Contacting new businesses in the UK - Web Design

by mc9320
6 replies
Would appreciate any thoughts from UK warriors have experience with this...

I have the contact details of some new businesses which have just started up in my city. I have their addresses, company names and owner names.

Ideally, I'd like to cold call these businesses, as for me it's the most time efficient way for contacting clients, but unfortunately I don't have their phone numbers or e-mail addresses

1) Is there anyway to find out this extra information? I assume there is a legal reason why this information is not freely available in the beginning, or maybe it just takes time for the business owner to set it up...

2) Would you wait until this information becomes available and then contact them by phone? I mean the businesses might have only just registered their name and nothing more..

3) Or would you contact them straight away, posting a letter/flyer to these addresses explaining what your offer and the benefits a website will bring to their business. This could become costly (money's a bit tight at the moment but in a month or so I'll be in a better position to invest using this method)

I don't think door to door is an option as the companies are too spread out and it would eat up a lot of time.

Any thoughts? I've just started doing this and would like to stick to one method of targeting new businesses.

Would appreciate what you think would be the best way to start.
#businesses #contacting #design #web
  • Profile picture of the author misshang
    Mail them first then try to get their e-mail and phone numbers online, when you get them, choose to call/write to them about your direct mail.
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  • Profile picture of the author nickswift
    make mobile sites as well - i have been cold calling and 1 asked for that, 3 others asked for normal websites - and i was not even selling websites, i was selling AdWords management
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  • Profile picture of the author Gh0zt
    Your findings actually put you at an advantage - you can now explain to your potential clients that you had to write to them because you could not find another (easier) way of getting in touch with them - which means thier potential clients and customers can't either - this is a problem that you are here to solve
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  • Profile picture of the author trevord92
    If it's anything like the data from Michrome then a lot of the addresses are care of the accountant or other professional who helped register the limited company name or the registered office address.
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  • Profile picture of the author Rupertcary12
    Posting companies can get very costly quicky, the postal service is so expensive. Try and source if the have a website or do a company search for them in a number of busniess directories to source their email address or phone number. If they have a web address you can use whois.sc to find out their email address and sometimes phone number.

    Failing all this carefully choose which businesses fall into your target market and only mail them to save money.

    Good luck in your ventures!
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  • Profile picture of the author KMalo
    It sounds like you have a list of newly registered limited companies as registered with Companies House or similar.

    You will fail to find numbers for huge numbers of these business for many reasons including the following (not exhaustive):

    • Many of these businesses won't be active businesses at all and have in fact only been registered to "reserve" a business name and stave off trademark infringement.

    • The names of many ltd companies are often very different to the URLs of the websites they own. E.G, a woman called Sharon Jones has been trading as a sole trader with a website called cheapmobilephones.co.uk and does have a phone number on the website. But then Sharon registers as a limited company and calls it Mobile Technology 4u ltd. You don't think she has a website but she does, it's just not called mobiletechnology4u.co.uk

    • As has already been mentioned, many of the addresses will simply be their accountant's address or some other "care of" address.

    • And many other companies have been registered when there is actually no business the presently exisits, only the intention to start a business!

    If I were you I certainly wouldn't "wait" for these businesses to set up a phone number, as described above, in many cases it will never happen. Further, it's simply a waste of your time when you could be contacting real active companies that do have phone numbers and outdated websites in the present!


    Originally Posted by mc9320 View Post

    Would appreciate any thoughts from UK warriors have experience with this...

    I have the contact details of some new businesses which have just started up in my city. I have their addresses, company names and owner names.

    Ideally, I'd like to cold call these businesses, as for me it's the most time efficient way for contacting clients, but unfortunately I don't have their phone numbers or e-mail addresses

    1) Is there anyway to find out this extra information? I assume there is a legal reason why this information is not freely available in the beginning, or maybe it just takes time for the business owner to set it up...

    2) Would you wait until this information becomes available and then contact them by phone? I mean the businesses might have only just registered their name and nothing more..

    3) Or would you contact them straight away, posting a letter/flyer to these addresses explaining what your offer and the benefits a website will bring to their business. This could become costly (money's a bit tight at the moment but in a month or so I'll be in a better position to invest using this method)

    I don't think door to door is an option as the companies are too spread out and it would eat up a lot of time.

    Any thoughts? I've just started doing this and would like to stick to one method of targeting new businesses.

    Would appreciate what you think would be the best way to start.
    {{ DiscussionBoard.errors[9442170].message }}

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