1. The course needs to be affordable.
2. It needs to be able to put into action in a few days. I do realize there will be a lifetime learning process.
3. It should be able to guide me on cold calling, getting past gate keepers and how to show the value I will bring and then allow the client to make the offer.
4. It should discuss qualifying clients.
5. It should discuss other means of contacting prospects such as mailers, email, etc.