Targeting a Specific PPC User?

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I'm in real estate so every legit lead is very valuable to me. I have my Analytics/Adwords accounts linked up and I follow certain paid clicks by the pages they visit and the searches they make. Some of them make searches that gave me very valuable information such the areas/buildings they like and their price ranges, however not all of them fill out the contact form.

I'd like to retarget to these specific users somehow. Is it possible to do this with the Google retargeting campaigns? Do you know of any other software or companies that can help with something like this?
#pay per click/search engine marketing (ppc/sem) #ppc #specific #targeting #user
  • Adwords remarketing is the best solution for you. Create for users who didn't fill out contact form remarking list. For this go to Shared library - Audiences - +Remarketing list.
    • [1] reply
    • Hi emanfrost,

      Yes, AdWords has a feature designed to do just that, it is called Dynamic Remarketing

      And yes, any Google Partner agency should be able to help you out with setting that up. You can try setting it up yourself, it does require a little bit of code changes to your website but the results can be well worth it.

      You can contact me if you need help getting it setup.
      • [1] reply
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    Targeting a Specific PPC User?

    I'm in real estate so every legit lead is very valuable to me. I have my Analytics/Adwords accounts linked up and I follow certain paid clicks by the pages they visit and the searches they make. Some of them make searches that gave me very valuable information such the areas/buildings they like and their price ranges, however not all of them fill out the contact form. I'd like to retarget to these specific users somehow. Is it possible to do this with the Google retargeting campaigns? Do you know of any other software or companies that can help with something like this?