Wanted throw this little story from my past out here to give some of you some ideas and hopefully the push you want and need to make 2014 your best year yet.
There’s so many b.s. stories I see in here and they usually are leading up to some wso offer, so here’s a true story without the pitch for you warriors.
Back in the day I started and ran many business ventures throughout my school years.
After my school years…
Went on to work and run sales teams for several large corporations.
After a while, worked for a well known-major insurance company and in my spare time, helped market a fast growing mortgage company.
I took the steady paycheck route because I just had my daughter and wanted to make sure that the "secure" income was coming in.
But by night, was transformed into a dedicated student of ancient secrets and techniques of direct response marketing.
I began to gobble up any new and old profitable lessons revealed in the business world.
The creative marketing and surefire copy I created for those companies took them to a whole other profitable level for sure (guess that’s why they called me the “results specialist” and the “marketing machine”).
Helping my bosses improve their companies was great, but felt like I should be doing more. Now…
We’re going to jump ahead a few years because that was a stepping stone to what I am about to tell you right now.
Fast Forward To Mid-2003 and To The Thing That Finally Transformed My Life and Brought Us Closer Here Today.
Like we spoke about, making those companies healthy profits with sales and marketing was great, but wasn’t able to find all the time needed to work on my own ideas and projects.
Plus, traveled all the time and had to be so far away from my daughter.
Since I was helping other companies out during the week so much, I would drop a small amount of time into my up and coming marketing projects.
Had to leave my own business dreaming to the weekends.
After devouring everything I could on marketing, sales and copywriting over many years...
I started to feel that I could truly have some success if only could apply this profitable knowledge to my own ventures.
I was convinced eventually because the strategies and techniques I tried with them were already proven to be successful for other companies.
Really craved to go out on my own and give my own creations a real shot.
Finally, I ended up relocating to enjoy beautiful hot Las Vegas days (actually lived directly across from Nellis AirForce Base for about 8 months) because at that point was helping a few other companies out there get their sales and marketing profitable.
Vegas was a whole other crazy story you may want to hear about some day. Anyways…
Long story short, got screwed out of major money from the company I was helping.
I needed to make some cash and was stuck in good old vegas.
I literally took my last couple hundred dollars and tried something that had to work or I was basically screwed.
I took a quick job on the strip paying cash by the day for a week to get me by and then…
After coming home from work one day, checked the mailbox and couldn’t believe my eyes…
There it was. What I Wanted!
You See, I finally found the time to make some calls, create some copy and mail a few direct response marketing pieces for my new business that I tested and launched a week earlier.
The copy I created was simply a sales letter asking owners of high end products to hire me to sell it for them.
I picked these people because I already knew they were trying to sell the products anyways (I learned about target marketing early on and used it to my advantage and theirs).
To reach these highly targeted people, I knew I could do a few things…
Mail to everyone who owned one of these things and tell them to let me sell it for them.
Which I knew would be a waste of money and time because not everyone was trying to or wanted to sell it.
Simply grab my leads from somewhere I knew people were actively trying to sell. I used a magazine source that was pretty much in every gas station and did the work for me.
I called some, googled numbers to get addresses and mailed the rest.
I kind of used the old burger king strategy. You Know…
Mc Donalds spends millions a year looking for and researching real estate. Basically to find the busiest areas and best investments.
Well back in the day Burger King wanted to do the same thing but didn’t want to take the time or money to do so, so..
They simply followed McDonalds around. That’s why often when you see a mcd’s a bk is right across the street or near. I let them do all the work for me.
Just like the fastest and easiest way to success is to model other successful people or businesses.
While my friends were stuck in the paycheck to paycheck traffic, I desired to really get on the fast track and control my own destiny.
Still continued to study and learn everything I could when it came to making money in marketing and sales-online and offline.
Putting the profitable knowledge into high-power action was the key that really unlocked success. Why?
Because this simple, but powerful business venture I created, took a weekend idea and $250.00 and turned it into a nice six figure internet adverting business, which I ended up selling a few years later.
Then the fun really began…
I loved testing all these different proven methods learned from all the successful people in the past and current times, but also started to mastermind my own creative and innovative breakthroughs to dramatically impact results.
Shortly after, I started teaching a few select small business owners and die hard entrepreneurs how to achieve the results desired in their business.
Freelanced successfully by creating marketing, seo, and copywriting packing a potent-punch for clients in all different business fields.
And here we are today.
Simply by having the desire, ambition, coming up with a plan, having the right knowledge and taking action on that profitable knowledge-allowed me to achieve what I did.
Missed any one of those things and might be a sob story instead of a happy one.
Hope you grabbed some ideas and inspiration from my little journey warriors and Have a Geat Holiday.