Value-adds for my marketing co-ops?

Hey Joe,

Thanks for the input. Much appreciated. Right now I use GotPrint. Done a number of print jobs with them and they've always been good, and the least expensive I've seen so far. Not sure I can set up referrals like that, but I will definitely consider how I could make that work.

My local printers are almost 3x as much as online prices.

As far as my marketing services, I am a very specific type of consultant. I don't do a la carte services myself. Not that I don't think it could be profitable, but I just don't enjoy the interaction, the projects, the client mindsets, etc. in that type of relationship. But I think a referral partnership like you suggested would work well for those things.

I'll also consider your suggestion about just selling ad space. But I tell you, finding a way to get them on a monthly recurring fee is really attractive to me. I happen to live in an area with 7 business districts in a 10 mile radius, each one a potential co-op with 9x12 card. Adding some conversion enhancement technology for retention in the program and even charging a small monthly fee could be lucrative.

Thanks again!

Yeah, something like that would be very interesting. You don't happen to know of one I can whitelabel, do you?

Hello, I haven't yet bought the system either, but I do not think that prohibits us from talking about the 9X12 system on this, or any forum. I came across this system purely by accident, and began reading more and more about it. It reminds me of something I sold waaaay back when, in Plaistow NH. I created a coupon flyer called "Neighborly Notes." I know, quaint ha? Anyway, this flyer was ..I believe, an 11X17 inch Tri-Fold Flyer. I had sold it, and had it printed up using white, of course, black and burgundy both shaded and opaque. So, it was a two color flyer, but looked like three. I do remember going in "cold," and selling my flyer, and business back then were pretty receptive. ...It was what happened AFTER that - that was the problem. After I successfully sold and delivered, indicia and all, with direct mail, all the Advertising Salespeople in land ...TOTALLY DESCENDED UPON MY SLEEPY LITTLE UNASSUMING TOWN!!!
Things got SOOO bad that the sales people were literally bumping into each other going in and out of the local businesses! ...It was horrendous! My clients, who WERE happy with me and my flyer, were being literally attacked on a daily basis, and their attitudes toward me totally did a 180! ...I remember even being kicked out of one place. One lady told me to stop coming in, she SCREAMED AT ME that she didn't want to buy anything, and to GET OUT! lol... It was just horrendous... Even though the other salespeople were also not selling anything, I believe they took absolute glee from my inability to repeat my success. They would not stop, they just kept hammering away long after I had given up. I was trying to give the local businesses some time to "recover," but the Val-Pak, Money Mailers, and one other one's salespeople just - would - not - stop... I even found myself competing with the very newspaper I was going to use, at the time, to go as an insert. That's why I had to go with my own bulk-mail permit when I ready to mail, and had redesigned the permit spot, etc.at the last minute. I could not believe what these people were doing! And, it was then that I realized that I just didn't have the funds to compete with them. I was self-employed, had no "draw" income to wait it out, and no success in reselling my spots for another "go." This was waaay back in the early 90's. So, I am leery of repeating that whole scenario.

As for the SMS thing, and your questions, I also use Lime. But, if you don't wish to pay for the monthly Licensing fees and messages, etc., I can set you up as a "reseller" for a flat fee, or as a "sales" or referral person where you'd just receive a passive commission. So, let me know if you're interested in pursuing either of these avenues. I can be reached at Info@TheMobileMarketer.us, or you can go to my web-site Mobile Flash Ads - Local Flash Advertising - Bringing in the Business! for more info.

The other thing I'd like to say, is a BIG Thank You to all who have posted some very informative posts! I've enjoyed reading them while I continue to mull over whether to give co-op advertising another "go," as I am still undecided.. and still very leery, unfortunately. But, thank you, nonetheless.