Selling Local Advertising/Online Services. Free Book From Claude Whitacre

25 replies
Guys; This starts on Monday 8/26, and ends Friday 8/30.

My book Selling Local Advertising will be free as a Kindle download from Amazon.com. You do not need a Kindle. You can read the book on any computer.

If you sell advertising or online service, this book gives you several prospecting ideas, answers to common objections, and closes that actually work.

Everything in the book is proven...by my experience in the field...selling local online marketing.

Why am I doing this?

Is it because Claude is one big love puppy? Yes. I am a huge bundle of sunshine. :rolleyes:

Well, a review would be nice...after you read the book. But you aren't obligated.

But I know that anyone in the Offline Forum would get a lot out of this book.

No. After Friday it won't be free.
No. I won't mail you a link to a file.
No. I won't later mail you a free "Review copy". Just download the book this next week from Amazon.

Enjoy.

Here's a link;

Amazon.com: Selling Local Advertising: The Best...Amazon.com: Selling Local Advertising: The Best...
Wait until Monday to get the book for free. Monday the 26th of August.
#advertising or online #book #claude #free #local #selling #services #whitacre
  • Profile picture of the author midasman09
    Banned
    Thanks Claude. The video I watched (on another thread) where you were Speaking in front of an audience was....SPECTACULAR!

    You are TRULY....."one of US"! Your book SHOULD be ranked with "Elmer Wheeler" (Sell the Sizzle Not the Steak)....."Frank Betcher" (How I Raised myself from Failure to Success)......Robert Cialdini (Influence-the Psychology of Persuasion)......Seth Godin (Permission Marketing).....Robert Collier (The Robert Collier Letter Book).....Stan Golumb (How To Find, Capture and Keep Customers).....Bob Morrison (Promoter's Gold)....and a few others I can't remember offhand.

    It is people like you, who have gone out and DID IT.....who can be counted on to "speak the truth" so that "students" of Sales, Marketing & Promotion can have a SOLID BASE on which to "Launch" their "Independency" Careers.

    My dad always told me, "Who Ever Controls Your Income - Controls YOU!"

    So.....as a young man out of college I got a "j.o.b." with General Electric Corp in downtown Chgo and....2 wks in I go to a luncheon and a secretary comes up to me and says; "Did you know you were the replacement for a man who was just about ready to get his "Vested Retirement Rights" and GE fired him"?

    You coulda blew me over with a feather. So....when I got home that night, I sat my pregnant wife down and told her I WILL be spending EVERY spare minute.....looking for some business I can start because I did NOT want to get closed to retirement and they bounce me out.....replacing me with a younger person at half-price!

    Thus.....a few mos later I found a "Biz-Op" ad in the WSJ.....phoned the Co.....flew down to Florida and became a Dealer for a new type of Home Alarm System.....and started "Securitronics Corp" (Security Thru Electronics) and within a few mos had 17 employees.

    GET CLAUDE'S BOOK! HE'S THE "REAL" THING!

    Don Alm
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  • Profile picture of the author Aaron Doud
    I was looking through my kindle orders and I bought and paid for 2 out of your 3 books. Only one did I get for free. One I must have bought near full price as it was $8 something.

    So remember next time you order off the dollar menu.... I paid for that. LOL
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  • Profile picture of the author GTC1187
    Just went ahead and bought this today, thanks Claude!
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  • Profile picture of the author internetmonkey
    Can't recommend this book enough. Helped me get my first few sales.
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  • Profile picture of the author Ragz
    Grabbed it this morning. Only a few pages into it and am already loving it! Thanks Claude!
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  • Profile picture of the author Lance K
    Thanks, Claude. I'm just about finished with "The Unfair Advantage Small Business Advertising Manual". A lot of the concepts are review for me, but it's always nice to see how other people implement. Also, I could see where someone with little or no experience with advertising a small business would absolutely love it. It is very easy to follow/digest. I'll leave a review on Amazon as soon as I'm finished.

    Now to download this one. Thanks again.
    Signature
    "You can have everything in life you want if you will just help enough other people get what they want."
    ~ Zig Ziglar
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  • Profile picture of the author ATAC
    Hey Claude !
    Congarts to you my friend and hope that it turns out to be a big success for you...
    Thank you !
    Going to check it out ....
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    • Profile picture of the author Wade Watson
      Great news. I got a lot out of your Offline Marketing book and I highly recommend it. Claude's a good guy and he lays all it out quite readably.
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      • Profile picture of the author Claude Whitacre
        Originally Posted by Wade Watson View Post

        Great news. I got a lot out of your Offline Marketing book and I highly recommend it. Claude's a good guy and he lays all it out quite readably.
        You guys are very kind. Do you know what will make me very happy? Reviews on Amazon. Just go to the sales page in the link on this thread, and leave the review. Thanks in advance guys.
        Signature
        One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

        "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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  • Profile picture of the author Jason Kanigan
    This is the first of Claude's books that I got and read, and I like it the best.

    My review:
    "Claude has tons of experience, and it shows. ...there is plenty in here for experienced salespeople. This isn't a thin ebook--it's a thick, packed manual of how to sell that just happens to be focused on advertising sales.

    I was impressed and I'm a sales trainer. My students are recommended to get this book. It took me several sessions reading on my iphone to move through all the material, and I'm glad it did, because this book isn't fluff. Overflowing with real-world sales tactics, "Selling Local Advertising" has plenty to offer even experienced salespeople. Anyone who thinks they know it all about selling should head directly back to the beginning of the line. Sales is a field you can spend a lifetime in and still learn something new every day.

    What I especially appreciated about Claude's book is that it will get under your skin and hit you with an infectious CONFIDENCE and OPTIMISM...and these are what get you heading from the safety of your home or office into the outside world--where there's money to be made."

    Most companies don't provide this level of sales training. And it's FREE right now!


    EDIT: Although Claude's copy says it's just for people selling advertising to local businesses, this is positioning and not really the case. The content is excellent for ALL salespeople--anyone with anything to sell will learn a lot.
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  • Profile picture of the author nyk24
    thanks claude...I read your last free ebook a couple of days ago and it rocked! I changed my advertising headline and put my prices up....it's early days sales wise but I already have had interest in the ad so thank you so much claude
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    • Profile picture of the author Claude Whitacre
      Originally Posted by nyk24 View Post

      thanks claude...I read your last free ebook a couple of days ago and it rocked! I changed my advertising headline and put my prices up....it's early days sales wise but I already have had interest in the ad so thank you so much claude
      Thanks so much.

      And I'm way to humble to say....

      Please leave a review on Amazon at the link in my Signature. Thanks again.
      Signature
      One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

      "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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  • Profile picture of the author Helas007
    Here are really nice and good thoughts. I think that for this purpose you should try to do online advertising. That was the best way to advertise your services or product.

    Why we are better?
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  • Profile picture of the author isosales
    Downloaded to my computer and reading now. Outstanding so far, review will follow! Thank you!
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  • Profile picture of the author Brad Hodge
    Advertisement plays vital role for the development of a business. It must be done in good way and both offline and online.For this purpose free book from Claude Whitacre is very helpful due to providing outstanding information.
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    • Profile picture of the author Claude Whitacre
      Thanks again, Guys. So far this week...

      Amazon Best Sellers Rank:
      #1 in Kindle Store > Kindle eBooks > Business & Investing > Marketing & Sales > Advertising


      And it's all with a little help from my friends.
      Signature
      One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

      "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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      • Profile picture of the author Aaron Doud
        Originally Posted by Claude Whitacre View Post

        Thanks again, Guys. So far this week...

        Amazon Best Sellers Rank:
        #1 in Kindle Store > Kindle eBooks > Business & Investing > Marketing & Sales > Advertising


        And it's all with a little help from my friends.
        You should sell a book marketing course. And give me a review copy.
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        • Profile picture of the author Claude Whitacre
          Originally Posted by Aaron Doud View Post

          You should sell a book marketing course. And give me a review copy.
          Aaron; Ha! I'll let you in on a little secret. Next week the ranking will plummet. The free downloads are what makes the ranking so high. Normally, this book is #50 or so. Still pretty good, but that means a few sales a day.

          It's just that advertising is such a small niche category.

          Now if I wrote a fantasy novel about two young vampires in love...there is money to be made.:rolleyes:

          The books are really just a lead generating and qualifying tool, although they have real meat in them.

          "Review copy"...HA!
          Signature
          One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

          "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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          • Profile picture of the author affiliatemom
            Mr. Claude Whitacre,

            It was a pleasure reading your ebook, and I thank you for the generous gift. Here is the review I left for it on Amazon. I am placing it here for our Warrior friends who may find a review useful:

            (review title: Marketing Demystified )

            Another reviewer said this ebook was mainly for newbies but I disagree and that's why I am leaving this positive review.

            I have always said there is a big difference between advertising and marketing and many people treat them as though they are one in the same. Advertising is only part of marketing and Whitacre does a very thorough job of explaining every part for a business - including the "why." Doesn't that help YOU understand it better? It does for most people and is why I called this review "marketing demystified."

            I feel overall he provided value because he described each point in detail, and he added plenty of real-world examples from his own business and from the ad sales rep perspectives.

            One of my favorite parts is where he talks about how some businesses don't know what to advertise, and he takes them through a list of questions to help them figure this out. It's about discovering what a business is needing the marketing to do; and then helping them achieve better results through better marketing (which sometimes does come from better advertising.)

            Anyway, I feel advertising reps and business owners of various types would get value from what Whitacre shares in this ebook. Thank you.

            -------

            I just submitted it and the Amazon message says my review is being reviewed. Hopefully they will add it soon so it can appear with the others
            Thank you!
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            • Profile picture of the author Claude Whitacre
              Thank you affiliatemom;8449053.

              Guys, I just wanted to bump this thread because tomorrow, Friday, is the last day.

              I hope you all enjoy the book.
              Signature
              One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

              "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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              • Profile picture of the author Claude Whitacre
                Less than an hour, Buckaroos. Just wanted to say thank you...

                And No, I won't send a free "Review copy" HA!
                Signature
                One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

                "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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  • Profile picture of the author WordpressManiac
    Hey Claude,
    thanks for giving me the chance to get this one free. Just bought your local marketing kindle book before and really enjoyed it!
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  • Profile picture of the author JGK
    Claude I am looking to start a local marketing business will this book help me with ideas of where and how to make contact?
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    • Profile picture of the author Claude Whitacre
      Originally Posted by JGK View Post

      Claude I am looking to start a local marketing business will this book help me with ideas of where and how to make contact?
      Yes. And nearly everything in it will easily transfer to online marketing to offline businesses.
      Signature
      One Call Closing book https://www.amazon.com/One-Call-Clos...=1527788418&sr

      "Those who know that they are profound strive for clarity. Those who would like to seem profound to the crowd strive for obscurity" Friedrich Nietzsche
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  • Profile picture of the author GTC1187
    I saw that this thread had been bumped back up and I went and reread my copy of this book. It really is packed with good information, and like Kanigan said it puts you in a great frame of mind.
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