Construction contracting t-shirts and sweat shirts act as both an identifying uniform as well as a 3-d business card as your employees go about their tasks.
However instead of making the shirt a simple business card script of name, number, & trade; what if I make it more like the postcard formula? Include a call to action!
I got the idea as the competition and peers' shirts look generic and passive. I figured if the phone book ad analogy of looking just like your competition spells doom to those willing to differentiate themselves.
Any idea from the pros or advice on how to best do this?