The best list of prospects to have
There are 2 types of lists you can work from to make contact with.
Compiled lists and buyer lists.
A list of buyers of similar products and services you offer
are going to be much more responsive.
You can grade that list higher if they have the following attributes...
1 They have bought on average at least at a price point
equal or more than what your's is
2 Have bought in the last 30 days because they are more receptive
to buying closer to the purchase time
3 Past renters of the list have rented it again.
They wouldn't be doing it again if they lost money.
Scraping names, buying or renting lists are mostly in the compiled list category.
I bring this up because I found a list of buyers for a client yesterday
which meet all the above criteria.
4 Years of time and money had been putting his messages
in front of the masses, hoping his target audience was amongst them.
He now has zero wastage.
Best,
Ewen.
Compiled lists and buyer lists.
A list of buyers of similar products and services you offer
are going to be much more responsive.
You can grade that list higher if they have the following attributes...
1 They have bought on average at least at a price point
equal or more than what your's is
2 Have bought in the last 30 days because they are more receptive
to buying closer to the purchase time
3 Past renters of the list have rented it again.
They wouldn't be doing it again if they lost money.
Scraping names, buying or renting lists are mostly in the compiled list category.
I bring this up because I found a list of buyers for a client yesterday
which meet all the above criteria.
4 Years of time and money had been putting his messages
in front of the masses, hoping his target audience was amongst them.
He now has zero wastage.
Best,
Ewen.
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