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What's the advantages of Wordpress for Local SEO

by ginnysclub1
7 replies
What's the advantages of Wordpress for Local SEO?

Does it really make a difference?


Moderated: Please post SEO questions in the SEO forum.
#advantages #local #seo #wordpress
  • Profile picture of the author MarketMaster13
    wordpress is quite user friendly and SEO friendly. You can use yoast or all in one seo plugin to optimize the site accordingly.

    But this is not necessary, you can use other platform as well. But WP is quite popular and every one use it..
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  • Profile picture of the author Alice Seba
    Despite what a lot of people claim, WordPress doesn't really offer any true SEO advantages over other platforms (or plain old HTML sites) on its own. It's true there are plugins, like the one from Yoast mentioned above, but that helps you with on-page SEO only and in competitive local markets, that might not be enough.

    Alice
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    • Profile picture of the author iAmNameLess
      Originally Posted by Alice Seba View Post

      Despite what a lot of people claim, WordPress doesn't really offer any true SEO advantages over other platforms (or plain old HTML sites) on its own. It's true there are plugins, like the one from Yoast mentioned above, but that helps you with on-page SEO only and in competitive local markets, that might not be enough.

      Alice
      Ah... Technically, wordpress, Joomla, Drupal and ANY content management system offer a user experience advantage when it comes to SEO. The advantage is that they are dynamic and static HTML, is... static. This means, a static HTML site will take longer to load than a dynamic database driven platform. Static html loads all the code at once, whereas a CMS will call in different parts from the database. Other than that, no advantage except administration.

      The advantage of wordpress vs. any other platform.... none. There is none, and don't let any WP groupie try to tell you different. There are plugins/modules/components/nodes/extensions for every platform out there that makes optimizing the website easy. Google doesn't "LOVE" wordpress like so many try to say. Google loves links and content... that's how it indexes.

      Your knowledge is key... not wordpress, or any plugin.
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      • Profile picture of the author Garble
        Originally Posted by iAmNameLess View Post

        This means, a static HTML site will take longer to load than a dynamic database driven platform. Static html loads all the code at once, whereas a CMS will call in different parts from the database.
        That makes sense. But I've heard so many people dismissing CMS sites, on the basis that they are slow BECAUSE of the database. The site has to wait for a response from the DB.
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        • Profile picture of the author iAmNameLess
          Originally Posted by Garble View Post

          That makes sense. But I've heard so many people dismissing CMS sites, on the basis that they are slow BECAUSE of the database. The site has to wait for a response from the DB.
          Different database queries to call in different areas a website is much better than the browser loading 100k lines of code from one file.

          I'm surprised you hear a lot of people dismissing CMS sites, since almost every top 10k site is a CMS of some sort. If this was 2004, then HTML might be okay... but we're in 2014. It's much more important now to be using a CMS, for multiple reasons like content creation, collaboration, easy updating, etc.

          If you really care about load times, then you should probably be using a CDN whether you have a CMS or static.
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          • Profile picture of the author savidge4
            As a programmer, there are NO advantages to Wordpress. All things being equal, a html site will out perform a Wordpress site any day of the week in the world of SEO. ( I have personally tested this )

            SEO is about content, sure. But there are many other factors, and wordpress is designed for ease of use over performance.

            To this day when I can, I use straight html for design. Even the convenience of CSS can hold a site back. I am currently testing Html5 with CSS3 vs html, in a head to head test. should start getting results back in a week or 2 more.

            A basic break down as to why this is... Web pages are math. Look at source code, what do you see down the right side of the screen, you see line numbers. Basically the higher you can place say a keyword, the greater value that keyword will have. Add the left to right weight, and when you know what you are doing you can really get good results!

            It is figured Google uses somewhere in the neighborhood of 200 variables that determine a web pages ranking. The average SEO conversation on this forum covers Content, titles, H1, linking, and maybe a few others. Using linking as an example there is inbound, outbound, internal, external, native, and a few others.

            SEO is as easy or as difficult as your programming abilities will allow. So you can see that as easy as wordpress is to use, it may not have the flexability to implement some SEO tactics.

            Hope that Helps!
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  • Profile picture of the author Andrew S
    The only reason I like to use WP for local stuff is because you can find themes that cater to local sites and have a few things already loaded into the theme that makes the job quicker...Like phone call CTAs or an embedded Google map.
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