"Up For a 10 Thousand Dollar Drink and a Marketing Lesson Together?"
I know it's only Thursday and early in the morning...
But thought you may be up for a drink with me. You see..
There's this place in Vegas that actually offers people a $10000 drink.
What's in it and what experience comes with it you may be wondering? Check This Out...
Ingredients: 1/2 oz Louis XIII black pearl cognac, 1/2 oz fresh squeezed orange juice, 1/4 oz apricot puree, 1/4 sence rose nectar, 2 ice cubes and 4 oz Charels Heidseck's 1981 Champagne.
The orange juice and apricot puree are mixed and poured into the custom champagne glass.
The champagne glass and Black Pearl cognac (served in its own custom-designed glass) are presented on a crystal tray along with a bottle of Charles Heidsieck's "1981 Champagne Charlie".
Although the alcohol is expensive, it's not worth ten thousand dollars. So how could they get away with that?
They created an experience with ordering the drink versus just buying an expensive drink.
The bonuses to this drink...
The "XS" pearl necklace and "XS" cufflinks are also presented on the tray in their respective boxes.
While the guests are blown away over their gifts brought along with it, the server opens the champagne and finishes building the drink by pouring the Black Pearl cognac and 4 oz. of champagne into the glass with the juice mixture.
Guess how many they sell a year?
We'll I did some digging and found out they sell around 2 a month. That's an extra $240,000 in the clubs pocket every year.
Vegas and this place definitely creates a whole other experience.
Now you may not be in Vegas or own a club, but there are some profitable lessons you can take from this though.
Think of something you're not offering now that could not only be more profitable for you and compliment your services or products, but also unique and gives the wow experience to your clients or customers.
Imagine just adding one higher priced service or product and so valuable you sold one or two of those a month.
How much happier would you and your bank account be?
They are an expensive club in Vegas anyways and there are other expensive clubs, but how could they think they can get away with that and offer the most expensive drink ever?
Because they gave themselves permission. Let me ask you...
What's your next 10 thousand dollar drink for your customers going to be?
You answer that and then maybe see you later for a drink.
But thought you may be up for a drink with me. You see..
There's this place in Vegas that actually offers people a $10000 drink.
What's in it and what experience comes with it you may be wondering? Check This Out...
Ingredients: 1/2 oz Louis XIII black pearl cognac, 1/2 oz fresh squeezed orange juice, 1/4 oz apricot puree, 1/4 sence rose nectar, 2 ice cubes and 4 oz Charels Heidseck's 1981 Champagne.
The orange juice and apricot puree are mixed and poured into the custom champagne glass.
The champagne glass and Black Pearl cognac (served in its own custom-designed glass) are presented on a crystal tray along with a bottle of Charles Heidsieck's "1981 Champagne Charlie".
Although the alcohol is expensive, it's not worth ten thousand dollars. So how could they get away with that?
They created an experience with ordering the drink versus just buying an expensive drink.
The bonuses to this drink...
The "XS" pearl necklace and "XS" cufflinks are also presented on the tray in their respective boxes.
While the guests are blown away over their gifts brought along with it, the server opens the champagne and finishes building the drink by pouring the Black Pearl cognac and 4 oz. of champagne into the glass with the juice mixture.
Guess how many they sell a year?
We'll I did some digging and found out they sell around 2 a month. That's an extra $240,000 in the clubs pocket every year.
Vegas and this place definitely creates a whole other experience.
Now you may not be in Vegas or own a club, but there are some profitable lessons you can take from this though.
Think of something you're not offering now that could not only be more profitable for you and compliment your services or products, but also unique and gives the wow experience to your clients or customers.
Imagine just adding one higher priced service or product and so valuable you sold one or two of those a month.
How much happier would you and your bank account be?
They are an expensive club in Vegas anyways and there are other expensive clubs, but how could they think they can get away with that and offer the most expensive drink ever?
Because they gave themselves permission. Let me ask you...
What's your next 10 thousand dollar drink for your customers going to be?
You answer that and then maybe see you later for a drink.
In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt
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