Visitors: Desktop/Tablet vs Mobile

by ofesak
4 replies
  • PPC/SEM
  • |
in case of Search traffic which type of visitors are more likely to buy something with credit card for some neutral offer like Weight Loss? Desktop converts better or Mobile? or no difference?
#desktop or tablet #mobile #visitors
  • Profile picture of the author dburk
    Hi ofesak,

    Simply put, it varies.

    It varies by product niche, by offer, by website, by marketing channel, by targeting method, by location, and by audience segment.

    You should test that! And by "that" I mean each of the segments listed above, and more. When it comes to marketing metrics, averages are nearly worthless, it is the granular market segments that provide you the data needed to make marketing decisions.
    {{ DiscussionBoard.errors[9975775].message }}
    • Profile picture of the author Binujha
      We can't define this. It depends on the people and the location you are targeting. Make sure your site is mobile friendly. So there will be no issue, you can target both desktop and mobile users.
      {{ DiscussionBoard.errors[9976148].message }}
      • Profile picture of the author dartford
        It doesn`t matter. There just have to be mobile friendly page and it will be no difference between mobile, tablet and computer visitors.
        {{ DiscussionBoard.errors[9992539].message }}
        • Profile picture of the author AK86
          Originally Posted by dartford View Post

          It doesn`t matter. There just have to be mobile friendly page and it will be no difference between mobile, tablet and computer visitors.
          Horrible answer. Please refrain from spreading any more dangerous, potentially business ruining, information around.
          {{ DiscussionBoard.errors[9993443].message }}

Trending Topics