
How to sell a portfolio of products
We have been told to say something like "my names xxx and I'm calling from xxx and we help companies like yours to improve internal and external communications whilst also saving you money at the same time"
Then we are told find out what each business needs and sell it to them. We have been given no guidelines. I wrote down a few guidelines (questions to ask) and I was encouraged to chuck them in the bin!
So what can I do to help myself? Learn as much as I can about each particular product?
My boss is very against the idea of following a script/guidelines.
The main problem I have is I'm fine with getting past with gatekeepers and rattling off the opening statement to decision makers but then I'm like what now? Where do I go from here? Do I ask if they have a telephone system in place or do I ask how they market their products and services so I can introduce mobile marketing? I'm at a loss and really confused.
What can I do to help myself?
Your help will be appreciated!

Mike