Need help with closing local customers

3 replies
So I decided to put it into action and get up off my ass and do something and started cold calling clients for websites and light SEO and got my first meeting. I went there today and I know I could have sold the guy, but I realized I had been gung ho about putting a plan into action, without knowing how to close the deal!

I realized I should not accept money from a client without a contract, and I have no idea where to start with a contract. I know I've read about many people who start from nothing doing this type of thing, so I was wondering what you do about contracts if you don't have enough money for a lawyer?

Any info would be appreciated, I told the customer I'd get back to him with a full proposal and he didn't know what was up I think and is still all in for going forward with me.
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  • Profile picture of the author DABK
    Best place is an attorney who does contracts.

    But you could get clients without a contract. You could write an agreement:

    I will do x by such and such a date. X is made out of the following parts. In exchange, you will pay me $x.

    The product becomes your once your payment is received.

    In case you're not happy with... I will do x,y, and z.

    Originally Posted by SeattlePurple View Post

    So I decided to put it into action and get up off my ass and do something and started cold calling clients for websites and light SEO and got my first meeting. I went there today and I know I could have sold the guy, but I realized I had been gung ho about putting a plan into action, without knowing how to close the deal!

    I realized I should not accept money from a client without a contract, and I have no idea where to start with a contract. I know I've read about many people who start from nothing doing this type of thing, so I was wondering what you do about contracts if you don't have enough money for a lawyer?

    Any info would be appreciated, I told the customer I'd get back to him with a full proposal and he didn't know what was up I think and is still all in for going forward with me.
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  • Profile picture of the author JessUBotNinja
    There are some lawyers out there that offer help at lower costs or different rate styles. Perhaps you can find a basic contract online or at the library that you can start with. Just be sure you read it yourself and can understand what it says and means.

    If worse comes to worse, just make sure you detail out in writing, what you are planning to do for them, what they must pay you, get you, etc... and the repercussions is either of you does not follow through on your requirements - time frames are always good to include... you will deliver what when, they will deliver what when, etc.

    Sometimes there is nothing wrong with simple and direct
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  • Profile picture of the author Claude Whitacre
    Originally Posted by SeattlePurple View Post

    So I decided to put it into action and get up off my ass and do something and started cold calling clients for websites and light SEO and got my first meeting. I went there today and I know I could have sold the guy, but I realized I had been gung ho about putting a plan into action, without knowing how to close the deal!

    I realized I should not accept money from a client without a contract, and I have no idea where to start with a contract. I know I've read about many people who start from nothing doing this type of thing, so I was wondering what you do about contracts if you don't have enough money for a lawyer?

    Any info would be appreciated, I told the customer I'd get back to him with a full proposal and he didn't know what was up I think and is still all in for going forward with me.
    Just google "online marketing contract sample", or something similar.

    When I started out, I just typed out a paper saying "You get this", and then listed what I did. I added a guarantee.

    Here is a reality. If they aren't happy with your work, and refuse to pay you, a contract won't force them to pay you. If you get paid up front, you can send a contract over, covering what you discussed.

    A simple letter of understanding is enough. You just need to put in print what you agreed to do,and what they agreed to pay, and when.

    But step number one...is get the check. Everything after that is a detail.

    Added a little later; Get the check. In the prospect's mind, that's when they bought. no matter what else happens, until you have the check in hand...in the prospect's mind...they haven't bought yet.
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