I have been getting permission from prospects to email them examples of websites I have already created but instead I have been emailing them over mock up sites (over delivering to them).
I have been sticking to one niche....contractors (builders) and had quite a few email requests.
However I have yet to convert any of the mock up site emails into a sale yet. I do chase them 24-48 hours later to see if they have got the email, some of them have not had it so I resend it and advise to check their junk folder too.
Some have seen the email but not had time to read it and the odd lead I just can't get hold of because (a) they are busy at a job or (b) not interested so ignore my call etc
I am starting to think after 11 emails (I know early days) that maybe I am pre qualifying prospects too easily or as Jason Kanigan says people are busy, somethings going on in their life right now etc etc and they just have not got round to talking to me about their mock up site.
What do you guys think is it (a) My methods sucks a bit and needs retweaking or (b) I have picked an industry where the owner is busy doing manual labour and does not often get the time to check emails or he has time to check but only has time to reply at weekends when he is quiet?
Any feedback good or bad would be great thanks plus if anyone has worked or know people that do work in the construction industry can share any light how these guys think and operate.
If it's an industry thing I am seriously thinking of mailing contracting rather than emailing then I know they will receive my mock up site and more than likely read my letter if they know its coming???
Thanks in advance
P.S. For informational sake I have only been cold calling on a very small scale. Figures as follows: Spoken to 99 owners, had 23 conversations and 11 email requests so it is early days but if I am screwing up I want to nip those mistakes in the bud early so to speak