Using Adwords with foreign languages
- PPC/SEM |
I hope someone can help. I am going for a job interview tomorrow and they want me to come up with some ideas on how to promote their new product online - but in Italy!
Naturally one of my suggestions would be a well targeted adwords campaign. However I have a couple of questions that I hope you guys could answer.
1. How would you translate your ad text? The adwords translator toolkit or using a translator of a freelance website?
2.I'll set the campaign to only show in Italy and for my target language to be italian, but what do I do about keywords. Do I enter them in English or Italian? If I use italian and the keyword planner comes up with some good keyword ideas am I going to have to keep flicking between a translator tool to find out what they mean in English?
Thanks!
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reln -
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chrisv24 -
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LucidWebMarketing -
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karenfisher252 -
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