logo

by atrbiz
38 replies
Hey Fellow Warriors,

I own a web design agency - I'm re-desigining my company logo and website, so I need feedback on the logo designs attached.

I like logo #4

What do you all think of my new company logo?

Thanks..
#company #feedback #logo #needed
  • Profile picture of the author TeamBringIt
    Originally Posted by atrbiz View Post

    Hey Fellow Warriors,

    I'm re-desigining my company logo and website, so I need feedback on the 3 logo designs attached.

    I like n1.jpg (logo #3)

    What do you all think of my new company logo?

    Thanks..
    I like the 2nd one! Only issue I see, is that you have no slogan or usp listed under the logo....
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    • Profile picture of the author atrbiz
      Originally Posted by TeamBringIt View Post

      I like the 2nd one! Only issue I see, is that you have no slogan or usp listed under the logo....
      Not really worried about the slogan/usp linked to my logo as my site has have strong call to actions and our portfolio.

      Thanks for feedback!
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  • Profile picture of the author moneyglue
    I like no 2 as well, however, I'm thinking the orange will stand out better on a black background, instead of the blue
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  • Profile picture of the author buysocialmedia1
    Yeah the second one looks pretty good - but the colours used in the 1st one look better
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    • Profile picture of the author atrbiz
      Originally Posted by cshilling22 View Post

      I like #2 the best.
      Originally Posted by moneyglue View Post

      I like no 2 as well, however, I'm thinking the orange will stand out better on a black background, instead of the blue
      Originally Posted by kebertt View Post

      I like the color used in #1
      Originally Posted by buysocialmedia1 View Post

      Yeah the second one looks pretty good - but the colours used in the 1st one look better
      Appreciate your feedback. Thank you!
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  • Profile picture of the author DaniMc
    #2 by far.
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    • Profile picture of the author atrbiz
      Originally Posted by Dan McCoy View Post

      #2 by far.
      Originally Posted by CollegeCEO View Post

      I like blue a lot so I'd go with #2.
      Thanks for your input guys!
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      • Profile picture of the author Des Lau
        Coming from a graphic designer, controversially I'm least a fan of #2. The 'A' is serif and condensed, and the curve is abit wonky to the bridge of the 'A'. The weight of the 'A' is not the same as the rest of the letters and the overall logo feels too 'squashed' to me.

        I think #4 is simple, and works well, #1 would have the best impact in large format.

        Ask your designer to invert the logo (non dark background) to get an idea of what that will look like.

        All the best!
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        • Profile picture of the author Arzak
          Originally Posted by Des Lau View Post

          Coming from a graphic designer, controversially I'm least a fan of #2. The 'A' is serif and condensed, and the curve is abit wonky to the bridge of the 'A'. The weight of the 'A' is not the same as the rest of the letters and the overall logo feels too 'squashed' to me.

          I think #4 is simple, and works well, #1 would have the best impact in large format.

          Ask your designer to invert the logo (non dark background) to get an idea of what that will look like.

          All the best!
          I agree about #1. It looks authoritative. You can take the last 3 out - they look amateur. #2 looks decent but at the same time it looks very generic, almost as if you used a logo maker or downloaded a template.
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          • Profile picture of the author atrbiz
            Originally Posted by Arzak View Post

            I agree about #1. It looks authoritative. You can take the last 3 out - they look amateur. #2 looks decent but at the same time it looks very generic, almost as if you used a logo maker or downloaded a template.
            I definitely don't think the last design is amateur. Thanks for your feedback though.
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  • Profile picture of the author FreddyBeach
    I Like #2..

    it comes across with a more professional image for some reason. Might be the caps?
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    • Profile picture of the author atrbiz
      Originally Posted by Des Lau View Post

      Coming from a graphic designer, controversially I'm least a fan of #2. The 'A' is serif and condensed, and the curve is abit wonky to the bridge of the 'A'. The weight of the 'A' is not the same as the rest of the letters and the overall logo feels too 'squashed' to me.

      I think #4 is simple, and works well, #1 would have the best impact in large format.

      Ask your designer to invert the logo (non dark background) to get an idea of what that will look like.

      All the best!
      Originally Posted by FreddyBeach View Post

      I Like #2..

      it comes across with a more professional image for some reason. Might be the caps?
      Thanks for your feedback.
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  • Profile picture of the author bss2t
    What kind of business? #1 is the least busy and most pleasing to me. Your other logos are going to have a tough time on any small print, shirts, etc.
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    • Profile picture of the author atrbiz
      Originally Posted by bss2t View Post

      What kind of business? #1 is the least busy and most pleasing to me. Your other logos are going to have a tough time on any small print, shirts, etc.
      web design agency. thanks for the feedback though!
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      • Profile picture of the author Arzak
        Originally Posted by atrbiz View Post

        web design agency. thanks for the feedback though!
        Then you'd definitely want to avoid #3! You want to stand out, especially as a web designer, and using that will place you among everyone else. The first thing I think of when seeing #3 is overused. A lot of people getting into graphical work will use new fonts they downloaded because they think it looks cool, and techy kind of fonts like #3 are common in that case - that's why I said it looked amateur :p. It also doesn't really fit with web design imo (though I've seen similar fonts being used).

        #2 would work, but see Des Lau's post.

        Btw, I searched ATRWEB and I think I found your site (not sure). If it's the one, #1 is definitely the one to go for.
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        • Profile picture of the author atrbiz
          Originally Posted by kellyyarnsbro View Post

          quiet simple, but i see the words atrweb all words, where's the logo? I think words it considered a logo so i bet you put on some art/image/pic not just words. Just sayin.
          Originally Posted by candycandy7 View Post

          I really like number 2 the best because it's kind of vintage and cool like an old cheesy airline logo, in a Ron Burgundy sort of way. I like number 5 second, also because it looks vintage, but not as cool as number 2.
          Originally Posted by candycandy7 View Post

          I could see these things about number 1. I guess it does look the most professional and clear. I could see it appealing to a wider range of consumers age wise. So finaincially, it might be the best choice for you.

          However, I still think 2 is the classiest in the long run, weirdly enough because it's so random and reminiscent of a time and fashion styles that many people thought were classless.
          Originally Posted by naturaldry View Post

          Number 2 is the most professional I think. Recommend that one.
          Originally Posted by Kiril S View Post

          The big debate is between #2 and #4. Blue is a nice color that goes well with a web design agency, since it has this "technological" feel to it.

          I would recommend #4 because #2 looks a bit too generic. #4's part switching effect conveys structure -- design. I also prefer the lower case font, atrweb (vs ATRWEB or Atrweb).
          Originally Posted by Arzak View Post

          Then you'd definitely want to avoid #3! You want to stand out, especially as a web designer, and using that will place you among everyone else. The first thing I think of when seeing #3 is overused. A lot of people getting into graphical work will use new fonts they downloaded because they think it looks cool, and techy kind of fonts like #3 are common in that case - that's why I said it looked amateur :p. It also doesn't really fit with web design imo (though I've seen similar fonts being used).

          #2 would work, but see Des Lau's post.

          Btw, I searched ATRWEB and I think I found your site (not sure). If it's the one, #1 is definitely the one to go for.
          I appreciate the feedback everyone. Thanks!
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    • Profile picture of the author candycandy7
      Originally Posted by bss2t View Post

      What kind of business? #1 is the least busy and most pleasing to me. Your other logos are going to have a tough time on any small print, shirts, etc.
      I could see these things about number 1. I guess it does look the most professional and clear. I could see it appealing to a wider range of consumers age wise. So finaincially, it might be the best choice for you.

      However, I still think 2 is the classiest in the long run, weirdly enough because it's so random and reminiscent of a time and fashion styles that many people thought were classless.
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  • Profile picture of the author kellyyarnsbro
    quiet simple, but i see the words atrweb all words, where's the logo? I think words it considered a logo so i bet you put on some art/image/pic not just words. Just sayin.
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  • Profile picture of the author candycandy7
    I really like number 2 the best because it's kind of vintage and cool like an old cheesy airline logo, in a Ron Burgundy sort of way. I like number 5 second, also because it looks vintage, but not as cool as number 2.
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  • Profile picture of the author naturaldry
    Number 2 is the most professional I think. Recommend that one.
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  • Profile picture of the author Kiril S
    The big debate is between #2 and #4. Blue is a nice color that goes well with a web design agency, since it has this "technological" feel to it.

    I would recommend #4 because #2 looks a bit too generic. #4's part switching effect conveys structure -- design. I also prefer the lower case font, atrweb (vs ATRWEB or Atrweb).
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  • Profile picture of the author mikec513
    #4 with a capital A would be really cool!
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    • Profile picture of the author ebizman
      Originally Posted by mikec513 View Post

      #4 with a capital A would be really cool!
      Yes! I like this too!
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      • Profile picture of the author atrbiz
        Originally Posted by mikec513 View Post

        #4 with a capital A would be really cool!
        Originally Posted by ebizman View Post

        Yes! I like this too!
        Thanks for feedback.
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        • Profile picture of the author LynnM
          Number 4, as I like the curviness of the font and the colour. And it's somehow more appealing and friendly looking than the others, if that makes sense! Possibly not what you're aiming for though. Like others, would like to see it with a capital A (with a rounded top).

          Edit: on reflection, it wouldn't make sense to have just the A capitalized.
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  • Profile picture of the author mrmatt
    Before reading the comments I also chose #2
    Second choice #1
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    • Profile picture of the author atrbiz
      Originally Posted by LynnM View Post

      Number 4, as I like the curviness of the font and the colour. And it's somehow more appealing and friendly looking than the others, if that makes sense! Possibly not what you're aiming for though. Like others, would like to see it with a capital A (with a rounded top).

      Edit: on reflection, it wouldn't make sense to have just the A capitalized.
      Originally Posted by mrmatt View Post

      Before reading the comments I also chose #2
      Second choice #1
      thanks for feedback!
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  • Profile picture of the author RyanJ
    I choose #1.

    What does ATR stand for?
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    • Profile picture of the author atrbiz
      Originally Posted by RyanJ View Post

      I choose #1.

      What does ATR stand for?
      It has to do with my name.

      Thanks for the feedback Ryan
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  • Profile picture of the author Igor Fridrihs
    I like the first one. With black background orange is perfect
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    • Profile picture of the author baxterblue
      Coming from a G.D. background also I agree with Des Lau.

      I think #1 works very well and is much more iconic.

      Good Luck and Good Job on all of your designs.
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      • Profile picture of the author kyusho77
        No 1 is the winner. It stands out more. Looks professional.
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  • Profile picture of the author KMalo
    Definitely #1. It stands out and has authority behind it.

    The others are not noticeable.
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    • Profile picture of the author atrbiz
      Originally Posted by Servicy View Post

      I like the first one. With black background orange is perfect
      Originally Posted by ukcarl View Post

      I think I prefer #2
      Originally Posted by baxterblue View Post

      Coming from a G.D. background also I agree with Des Lau.

      I think #1 works very well and is much more iconic.

      Good Luck and Good Job on all of your designs.
      Originally Posted by kyusho77 View Post

      No 1 is the winner. It stands out more. Looks professional.
      Originally Posted by user2153 View Post

      Definitely #1. It stands out and has authority behind it.

      The others are not noticeable.
      Appreciate all the feedback everyone!
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