Best strategies to optimize my Drone company?

34 replies
Hello,
I've started a business with my family about making videos for weddings, birthdays, events, places, etc.. with Drones.
It is going good enough offline and I'm trying to let the business be known online too.
These are the strategies which I'm going to follow :

0 - I built a good looking website : Drone Vision Italia | Dronevision Italia and integrated a livechat and a contact form.(plus demonstrative videos and photos).

1 - Joining local facebook groups and pages of my city and post there my ad (already got 1 sale from this strategy).
If it is not possible to put the ad directly I'll just let a friend post a question with a video embedded (like "Ehi who did this?I would like to purchase one video too" and then I answer with the infos).

2 - Start a 50$ facebook ad campaign. (I'll do 2 campaigns, the first which will be more general where I will target people of my area and the second one where I will try to target only business owner).

3 - Start a google adwords campaign (Searching on Market Samurai the best keywords and then focus the campaign on the ones with big volumes)

4 - Promotional video? (should be done?What kind do you suggest?).

5 - Flyers? (should be done?)

6 - Facebook page, google map indexing, tripadvisor indexing.

These are the strategies which I was planning to do.
Are they good enough? Is this a good strategy plan in your opinion?
What are your advice?
Consider that I live in a turistic city and I'm 50 meter from the beach.

Thank you in advance for all the advices.
I really love this forum and this really good and friendly community.
Kind Regards
Andrea
#company #drone #optimize #strategies
  • Profile picture of the author helisell
    If I went to a wedding photographer's website and they showed me
    lots of pctures of their equipment and only one wedding photograph
    I'm afraid I'd be a bit freaked out.

    You need to show lots of the unusaul angle type shots that would make
    a wedding album spectacular. I'm not sure a customer would be THAT interested
    in how you do it...more how it looks.

    My thoughts will apply whatever marketing method you decide on

    .
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    • Profile picture of the author savidge4
      My question is where is your money base right now? what are you doing that draws the most income? I will assume its wedding photography. Drone shots would be that added bonus that I am sure is unique in your market. ( and I would charge for that "Session" accordingly ) but that is not going to take you away from just shooting a "regular" wedding.

      The market that I would be reaching out to is the hospitality industry and the real estate industry. Hotels and the like would LOVE to have these images of their properties. So would the real estate industry. You could keep your wedding gigs on the week ends and do this stuff during the week.
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      • Profile picture of the author Andrea Rillo
        Originally Posted by savidge4 View Post

        My question is where is your money base right now? what are you doing that draws the most income? I will assume its wedding photography. Drone shots would be that added bonus that I am sure is unique in your market. ( and I would charge for that "Session" accordingly ) but that is not going to take you away from just shooting a "regular" wedding.

        The market that I would be reaching out to is the hospitality industry and the real estate industry. Hotels and the like would LOVE to have these images of their properties. So would the real estate industry. You could keep your wedding gigs on the week ends and do this stuff during the week.
        Thanks for your answer. Do you mean that the hotels would like to have an aerial video?
        And yes, we also shoot photos for weddings but our main job is to make videos with the drone.
        I'll give you a few examples of works that we have done :
        https://www.youtube.com/user/Discotecario1/videos
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        • Profile picture of the author savidge4
          Originally Posted by Terminator3018 View Post

          Thanks for your answer. Do you mean that the hotels would like to have an aerial video?
          And yes, we also shoot photos for weddings but our main job is to make videos with the drone.
          I'll give you a few examples of works that we have done :
          https://www.youtube.com/user/Discotecario1/videos
          YES.. hotels would LOVE to have aerial video like your "Lido 'Il Trabocco' Vasto" video. ( I would suggest charging a "BIT" more" 2x or 3x at least ) and maybe doing a 1 minute mock video over a pool. across some landscape and running the drone out of a patio across some killer landscape kind of stuff. and really work on the transitions in your videos. A good solid 60 seconds what you are capable of doing, you should have them coming to you!

          Way back in the day I did a bunch of video work in Vegas.. and they paid top dollar for it. ( $1500USD for 30 seconds ) Video in todays world is the norm.. what YOU are providing is a step above. Cash in on it while you can!
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          • Profile picture of the author Andrea Rillo
            Originally Posted by savidge4 View Post

            YES.. hotels would LOVE to have aerial video like your "Lido 'Il Trabocco' Vasto" video. ( I would suggest charging a "BIT" more" 2x or 3x at least ) and maybe doing a 1 minute mock video over a pool. across some landscape and running the drone out of a patio across some killer landscape kind of stuff. and really work on the transitions in your videos. A good solid 60 seconds what you are capable of doing, you should have them coming to you!

            Way back in the day I did a bunch of video work in Vegas.. and they paid top dollar for it. ( $1500USD for 30 seconds ) Video in todays world is the norm.. what YOU are providing is a step above. Cash in on it while you can!
            Were the hotel the ones who paid that much? I can't believe it. I'm astonished from what you are telling me.
            I mean isn't it too much? 1500$ for 30 seconds? Here where I am I'm charging about 200-300$ for a 10 minutes video.
            How were you able to sell 30 seconds videos for 1500$? Did this payment came from hotels?Or what else?
            I'm also not getting this sentence : "across some landscape and running the drone out of a patio across some killer landscape kind of stuff".

            If you can go in detail I would really appreciate it.
            You can't even imagine how I'm grateful to these precious informations that you are giving to me.
            Thank you alot you are a really good person.
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            • Profile picture of the author savidge4
              as probably the post above I left says... the money is in the artistry! as far as video work goes there is no better example of this than "Baraka" Yes Mr.Fricke has top of the line technology to get the images he does ( the time lapse is crazy silly awesome )but when you are watching this film ( No words other than tribesman chanting by the way ) you are not looking at the technical end of it.. ( well ok, I was... but the imagery is amazing ) you are looking at the visual impact.

              What you are creating is good stuff.. but to be honest its not Awesome. Learning how to edit your imagery is where awesome comes to life. One of the biggest lessons I learned while doing video work. Watch music videos, the news, commercials... even this trailor... they all have 1 thing in common. 3 seconds of video transition 3 seconds transition 3 seconds transition. 20 segments per minute. That is where you go from showing something to creating impact. that is where the money will come from, when you get away from how the video is made, and focus more on the back end "Making the video" You wont be that 2 300 for 10 minute video guy.. you will be an "Artist" demanding TOP DOLLAR.


              Originally Posted by Terminator3018 View Post

              Were the hotel the ones who paid that much? I can't believe it. I'm astonished from what you are telling me.
              I mean isn't it too much? 1500$ for 30 seconds? Here where I am I'm charging about 200-300$ for a 10 minutes video.
              How were you able to sell 30 seconds videos for 1500$? Did this payment came from hotels?Or what else?
              I'm also not getting this sentence : "across some landscape and running the drone out of a patio across some killer landscape kind of stuff".

              If you can go in detail I would really appreciate it.
              You can't even imagine how I'm grateful to these precious informations that you are giving to me.
              Thank you alot you are a really good person.
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            • Profile picture of the author ronrule
              Originally Posted by Terminator3018 View Post

              Were the hotel the ones who paid that much? I can't believe it. I'm astonished from what you are telling me.
              I mean isn't it too much? 1500$ for 30 seconds? Here where I am I'm charging about 200-300$ for a 10 minutes video.
              How were you able to sell 30 seconds videos for 1500$? Did this payment came from hotels?Or what else?
              I'm also not getting this sentence : "across some landscape and running the drone out of a patio across some killer landscape kind of stuff".

              If you can go in detail I would really appreciate it.
              You can't even imagine how I'm grateful to these precious informations that you are giving to me.
              Thank you alot you are a really good person.
              Cost to produce a 60 second infomercial: $30,000 - $100,000. $1,500 for unique camera work and whatever post production you're doing is nothing, I'd go higher.

              Also, find the local video production companies and studios in your area and let them know you have the technology available. Even the big studios regularly rent equipment and the personnel (in this case you as the pilot). For example, a high-speed camera used for shooting slow motion scenes would cost $100,000 to purchase and we need one *maybe* once a year, so we just pay $10,000 to another company to rent it for the day when we need it.

              You'll get a lot more business from studios/producers who can incorporate that footage into their package as b-roll than you will trying to sell directly. Get a demo reel together and start getting in front of them. If a company wants a commercial, they are looking for a studio/production company to handle it, they aren't searching for types of cameras and services like you're offering. Look at this video, 52 seconds in - I want to say we paid the drone operator $2-3k to come out for the day just to get that one shot for the Freightliner commercial. And that was just for the footage, our guys still did all of the post.

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              • Profile picture of the author AdrianSeo
                Maybe you will consider to add English language to your website to. As you have said you are in a touristic area.
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  • Profile picture of the author Rus Sells
    Have you networked with the local Bridal stores? I'm assuming that's probably where your initial success is coming from offline yes?

    I owned a very successful bridal shop in the mid 90's and one thing that we learned quickly is that brides really trust the recommendations the shops give them for many of the other things they need for their weddings.

    In this case wedding photos and your added service of drone video footage. If you haven't started cultivating relationships with the wedding shops that would be a number one priority.

    I'm assuming that you are using the drones more for the wedding reception after the actual ceremony as I don't believe the wedding party wants drones flying around inside the church? lol yes?

    I think you're on the right track with your AdWords, Facebook plan.
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    • Profile picture of the author Andrea Rillo
      Originally Posted by Rus Sells View Post

      Have you networked with the local Bridal stores? I'm assuming that's probably where your initial success is coming from offline yes?

      I owned a very successful bridal shop in the mid 90's and one thing that we learned quickly is that brides really trust the recommendations the shops give them for many of the other things they need for their weddings.

      In this case wedding photos and your added service of drone video footage. If you haven't started cultivating relationships with the wedding shops that would be a number one priority.

      I'm assuming that you are using the drones more for the wedding reception after the actual ceremony as I don't believe the wedding party wants drones flying around inside the church? lol yes?

      I think you're on the right track with your AdWords, Facebook plan.
      That's an awesome idea too!! Didn't think about that honestly.
      What do you think I should pay them for referring me?
      What kind of partnership plan should I propose?
      Actually I didn't start my AdWords campaign yet but I'm planning to start it as soon as possible.
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      • Profile picture of the author Rus Sells
        We never asked for a referral fee from outside vendors like photographers or wedding cake makers. It was enough to refer our brides to quality people knowing they'd get good service.

        Originally Posted by Terminator3018 View Post

        That's an awesome idea too!! Didn't think about that honestly.
        What do you think I should pay them for referring me?
        What kind of partnership plan should I propose?
        Actually I didn't start my AdWords campaign yet but I'm planning to start it as soon as possible.
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        • Profile picture of the author Andrea Rillo
          Originally Posted by Rus Sells View Post

          We never asked for a referral fee from outside vendors like photographers or wedding cake makers. It was enough to refer our brides to quality people knowing they'd get good service.
          Thank you very much! I'll definitely try that! I think I'll also purchase one of your WSO which seems really interesting.
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    • Profile picture of the author globalpro
      I've started focusing on doing more videos where I am at (more money and I enjoy doing them) and have really been looking at adding this type of footage (nobody else here doing it).

      I think you could really expand on what you are offering to cover a lot of different businesses.

      An example would be the trucking company video you have. A video for a freight company with footage of trucks, office, warehouse works well, but adding the overview of the the size of the facilities really adds a WOW factor.

      A new housing development with footage from above of houses, lots, clubhouse, etc.

      A recreation park showing picnic areas, pool, ball fields, etc.

      Any type of event (what I started out doing and still do).

      I don't think there is any limit to how this type of video footage would work, especially put together right.

      If you don't mind me asking, any recommendations on a nice starter set up? Would really like to give this a try.
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      • Profile picture of the author Andrea Rillo
        Originally Posted by globalpro View Post

        I've started focusing on doing more videos where I am at (more money and I enjoy doing them) and have really been looking at adding this type of footage (nobody else here doing it).

        I think you could really expand on what you are offering to cover a lot of different businesses.

        An example would be the trucking company video you have. A video for a freight company with footage of trucks, office, warehouse works well, but adding the overview of the the size of the facilities really adds a WOW factor.

        A new housing development with footage from above of houses, lots, clubhouse, etc.

        A recreation park showing picnic areas, pool, ball fields, etc.

        Any type of event (what I started out doing and still do).

        I don't think there is any limit to how this type of video footage would work, especially put together right.

        If you don't mind me asking, any recommendations on a nice starter set up? Would really like to give this a try.
        Thank you very much for all these informations.
        Honestly I got the Drone assembled by a guy in a nearby town.
        I think he bought the components on "Naza" (first google result).
        Our version is the Naza-M V2 and we are using a Go Pro Hero Black Edition plus.
        Here's the list of the components (In Italian unfortunately):
        - 1 Frame;
        - 1 Carrello Atterraggio;
        - 6 Motori brushless;
        - 6 Esc 15A;
        - 6 Eliche 9,4’’ X 4,3’’ (+ 1 coppia di scorta);
        - 2 Batteria Lipo 3S 5000mAh
        - 1 Caricabatterie Lipo;
        - 1 Radiocomando Aurora 9 + Ricevente + Batterie
        - 1 Sistema stabilizzazione con Gps;
        - 1 Gimbal 2 assi per GoPro;
        - 1 Sistema Fpv (Monitor + Parasole + Tx +
        - 1 Modulo telemetrica Dji iOSD MatkII;
        - 1 Videocamera GoPro Hero3 Black Edition;
        - 1 CORSO TEORICO E PRATICO PILOTAGGIO;
        - 1 LIBRO “LA GUIDA PRATICA MULTICOTTERI & DRONI”

        Here's a picture that I just shot for you :

        Let me know if you need anything else
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  • Profile picture of the author Rus Sells
    This kind of service could be great for real estate agents I think! Imagine having a drone make an outside video of the property and an interior video of the property as well!

    Could be a great unique selling tool.
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    • Profile picture of the author Andrea Rillo
      Originally Posted by Rus Sells View Post

      This kind of service could be great for real estate agents I think! Imagine having a drone make an outside video of the property and an interior video of the property as well!

      Could be a great unique selling tool.
      Yes! That's a good idea too. Do you have any advice on how should I be charged for it?
      I mean : Should I be charged for each video like I do for every other customer? Or should I make another kind of plan for real estate agency/agents?
      Thanks in advance.
      You are great.
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  • Profile picture of the author Rus Sells
    I think you should survey some agents first and get feedback from them about it. That's in my opinion where to start.
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    • Profile picture of the author Andrea Rillo
      Originally Posted by Rus Sells View Post

      I think you should survey some agents first and get feedback from them about it. That's in my opinion where to start.
      Do you mean real estate agents or agency/company? And what should I survey them about?
      What do you mean exactly with survey?
      Thanks (I'm not sure if there are singular agents here or just only companies).
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  • Profile picture of the author globalpro
    I agree with Russ. With the limitations that a picture, and even video, for the range of what you are trying to display online, the drone seems to give more of a range to work with.

    The smooth transition from up close to far away and being able to catch so many angles at one time is what makes it really go.

    The possibilities are endless.
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    • Profile picture of the author Andrea Rillo
      Originally Posted by globalpro View Post

      I agree with Russ. With the limitations that a picture, and even video, for the range of what you are trying to display online, the drone seems to give more of a range to work with.

      The smooth transition from up close to far away and being able to catch so many angles at one time is what makes it really go.

      The possibilities are endless.
      Yes. That's true! Do you think that I should remove the drones images on the first layer of the slider and put, instead, some photos of an air view of the drone?
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      • Profile picture of the author savidge4
        Originally Posted by Terminator3018 View Post

        Yes. That's true! Do you think that I should remove the drones images on the first layer of the slider and put, instead, some photos of an air view of the drone?
        I would think this way on the images you use for your site... When we all watch the news and hear about drones they are the unseen killers that are military forces use. Every now and again we get to hear that Amazon is trying to perfect the use of drones to make deliveries...

        I would not display a drone in any image. I would simply showcase images like the one that is looking down on the steeple... and another that is looking down on the bride and groom.

        You are not selling drones.. you are selling video and photography that happens to be taken with the aide of a drone. You need to let go of the technical side of this and emerse yourself in the artistic aspect. The artistry is where the money is!
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  • Profile picture of the author globalpro
    All excellent advice above. You want people to go 'WOW' at the end result and then when they ask how you did it, you tell them it's magic.

    Doing videos is truly a creative process and you should always be looking to ways to make them better. I like the reference to the 'artistry' aspect and like any great artist, there is always room to make it better.
    Definitely remove the drone images and replace with snapshots. People will assume they are done with a drone, but you don't want them to lose focus.

    I will say this, seeing your videos has me looking at getting one to add to my video arsenal. Will add a whole nes dimension to what I am doing and started 'soft-selling' the idea to clients yesterday.
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    • Profile picture of the author Andrea Rillo
      Originally Posted by savidge4 View Post

      as probably the post above I left says... the money is in the artistry! as far as video work goes there is no better example of this than "Baraka" Yes Mr.Fricke has top of the line technology to get the images he does ( the time lapse is crazy silly awesome )but when you are watching this film ( No words other than tribesman chanting by the way ) you are not looking at the technical end of it.. ( well ok, I was... but the imagery is amazing ) you are looking at the visual impact.

      What you are creating is good stuff.. but to be honest its not Awesome. Learning how to edit your imagery is where awesome comes to life. One of the biggest lessons I learned while doing video work. Watch music videos, the news, commercials... even this trailor... they all have 1 thing in common. 3 seconds of video transition 3 seconds transition 3 seconds transition. 20 segments per minute. That is where you go from showing something to creating impact. that is where the money will come from, when you get away from how the video is made, and focus more on the back end "Making the video" You wont be that 2 300 for 10 minute video guy.. you will be an "Artist" demanding TOP DOLLAR.
      Yes . I never really noticed that and I have just also tried to edit an old drone video and make it better with that technique.
      It definitely is! That's a wonderful idea (the 3 seconds transition).
      The unique things that leaves me doubts is that I'm not sure how to always make about 3 seconds of transitions if the video should be of about 10 minutes.
      Let me explain better.
      Let's say for example that I have made some drones videos for a company and that most of that are 3-4 minutes videos(which then I have to join to make a long video). How do I use the transition in one same video?
      For example if I have a video where I show the whole roof of an house 3 seconds won't be enough.
      How can I do the transitions in this case?
      Thank you in advance. You are awesome.

      Originally Posted by globalpro View Post

      All excellent advice above. You want people to go 'WOW' at the end result and then when they ask how you did it, you tell them it's magic.

      Doing videos is truly a creative process and you should always be looking to ways to make them better. I like the reference to the 'artistry' aspect and like any great artist, there is always room to make it better.
      Definitely remove the drone images and replace with snapshots. People will assume they are done with a drone, but you don't want them to lose focus.

      I will say this, seeing your videos has me looking at getting one to add to my video arsenal. Will add a whole nes dimension to what I am doing and started 'soft-selling' the idea to clients yesterday.
      I'm glad to hear this. I hope you will be able to really grow up the business.
      I completely agree about the "artistic" aspect of this job and I'll definetely remove the drones snapshot from the website this evening.
      Thank you.
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      • Profile picture of the author savidge4
        Originally Posted by Terminator3018 View Post

        The unique things that leaves me doubts is that I'm not sure how to always make about 3 seconds of transitions if the video should be of about 10 minutes.
        Let me explain better.
        Let's say for example that I have made some drones videos for a company and that most of that are 3-4 minutes videos(which then I have to join to make a long video). How do I use the transition in one same video?
        For example if I have a video where I show the whole roof of an house 3 seconds won't be enough.
        How can I do the transitions in this case?
        Thank you in advance. You are awesome.
        combining videos into a longer video is always difficult. the easiest way that I found when I had to do this was to basically try and create a transition and use the music of both as the buffer of sorts.. slow things down do a longer dissolve, and do the audio transition and make the video match as good as possible.

        The 3 second transition idea is not a hard fast rule. It simply is a good guide. A good piece of music for you to play with is "Aerial Boundaries" ( Ironically ) by Michael Hedges. When you are displaying something of longer than 3 seconds a trick I might try is if you are moving away from an object and say moving up and away. you will do 3 seconds of video. then take 3 seconds out, and so you will transition in seconds 7 8 and 9 take out the next 3 then transition in 13 14 15. so you end up with a staggered pull away and it develops a cool quick slow quick slow type of thing.
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  • Profile picture of the author Rus Sells
    Well this topic motivated me to speak to some independent agents. The first thing that arose were privacy issues and the FFA. It might be to early legally to offer this type of service to an agent.

    Additionally the agent said that many times offering to much information about a property before actually being able to meet prospective buyers in person gives them the chance to disqualify themselves if they saw something in the video they didn't like about
    the property. = (
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  • Profile picture of the author Andrea Rillo
    Thank you all for these precious comments.
    Today I tried to sell manually by directly talking to business owners in my cities.
    I just tried to talk with 4 of them (2 hotels and 2 beach umbrellas managers).
    From 2 of them I got a quite positive response since they seemed enough interested and told me that they will think about it (so maybe they'll call back).
    The other 2 answered with a no because this summer there wasn't enough people there and it's almost out of the right time to do this kind of advertising (drone videos).
    When I'm in the speech what would you suggest me to tell them as a reason about why they should take my offer?
    I'm usually telling them that it is a really great advertising way to take some shoots and cam recording in air in order to let the customers understand better their business and get an idea about how big and good it is.
    Do you have any other advice?
    Am I doing right?
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    • Profile picture of the author ronrule
      Originally Posted by Terminator3018 View Post

      Thank you all for these precious comments.
      Today I tried to sell manually by directly talking to business owners in my cities.
      I just tried to talk with 4 of them (2 hotels and 2 beach umbrellas managers).
      From 2 of them I got a quite positive response since they seemed enough interested and told me that they will think about it (so maybe they'll call back).
      The other 2 answered with a no because this summer there wasn't enough people there and it's almost out of the right time to do this kind of advertising (drone videos).
      When I'm in the speech what would you suggest me to tell them as a reason about why they should take my offer?
      I'm usually telling them that it is a really great advertising way to take some shoots and cam recording in air in order to let the customers understand better their business and get an idea about how big and good it is.
      Do you have any other advice?
      Am I doing right?
      Dude, trust me on this, get a good video demo together and get with all of the studios and production companies in a 250 mile radius of where you're located, letting them know you have the ability to do this. You will never sell enough direct business to survive in this space, your offer is one piece of a bigger puzzle. A business will not see any benefit from one single aerial video - it needs to be used in conjunction with other videos of their facilities and their marketing message. The studios who make commercials for businesses will bridge that gap and will upsell your service to everyone they have a deal with.
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      • Profile picture of the author Andrea Rillo
        Originally Posted by ronrule View Post

        Dude, trust me on this, get a good video demo together and get with all of the studios and production companies in a 250 mile radius of where you're located, letting them know you have the ability to do this. You will never sell enough direct business to survive in this space, your offer is one piece of a bigger puzzle. A business will not see any benefit from one single aerial video - it needs to be used in conjunction with other videos of their facilities and their marketing message. The studios who make commercials for businesses will bridge that gap and will upsell your service to everyone they have a deal with.
        Ok. Thank you for the great advice I'll try it straigthaway tomorrow!! I'll let you know how did it go
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    • Profile picture of the author savidge4
      First off.. have to agree with the advice that RonRule gave.. really how could you not. I might add one little bit to the list of contacts thati would offer my services to, and that would be any advert firm and web designer in the area.

      They are right you really only have a "Piece" of the puzzle. and I might think that maybe that is why as cool as the video work is, its not WOW. SO may integrating some "regular" video might not be a bad thing.

      In regards to below. you had 2 that seemed interested and 2 that were no go's. well the no go's I am betting are probably more closable than the 2 that seemed excited.

      They presented the objection of having a poor season, and the season almost being over. ( just to let you know I spent 10 years in a beach market so I understand this argument. ) #1 I would have shot back "You don't want to repeat that next year do you?" - in reference to the poor season numbers. And with the almost end of season.. well NOW is the perfect time to get the imagery you need. "you want your facility full of tan relaxed folks right?" "Its hard to shoot this type of footage in March when you think you will need it." Now is the time. you will get a nice finished video that you can use through the winter to bring attention to your facility / service. You can place it on youtube, post it on face book. Do you have a website? your web developer would love the use of this tool. <-- and use the word "tool"

      Offer a 2 for one deal. Two 1 minute videos for the price of one. ( use 10 second outro's on each with their information on it. us a 5 second intro.. so you only need 45 seconds of video or roughly 15 segments ) I would look at getting a cutie cutie to extend the intro on one of these "Hello, and welcome to Paradise Cabana's we offer this that and the other"

      So the thing that has been mentioned time and again is ensuring you have 1 kick tail demo. I would suggest 2 or 3. One for your more industrial stuff... maybe 1 for the touristy stuff, one for the weddings and another for your facility ( hotels and cabana beaches type stuff )

      The quality of these demos will help you in your price. you should easily get 1500 for the package above. NO LESS than 1000. but the DEMO's need to be spot on. Video and audio.. its all about the demo. Even visual stuff like websites it many times comes down to the portfolio. so you want to ENSURE you are putting your best foot forward.

      Originally Posted by Terminator3018 View Post

      Thank you all for these precious comments.
      Today I tried to sell manually by directly talking to business owners in my cities.
      I just tried to talk with 4 of them (2 hotels and 2 beach umbrellas managers).
      From 2 of them I got a quite positive response since they seemed enough interested and told me that they will think about it (so maybe they'll call back).
      The other 2 answered with a no because this summer there wasn't enough people there and it's almost out of the right time to do this kind of advertising (drone videos).
      When I'm in the speech what would you suggest me to tell them as a reason about why they should take my offer?
      I'm usually telling them that it is a really great advertising way to take some shoots and cam recording in air in order to let the customers understand better their business and get an idea about how big and good it is.
      Do you have any other advice?
      Am I doing right?
      Signature
      Success is an ACT not an idea
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      • Profile picture of the author Andrea Rillo
        Originally Posted by savidge4 View Post

        First off.. have to agree with the advice that RonRule gave.. really how could you not. I might add one little bit to the list of contacts thati would offer my services to, and that would be any advert firm and web designer in the area.

        They are right you really only have a "Piece" of the puzzle. and I might think that maybe that is why as cool as the video work is, its not WOW. SO may integrating some "regular" video might not be a bad thing.

        In regards to below. you had 2 that seemed interested and 2 that were no go's. well the no go's I am betting are probably more closable than the 2 that seemed excited.

        They presented the objection of having a poor season, and the season almost being over. ( just to let you know I spent 10 years in a beach market so I understand this argument. ) #1 I would have shot back "You don't want to repeat that next year do you?" - in reference to the poor season numbers. And with the almost end of season.. well NOW is the perfect time to get the imagery you need. "you want your facility full of tan relaxed folks right?" "Its hard to shoot this type of footage in March when you think you will need it." Now is the time. you will get a nice finished video that you can use through the winter to bring attention to your facility / service. You can place it on youtube, post it on face book. Do you have a website? your web developer would love the use of this tool. <-- and use the word "tool"

        Offer a 2 for one deal. Two 1 minute videos for the price of one. ( use 10 second outro's on each with their information on it. us a 5 second intro.. so you only need 45 seconds of video or roughly 15 segments ) I would look at getting a cutie cutie to extend the intro on one of these "Hello, and welcome to Paradise Cabana's we offer this that and the other"

        So the thing that has been mentioned time and again is ensuring you have 1 kick tail demo. I would suggest 2 or 3. One for your more industrial stuff... maybe 1 for the touristy stuff, one for the weddings and another for your facility ( hotels and cabana beaches type stuff )

        The quality of these demos will help you in your price. you should easily get 1500 for the package above. NO LESS than 1000. but the DEMO's need to be spot on. Video and audio.. its all about the demo. Even visual stuff like websites it many times comes down to the portfolio. so you want to ENSURE you are putting your best foot forward.
        Thank you for these great advices. Today a graphic company contacted me to offer me a partnership and collaboration for their works. I am now looking forward to contact Bridal shops and Real estate companies to grow up my business.
        You guys are great you can't even imagine how am I grateful of all these great advices.
        Thanks
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  • Profile picture of the author globalpro
    You have definitely gotten the answers you need (great stuff), now go get them.

    Keep us posted on how things progress.
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    • Profile picture of the author ronr
      I've done aerial photography for over 20 years from full sized planes and helicopters.

      Technology has created these great drones that are excellent for low level video and photography but the rules and regulations are far behind. In the US, you can't use drones for commercial aerial photograhy or videos.

      FAA address myths about using drones for commercial use

      The FAA is studying it and will release new guidelines in the near future. Knowing the FAA it's probably not going to be favorable and will probably require some kind of licensing and could be hard to comply with.

      Yes there are a lot of people doing commercial photography and video in the U.S. with them but it's risky. There are concerns with liability and if someone complains about you you could have problems. The other problem is they keep geting bigger and heavier and more powerful. There have been people hurt and rarely killed by the more powerful ones.

      They have really caught the attenion of the media. Almost daily there is something negative in the news about people flying drones over stadiums full of people, in national parks, crashing somewhere or invading peoples privacy. In most cases what happened was harmless, but the media spins it in a way to make them seem like a real threat or hazard.

      That being said I enjoying flying them for fun and the qualify keeps getting better but wouldn't recommend starting a business with them in the US until the new regulations are released.
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      • Profile picture of the author Andrea Rillo
        Originally Posted by ronr View Post

        I've done aerial photography for over 20 years from full sized planes and helicopters.

        Technology has created these great drones that are excellent for low level video and photography but the rules and regulations are far behind. In the US, you can't use drones for commercial aerial photograhy or videos.

        FAA address myths about using drones for commercial use

        The FAA is studying it and will release new guidelines in the near future. Knowing the FAA it's probably not going to be favorable and will probably require some kind of licensing and could be hard to comply with.

        Yes there are a lot of people doing commercial photography and video in the U.S. with them but it's risky. There are concerns with liability and if someone complains about you you could have problems. The other problem is they keep geting bigger and heavier and more powerful. There have been people hurt and rarely killed by the more powerful ones.

        They have really caught the attenion of the media. Almost daily there is something negative in the news about people flying drones over stadiums full of people, in national parks, crashing somewhere or invading peoples privacy. In most cases what happened was harmless, but the media spins it in a way to make them seem like a real threat or hazard.

        That being said I enjoying flying them for fun and the qualify keeps getting better but wouldn't recommend starting a business with them in the US until the new regulations are released.
        So I'm glad I'm not in the U.S
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  • Profile picture of the author Ghoster
    The slider at the top of the page is very aggressive. I also agree that you should focus more on ariel shots and less on your equipment.

    A chef would display the dish, not the spices.
    Signature

    On the whole, you get what you pay for.

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