Google Gets into the Reputation Management Game - New Update Rolling Out Now

15 replies
I've been BETA testing a new product for Google that I think business owners will love. I just made the official announcement and wanted to share it here because I know many of you also do reputation management so will want to know about this new update that is just starting to hit. And it's free so could put a bit of a damper on some paid tools.

"Reviews" is a new review monitoring/reputation management module that's built right into the new Places dashboard. The "Reviews" dashboard shows all your Google reviews/ratings AND reviews from thousands of 3rd party review sites. (Pretty much everyone except Yelp.)

In a brief nutshell you'll see reviews from around the web for your business as they come in. And you can respond to your Google reviews right within the new Review management dashboard. You can also see nice sentiment analysis of review trends over time for your practice.

The update is just starting to roll out now and should get to you if you have the NEW Places dashboard within the next couple days. If you still have the old dashboard, you'll have to wait until Google upgrades you.

I've been helping Google with the PR to get the word out and the post is too long with too many links and screenshots to try to copy over here. (I have carpal problems so I hope the mods don't mind a link out in this case since I am officially helping Google with the PR and there is too much content and reformatting and screen shots for me to try to re-post it all here.)

Lots of screenshots and links to resources below.
Google Launches New Review Monitoring, Reputation Management Module

Let me know if you have any questions but I posted a Q & A with the most common questions I thought people would have, so read that 1st.
#game #google #management #reputation #rolling #update
  • Profile picture of the author internetmonkey
    Just saw this and as I'm in the helping businesses with their reviews game it has big implications for me. Haven't fully thought out the implications of everything yet.

    Wont' be able to charge for review monitoring anymore. At least not ethically, I'm sure like many other things most business owners won't know this even exists for quite some time.

    But can be seen an further evidence that reviews ARE very important for businesses. Need to focus on helping them capture feedback and encouraging good reviews.
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  • Profile picture of the author Rus Sells
    Another law suite down the pike for being anti-competitive.
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  • Profile picture of the author thomasmps
    I think this good stuff,keep us informed i guess my inbox will get smaller.
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    • Profile picture of the author 9999
      This is exciting news!
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  • Profile picture of the author NewParadigm
    I'm all for competition but I do hope they sink the dirty dbags at yelp.
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  • Profile picture of the author focusedlife
    Very cool.
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  • Profile picture of the author JordanBanks
    Fascinating -- great share!
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  • Profile picture of the author Greedy
    Wow, I can't wait to see this in action, wonder if it will do better than Yelp.
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  • Profile picture of the author wcventures
    @Linda as a beta user did Google hint to any additional features they plan on rolling out?

    Several people on this thread have noted that they won't be able to "charge clients for review monitoring" anymore and I would like to challenge that thought, at least for a moment. (Full Disclosure I work for a review monitoring company)

    Internally we did a spot check of 10 random locations and while Google found data from lots of additional 3rd party data (ie websites we haven't heard of before), they were still missing the latest reviews from many of the "more popular" review websites like TripAdvisor, Citysearch, etc.

    This is the first of what I think will be several blog posts on the topic- Why The New Google Reviews Dashboard Isn't Quite There Yet – Synup Blog

    Thoughts?
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    • Profile picture of the author Rus Sells
      Remember when Google search results displayed the links to other sites where reviews where and why that got removed from Googles serps?

      Originally Posted by wcventures View Post

      @Linda as a beta user did Google hint to any additional features they plan on rolling out?

      Several people on this thread have noted that they won't be able to "charge clients for review monitoring" anymore and I would like to challenge that thought, at least for a moment. (Full Disclosure I work for a review monitoring company)

      Internally we did a spot check of 10 random locations and while Google found data from lots of additional 3rd party data (ie websites we haven't heard of before), they were still missing the latest reviews from many of the "more popular" review websites like TripAdvisor, Citysearch, etc.

      This is the first of what I think will be several blog posts on the topic- Why The New Google Reviews Dashboard Isn't Quite There Yet - Synup Blog

      Thoughts?
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      • Profile picture of the author ronr
        True. I may be mistaken but I think they removed them because they didn't want people going to the other sites plus there were a few review sites who didn't want them showing.

        Originally Posted by Rus Sells View Post

        Remember when Google search results displayed the links to other sites where reviews where and why that got removed from Googles serps?
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    • Profile picture of the author ronr
      Let's face it Google being Google they will continue to change and complicate things on a regular basis. It's confusing enough to marketers who are trying to keep up with it. Do you really think the average business owner will?

      For those marketers who are willing to keep chasing Google I think there will always be ways to charge for monitoring even if it just for figuring out and monitoring Google accounts for businesses.

      Reminds me of being an accountant or tax preparer and keeing up with IRS changes. Steady work if you can stand it

      Ron

      Originally Posted by wcventures View Post

      @Linda as a beta user did Google hint to any additional features they plan on rolling out?

      Several people on this thread have noted that they won't be able to "charge clients for review monitoring" anymore and I would like to challenge that thought, at least for a moment. (Full Disclosure I work for a review monitoring company)

      Internally we did a spot check of 10 random locations and while Google found data from lots of additional 3rd party data (ie websites we haven't heard of before), they were still missing the latest reviews from many of the "more popular" review websites like TripAdvisor, Citysearch, etc.

      This is the first of what I think will be several blog posts on the topic- Why The New Google Reviews Dashboard Isn't Quite There Yet - Synup Blog

      Thoughts?
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