11 replies
  • PPC/SEM
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For desktop in-app ads, $0.15 per ad click is high, low or just available?
#charges #cpc
  • Profile picture of the author diyal
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    • Profile picture of the author Moira Yao
      Originally Posted by diyal View Post

      how????????
      We run desktop in-app ads, but we suggest our advertisers set the daily bidding as $0.15. Anyway, some of them complains it is high per click. While someone think it is low. We are confused now.
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  • Profile picture of the author time4vps
    It's low I suppose. However, it depends on your niche and what bids your competitors add for a particular keywords.
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    • Profile picture of the author Moira Yao
      Originally Posted by time4vps View Post

      It's low I suppose. However, it depends on your niche and what bids your competitors add for a particular keywords.
      We run desktop in-app ads, and most are game apps. But we suggest our advertisers set the daily bidding as $0.15. Anyway, some of them complains it is high per click. While someone think it is low. We are confused now
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  • Profile picture of the author fpforum
    That's pretty low considering the minimum bid is always $0.10 at most places.. Must not be a very competitive keyword. If it's highly searched and relevant to your niche then I would jump on it!
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    • Profile picture of the author Moira Yao
      Originally Posted by fpforum View Post

      That's pretty low considering the minimum bid is always $0.10 at most places.. Must not be a very competitive keyword. If it's highly searched and relevant to your niche then I would jump on it!
      Most of apps are game and there is no main keyword. It is banner and pop up ads. So when we suggest our advertisers set the daily bidding as $0.15, some of them complains it is high per click. While someone think it is low. We are confused now
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  • Profile picture of the author poonam9898
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    • Profile picture of the author Moira Yao
      Originally Posted by poonam9898 View Post

      How price the of high keyword on CPC ?
      What do you mean CPC keyword? I mean make ads in desktop apps, there is just banner ads, pop up ads or other formats. How does there exist keyword? confused.
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  • Profile picture of the author edwinx
    it's a little high. the lowest cpc for app ads I've tested was $0.07
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    • Profile picture of the author Moira Yao
      Originally Posted by edwinx View Post

      it's a little high. the lowest cpc for app ads I've tested was $0.07
      Really? what ad network? As we monetize at desktopad.com, we got $0.11 per ad click. But when we want to promote our app, it suggests set $0.15.
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  • Profile picture of the author TB Ann
    depend on the quality of the traffic and your offer Payout.
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    • Profile picture of the author Moira Yao
      Originally Posted by TB Ann View Post

      depend on the quality of the traffic and your offer Payout.
      Oh, right.. it is worth to promote our apps at desktopad.com which supplies in-app ads.
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  • Profile picture of the author poonam9898
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    • Profile picture of the author Moira Yao
      Originally Posted by poonam9898 View Post

      Thanks for information.
      So do you have any idea about the CPC price for desktop app ads?
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