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Selling on campuses or surrounding areas

by RabbleRouser
6 replies
Hey everyone, new to warrior forums, looking to grow a small software business. I've already seen some money from it, but I want to create a system here.

I'm software developer who has developed some useful software targeted at students on campus. I have a few ideas of how to market it, but I thought maybe some of you would have some helpful ideas on targeting local or specific areas, things I hadn't thought of.

Thanks in advance, let's chat it up about selling locally.
#areas #campuses #selling #surrounding
  • Profile picture of the author KloudStrife
    Well this is interesting
    what you can do is look for large colleges and community schools that you can visit and put your flyers up around the campus. That way you can get more exposure
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    • Profile picture of the author RabbleRouser
      Originally Posted by KloudStrife View Post

      Well this is interesting
      what you can do is look for large colleges and community schools that you can visit and put your flyers up around the campus. That way you can get more exposure
      Yeah, that's one of my most solid options, which I'll definitely pursue, thanks. I was thinking some basic flyers and tear-offs. Maybe even business cards on windshields.
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  • Profile picture of the author isaacsmithjones
    Welcome to the forum.

    Just so you know, you'll get more useful responses if you can give more information.

    Software is a bit vague. Selling to students is also a bit vague.

    Let us know a little bit about the problems you're trying to solve with your software, and we can give you some ideas of how to connect with the people who have those problems.
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    • Profile picture of the author RabbleRouser
      Originally Posted by isaacsmithjones View Post

      Welcome to the forum.

      Just so you know, you'll get more useful responses if you can give more information.

      Software is a bit vague. Selling to students is also a bit vague.

      Let us know a little bit about the problems you're trying to solve with your software, and we can give you some ideas of how to connect with the people who have those problems.
      Thanks for the warm welcome.

      I'm being intentionally vague since the idea I've developed isn't being done, and I think it could be very useful to students. It will enable them to complete their work faster and more efficiently, in a more organized and cheaper manor than is already available.

      I wanted to try my software/system in local campuses and areas near me before I tried anything more ambitious.
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      • Profile picture of the author isaacsmithjones
        Originally Posted by RabbleRouser View Post

        Thanks for the warm welcome.

        I'm being intentionally vague since the idea I've developed isn't being done, and I think it could be very useful to students. It will enable them to complete their work faster and more efficiently, in a more organized and cheaper manor than is already available.

        I wanted to try my software/system in local campuses and areas near me before I tried anything more ambitious.
        Fair enough then. It would be easier to come up with ideas if you were more specific, but you obviously have the right to protect your intellectual property.

        I would recommend identifying the most outgoing students, with tons of contacts.

        Give them a free trial of your software, or try to recruit them as affiliates.

        Good people to start with would be the heads of various university clubs/frats/sororities/student reps etc.

        These people have friends in your target market, and they have INFLUENCE. If they endorse your software, you'll get some worthwhile exposure.

        I don't know whether the nature of your software allows free trials. But if it does, then you may offer free trials to people who come from those referrals, to make them feel special, and to create exclusivity.
        Signature
        Why wait for sales to earn an affiliate commission?
        Earn up to £20 per phone call as a MyCallPartners.co.uk pay-per-call affiliate!
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        • Profile picture of the author RabbleRouser
          Originally Posted by isaacsmithjones View Post

          Fair enough then. It would be easier to come up with ideas if you were more specific, but you obviously have the right to protect your intellectual property.

          I would recommend identifying the most outgoing students, with tons of contacts.

          Give them a free trial of your software, or try to recruit them as affiliates.

          Good people to start with would be the heads of various university clubs/frats/sororities/student reps etc.

          These people have friends in your target market, and they have INFLUENCE. If they endorse your software, you'll get some worthwhile exposure.

          I don't know whether the nature of your software allows free trials. But if it does, then you may offer free trials to people who come from those referrals, to make them feel special, and to create exclusivity.
          This is a great idea, and incredibly useful, thank you.

          I was thinking originally of setting up a referral commission network of some kind, 5%-10% of sale for referral, that kind of thing. I feel like it would create a loyal base and get the kind of endorsement you mention.

          I also am new at this sort of thing, do you think that is a bad idea? I feel like there are caveats to this method that I'm not thinking about.
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